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DIGIPACK DECONSTRUCTION
    The kooks – Inside in Inside out
INTRODUCTION
• I have used the album ‘Inside in Inside out’ by the band, the
  kooks. This is because they are quite similar to my chosen
  genre of music but more so similar to the brand image of the
  artist I have chosen to do my coursework as on a whole for my
  A2 media course.
• The kooks started up and formed together in 2004 in Sussex,
  the band was formed by Luke Pritchard (vocals/guitar), Hugh
  Harris (lead guitar), Paul Garred (drums), and Max Rafferty
  (bass guitar).
FRONT COVER
•   The front cover of this album is
    very stereotypical of the music
    genre and brand image that the
    band are trying to portrait. A
    common rock band with
    occasional popular hits with there
    image and music being shown in
    a calm and collective manner,
    ‘not bothered’ sense of attitude.
    The front cover is black and white
    which is often seen on the
    albums of bands similar to these.
    Not very eye catching but creates
    a nice feel to the bands image.
BACK COVER
•   The back cover is also in black and
    white, matching the front cover for a
    professional look. Track list shown
    to the top left of the back cover, with
    imagery to the bottom. The font of
    the text is bold, easily readable and
    in a way matches the image of the
    band as it is all in large letters (caps
    locks)
CD COVER / INSERT
•   The cover of the CD is red, with black and
    white writing. The font on the CD is bold and
    large which eye catching and fanatic and one
    of the O’s in the text is the ring in the middle
    of the CD. The writing also falls off of the end
    of the CD, this gives the cover a ‘cool’ look
    about it.

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Deconstructing The Kooks Inside In Inside Out

  • 1. DIGIPACK DECONSTRUCTION The kooks – Inside in Inside out
  • 2. INTRODUCTION • I have used the album ‘Inside in Inside out’ by the band, the kooks. This is because they are quite similar to my chosen genre of music but more so similar to the brand image of the artist I have chosen to do my coursework as on a whole for my A2 media course. • The kooks started up and formed together in 2004 in Sussex, the band was formed by Luke Pritchard (vocals/guitar), Hugh Harris (lead guitar), Paul Garred (drums), and Max Rafferty (bass guitar).
  • 3. FRONT COVER • The front cover of this album is very stereotypical of the music genre and brand image that the band are trying to portrait. A common rock band with occasional popular hits with there image and music being shown in a calm and collective manner, ‘not bothered’ sense of attitude. The front cover is black and white which is often seen on the albums of bands similar to these. Not very eye catching but creates a nice feel to the bands image.
  • 4. BACK COVER • The back cover is also in black and white, matching the front cover for a professional look. Track list shown to the top left of the back cover, with imagery to the bottom. The font of the text is bold, easily readable and in a way matches the image of the band as it is all in large letters (caps locks)
  • 5. CD COVER / INSERT • The cover of the CD is red, with black and white writing. The font on the CD is bold and large which eye catching and fanatic and one of the O’s in the text is the ring in the middle of the CD. The writing also falls off of the end of the CD, this gives the cover a ‘cool’ look about it.