2. Thought
”Reason is, and ought to be, slave of
passions”
David Hume
To recognise, and be serious about, a
problem in the society takes passion, to
build a business out of that takes reason
3. Opportunities for
Social Enterprise
• Comes from problems
facing the Society
• Health warning:
Beware of differences
(developing world vs.
developed world)
• There are the BIG
and KNOWN.
Whatabout the wicked
and less known (and
local)?
4. Social problems in Finland
• Here are the familiar ones: ageing
population, environmental (inc. Climate
change), (youth) unemployment,
substance abuse, renewal of public
services, and financing all these.
• Wicked and less known or local problems:
ex. Socio-economic diversity, participation
from some ethnic and socio-economic
groups, alienation in some geographic
areas
5. How to research Social Problems?
• Look around you and ask yourself: what
pisses me off?
• Talk to people
• Read books about the Finnish Society
• Study, and read newspapers
6. Few last
thoughts
Don’t be too hard your
principles: you can run a
cafe and still be a social
enterprise
All the same basics apply
to social enterprise as to
any other business
The difference between a
charity leader and Social
Entrepreneur is that the
latter asks: what
business model could be
applied to solve this
problem?