'Don't fall into a business Black Hole. Understand the business dynamics and continue to grow.' “All businesses go through predictable stall points – what we’re calling “black holes” because businesses can disappear into them for many years. In the small businesses market, that delay can be pretty catastrophic. Our understanding of these black holes, and what happens in between, has helped clients see why they get stuck and what to do to “jump” into far bigger growth.”

1. @TheBusJourney #SMEJourney
The BusinessJourney
16 February 2016

2. @TheBusJourney #SMEJourney
Business
Journey
Partners

3. @TheBusJourney #SMEJourney
Jim
Henderson

4. The Business Journey
“Black Holes”
16th February 2016

5. Outcomes
• Awareness & understanding around black holes
• Introduction to Growth Strategy – “Jump”
• Introduction to Capacity – Controlled Growth
• What’s my number?

6. Exercise

7. The Investors’ Viewpoint

8. Growth
This contextually is a growth curve,
not revenue
It represents grow, then invest, grow
then invest.
2 Black Holes, 4 Cycles of Growth

9. 2 Black Holes,
4 Cycles of Growth
£80K
£750K

10. £750K
£17m
2 Black Holes,
4 Cycles of Growth

11. JUMP – Black Holes
£80K
£750K
£17m
£170m
£700m
£4bn
£14bn

12. Black Hole
• All businesses go through predictable stall
points – what we’re calling ‘black holes’
because businesses can disappear into
them for many years
• Most black holes are due to insufficiencies
in the underlying organisational structure
• Avoiding black holes requires structural
changes which when complete allows
increased revenues

13. Growth - Grow Revenues AND Build Infrastructure

14. Black Hole Reach
Black holes have a radius around
them and suck everything in their
path e.g. from 600k onwards you
feel the effects of the black hole
and it is hard to escape from
750k to 1.2m

15. Capacity
Capacity is the maximum revenue achievable in your
business, given available resources today

16. Capacity

17. Capacity

18. More Capacity to Earn More Revenue

19. Controlled Growth

20. Next Steps – Strategic Growth Questions
• Why grow my business?
• Why now?
• What does Growth look like for my business?
• What’s stopping us?
• What’s the strategy?
• How much are we going to invest?

21. Income Follows Investment
Income Follows Assets

22. Confidence to Change Courage to Invest Freedom to Choose
Shirlaws Group
Supporting private enterprise on their business journey to…

23. 16 February, 2016
Thank You
Jim Henderson– Shirlaws Group
E: jim.henderson@shirlawsgroup.com
M: 07817 745958

24. @TheBusJourney #SMEJourney
Jim
Henderson Questions?