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D E L H I S C H O O L O F C O M M U N I C A T I O N
INTEGRATED MARKETING
COMMUNICATIONS
PROGRAMME
www.dsc.edu.in
2 Year Programme
consists of:
ADV E RT I SI NG AND E NT E RT AI NM E NT
M ANAG E M E NT
J O URNALI SM AND P UBLI C
RE LAT I O NS
M ARKE T I NG AND DI G I T AL
footer
THIS IS A 2 YEAR BROAD BAND PROGRAMME
ENCOMPASSING CRITICAL ASPECTS OF MASS
MEDIA, MASS COMMUNICATION TECHNOLOGY
ALONGSIDE BUSINESS AND COMPETITIVE
STRATEGY PERSPECTIVE IN MARKETING
COMMUNICATION PLANNING AND
IMPLEMENTATION. THE COURSE COVERS
ADVERTISING (ALL ASPECTS), PUBLIC RELATIONS,
MEDIA PLANNING AND BUYING, DIGITAL
COMMUNICATION, ENTERTAINMENT
MANAGEMENT, JOURNALISM AND EVENTS IN
GREAT DETAIL.
DSC's DIPLOMA DEGREE
T H E M O DULE S AND SP E CI ALI SAT I O NS ARE
CO NT I NUO USLY UP G RADE D T O E Q UI P ST UDE NT S T O DE AL
WI T H FUT URE CH ALLE NG E S AND E NAB LE T H E M T O
UT I LI Z E T H E KNO WLE DG E ALM O ST I M M E DI AT E LY . UP O N
CO M P LE T I O N O F T H E CO URSE , E ACH ST UDE NT I S
AWARDE D A M AST E RS DE G RE E FRO M T H E UNI V E RSI T Y
ALO NG WI T H T H E P RE ST I G I O US DSC DI P LO M A.
CONTACT US
ADDRESS: 321/2, IGNOU  ROAD, NEB SARAI, NEW
DELHI - 110068
PHONE NO.: 011-29531556, 011-29531559
MOBILE NO.: 91-9810474269, 91-9958635140
EMAIL ID
FOR ADMISSIONS: ADMISSIONS@DSC.EDU.IN
FOR PLACEMENTS/ANY OTHER ENQUIRY:
INFO@DSC.EDU.IN
WEBSITE: WWW.DSC.EDU.IN

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Integrated Marketing Communications Programme - Delhi School of Mass Communication

  • 1. D E L H I S C H O O L O F C O M M U N I C A T I O N INTEGRATED MARKETING COMMUNICATIONS PROGRAMME www.dsc.edu.in
  • 2. 2 Year Programme consists of: ADV E RT I SI NG AND E NT E RT AI NM E NT M ANAG E M E NT J O URNALI SM AND P UBLI C RE LAT I O NS M ARKE T I NG AND DI G I T AL footer
  • 3. THIS IS A 2 YEAR BROAD BAND PROGRAMME ENCOMPASSING CRITICAL ASPECTS OF MASS MEDIA, MASS COMMUNICATION TECHNOLOGY ALONGSIDE BUSINESS AND COMPETITIVE STRATEGY PERSPECTIVE IN MARKETING COMMUNICATION PLANNING AND IMPLEMENTATION. THE COURSE COVERS ADVERTISING (ALL ASPECTS), PUBLIC RELATIONS, MEDIA PLANNING AND BUYING, DIGITAL COMMUNICATION, ENTERTAINMENT MANAGEMENT, JOURNALISM AND EVENTS IN GREAT DETAIL.
  • 4. DSC's DIPLOMA DEGREE T H E M O DULE S AND SP E CI ALI SAT I O NS ARE CO NT I NUO USLY UP G RADE D T O E Q UI P ST UDE NT S T O DE AL WI T H FUT URE CH ALLE NG E S AND E NAB LE T H E M T O UT I LI Z E T H E KNO WLE DG E ALM O ST I M M E DI AT E LY . UP O N CO M P LE T I O N O F T H E CO URSE , E ACH ST UDE NT I S AWARDE D A M AST E RS DE G RE E FRO M T H E UNI V E RSI T Y ALO NG WI T H T H E P RE ST I G I O US DSC DI P LO M A.
  • 5. CONTACT US ADDRESS: 321/2, IGNOU  ROAD, NEB SARAI, NEW DELHI - 110068 PHONE NO.: 011-29531556, 011-29531559 MOBILE NO.: 91-9810474269, 91-9958635140 EMAIL ID FOR ADMISSIONS: ADMISSIONS@DSC.EDU.IN FOR PLACEMENTS/ANY OTHER ENQUIRY: INFO@DSC.EDU.IN WEBSITE: WWW.DSC.EDU.IN