100% career-oriented training Customized syllabus prepared by our experts through in-depth research Expert trainers with more than a decade of experience Provides end-to-end support Each module finely prepared focusing present scopes and hopes

1. Digital Marketing Training
offered by Apponix is
handled by expert trainers
who possess Google
certifications. The aim is to
enable the trainees to get
expertise in the concepts,
from basic to advanced
level, with great practical
knowledge. Chennai being
one of the hotspot of IT
industries in India, greater
probability of quick and
fresher placements can be
traced here. Also easy
tracking of technological
advancements are also
made.
ENROLL FOR
DIGITAL MARKETING
TRAINING TODAY

2. 1 .Introduction to Digital Marketing
with its features and opportunities
2.Know about Content Marketing and
Heat Map
3.Social Media marketing types:
Facebook, YouTube, Twitter, Google+,
LinkedIn, Pinterest etc.
4.Know the strategies of blending
both Digital and Of fline Marketing
techniques
5.Review, prioritize and re -organize
the plans aimed at boosting the
customer acquisition.
6.Learn dif ferent types of marketing:
Content Marketing, Webinar
Marketing, E-mail Marketing, Af filiate
Marketing and Social Media
Marketing
7.Learning tools assisting in digital
marketing viz. Google Ad Sense,
Landing Page Techniques, Google
Analytics and PPC
8.Create Blogs and get expertise in
Lead generation
DIGITAL MARKETING
TRAINING COURSE
OBJECTIVES

3. 1 : D i g i t a l m a r k e t i n g I n t r o d u c t i o n
2 : C o n t e n t M a r k e t i n g
3 : H e a t M a p
4 : S o c i a l M e d i a
5 : G o o g l e A d S e n s e a n d A f f i l i a t e M a r k e t i n g
6 : W e b i n a r M a r k e t i n g
7 : M e d i a B u y i n g & S e l l i n g
8 : H a s h t a g V i r a l M a r k e t i n g
9 : W e b s i t e D e s i g n i n g w i t h C M S
1 0 : W h a t s a p p D i g i t a l M a r k e t i n g
1 1 : M o b i l e m a r k e t i n g
1 2 : F r e e l a n c i n g T e c h n i q u e s
1 3 : L e a d g e n e r a t i o n
1 4 : C r e a t i n g a B l o g
1 5 : L a n d i n g P a g e T e c h n i q u e s
1 6 : D i s p l a y N e t w o r k C a m p a i g n
1 7 : S e a r c h E n g i n e O p t i m i z a t i o n ( S E O )
1 8 : O n l i n e A d v e r t i s i n g
1 9 : E m a i l M a r k e t i n g
2 0 : D e s i g n G r a p h i c s
2 1 : P P C T r a i n i n g
2 2 : O n l i n e R e p u t a t i o n M a n a g e m e n t
2 3 : B e c o m e a C e r t i f i e d i n 6 0 D a y s
2 4 : L i s t B u i l d i n g T e c h n i q u e s
2 5 : G o o g l e A n a l y t i c s T o p i c s
2 5 : O p t i m i z i n g a W e b S i t e f o r O n l i n e
M a r k e t i n g
2 6 : L i v e S t r e a m i n g
2 7 : Y o u t u b e M a r k e t i n g
2 8 : P P C C a m p a i g n S e t u p
2 9 : D i g i t a l M a r k e t i n g S t r a t e r g i e s
DIGITAL MARKETING
COURSE SYLLABUS

4. Digital Marketing is
one of the most
demanded careers
both in India and
abroad alike. Rise in
the demand has
resulted huge leap in
the salary packages
too showing constant
ascending. According
to payscale.com, 6.5
– 7 lakhs is the
estimated average
annual salary in this
field at present.
SALARY
EXPECTATION AFTER
COMPLETING
COURSE

5. Digitalisation in every
field has shifted the
marketing trends and
requirements too. The
inevitability of e-
commerce and digital
marketing has made this
field a never ending
platform of
opportunities. Upcoming
age is expected to visit
the need of Digital
Marketing professional
under various roles in
every company with
powerful salary.
CAREER AFTER
DIGITAL MARKETING
TRAINING

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