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“Although we’ve used the concept brand
communities a couple of times, it’s
important to reiterate that communities
aren’t created, they are courted. Most
brands will need to court a range of
different communities and travel across
pools, webs, and hubs if they want to
reach the full range of desired
consumers.




                                          www.blackenterprise.com
Marshawn Evans
 Business Ninja: Speaker, Attorney
 @marshawnevans

 Owner , MEUnlimited

 Author, ‘Skirts in the Boardroom’

 BlackEnterprise.com, Contributor

 Former Apprentice

                            www.blackenterprise.com
James Andrews

 Social Media Expert: http://about.me/jamesandrews

 CEO: Social People

 Columnist:ww.fastcompany.com/user/jamesandrews

 Speaker: www.keyinfluencer.com



                         www.blackenterprise.com
Torrence Boone

 Google Small Business Tools Expert:
 http://about.me/torrenceboone

 Managing Director: Google Inc.

 Contributor, Speaker: http://adage.com/article/agency-
 viewpoint/google-s-boone-untapped-opportunities-
 agencies/227223/



                             www.blackenterprise.com
CONNECT
 Twitter: @blackenterprise

 Insider Community: http://BEinsider.ning.com/

 Facebook.com/BlackEnterprise

 Black Enterprise LinkedIn Group

 Black Enterprise YouTube Channel

 http://BEinsider.ning.com/

                                   www.blackenterprise.com
THANK YOU!


Patricia Cesaire, Director of Digital PR and Marketing:



                Twitter.com/Pces




                             www.blackenterprise.com

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Go Digital Or Die Trying!

  • 1.
  • 2. “Although we’ve used the concept brand communities a couple of times, it’s important to reiterate that communities aren’t created, they are courted. Most brands will need to court a range of different communities and travel across pools, webs, and hubs if they want to reach the full range of desired consumers. www.blackenterprise.com
  • 3. Marshawn Evans Business Ninja: Speaker, Attorney @marshawnevans Owner , MEUnlimited Author, ‘Skirts in the Boardroom’ BlackEnterprise.com, Contributor Former Apprentice www.blackenterprise.com
  • 4. James Andrews Social Media Expert: http://about.me/jamesandrews CEO: Social People Columnist:ww.fastcompany.com/user/jamesandrews Speaker: www.keyinfluencer.com www.blackenterprise.com
  • 5. Torrence Boone Google Small Business Tools Expert: http://about.me/torrenceboone Managing Director: Google Inc. Contributor, Speaker: http://adage.com/article/agency- viewpoint/google-s-boone-untapped-opportunities- agencies/227223/ www.blackenterprise.com
  • 6. CONNECT Twitter: @blackenterprise Insider Community: http://BEinsider.ning.com/ Facebook.com/BlackEnterprise Black Enterprise LinkedIn Group Black Enterprise YouTube Channel http://BEinsider.ning.com/ www.blackenterprise.com
  • 7. THANK YOU! Patricia Cesaire, Director of Digital PR and Marketing: Twitter.com/Pces www.blackenterprise.com