According to #TechSci Research report, India Online Nursery Market is expected to grow at a rate of steady CAGR for the forecast period, FY2023-FY2027. Gain More Insight: https://bit.ly/3jRzkAR Get Sample Report: https://bit.ly/3EpmWS6 Press Release: https://bit.ly/3OloPUs Website: https://www.techsciresearch.com/ Market Research News: https://techsciblog.com/

1. MARKET INTELLIGENCE . CONSULTING
www.techsciresearch.com
FY2017 – FY2027
INDIA ONLINE NURSERY MARKET
FORECAST & OPPORTUNITIES

2. 2
Scope of Report
Product of Interest (POI): Online Nursery
A place where young trees, shrubs, vines, etc, are propagated for the purpose of
transplanting; a plantation of young trees. The place where anything is fostered and
growth promoted.
v
Market Segmentation
REGION
END USER
• B2B
• B2C
• North
• West
• South
• East
• Flowering Plants
• Shrubs
• Vegetable Seeds
• Indoor Plants
• Air Purifying Plants
• Others
TYPE
Review Period
FY2017 – FY2020
Base Year
FY2021
Estimated Year
FY2022
Forecast Period
FY2023 – FY2027
Year Range

3. 3
S. No. Contents
1. Product Overview (Definition of product and major terminologies used in the report)
2.
Research Methodology (Detailed description of the methodology used to conduct the research, Raw
data backup, list of all secondary sources, List of respondents for primary surveys)
3. Impact of COVID-19 on India Online Nursery Market
4. Executive Summary (This chapter covers summary of the complete study.)
5. Voice of Customer
5.1. Brand Awareness
5.2. Factors Contributing to Switch Over to Online Nursery
5.3. Barriers to Adoption of Online Nursery
6.
India Online Nursery Market Outlook, FY2017-FY2027F (This chapter includes a brief overview
of the product of interest market such as total market’s growth rate, expected growth rate, key
growth levers, leading region, top grossing product types, etc. It includes more of a qualitative
information about the market.)
6.1.
Market Size & Forecast (This chapter would include the market size i.e., the revenue
generated from the India online nursery market in one year. In this case, the market size will
be provided in value terms for historic period (FY2017-FY2020); current/base year (FY2021);
estimated year (FY2022E); and forecast (FY2023-FY2027))
6.1.1. By Value
6.2. Market Share & Forecast
6.2.1.
By Type (Flowering Plants, Shrubs, Vegetable Seeds, Indoor Plants, Air Purifying
Plants, Others)
6.2.2. By End User (B2B v/s B2C)
6.2.3. By Region
6.2.4. By Company (FY2021)
6.3. Product Market Map
Table of Contents

4. 4
S. No. Contents
7. North India Online Nursery Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.2. Market Share & Forecast
7.2.1. By Type
7.2.2. By End User
8. South India Online Nursery Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value
8.2. Market Share & Forecast
8.2.1. By Type
8.2.2. By End User
9. East India Online Nursery Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value
9.2. Market Share & Forecast
9.2.1. By Type
9.2.2. By End User
Table of Contents

5. 5
S. No. Contents
10. West India Online Nursery Market Outlook
10.1. Market Size & Forecast
10.1.1. By Value
10.2. Market Share & Forecast
10.2.1. By Type
10.2.2. By End User
11. Market Dynamics (This chapter assesses the major demand drivers and restraints.)
11.1. Drivers
11.2. Challenges
12.
Market Trends & Developments (This section captures recent trends pertaining to manufacturing
or consumption, market movements in terms of points of production and consumption,
advancements and development)
13. Competitive Landscape
13.1. Competition Outlook
13.2. Company Profiles
13.2.1. Company Details
13.2.2. Product Types & Services
13.2.3. Financials (As Reported)
13.2.4. Key Market Focus & Geographical Presence
Table of Contents

6. 6
S. No. Contents
13.2.5. Recent Developments
13.2.6. Key Management Personnel
14. Strategic Recommendations
15. About Us & Disclaimer
Table of Contents

7. RESEARCH
METHODOLOGY

8. 8
Research Methodology
✓ Identifying Key Opinion
Leaders
✓ Questionnaire Design
✓ In-depth Interviews
Data
Collection
Developing List
of Respondents
Formulating
Questionnaire
Market
Profiling
Data
Validation
Data
Analysis
In-depth secondary
research was conducted to
determine top players in
the India online nursery
market, overall market size
and segmental market size.
In order to conduct
industry experts’
interviews, TechSci
formulated a detailed
discussion guide.
List of industry
players and industry
specialists was
developed.
TechSci conducted
interviews with
industry experts and
industry players for
data collection and
verification.
Data obtained as a
result of primary
and secondary
research was
validated through
rigorous
triangulation.
The data was scrutinized
using MS-Excel, statistical
tools and internal
proprietary database to
obtain qualitative and
quantitative insights about
the India online nursery
market
Data
Collection
Data Filter
& Analysis
Research &
Intelligence
Actionable
Insights
Business
Distribution Channel
Primary Research Desk Research Company Analysis
✓ Recent Developments
✓ Market Changing
Aspects/Dynamics
✓ Government Policies
✓ Conclusion
✓ Market Participants
✓ Key Strengths
✓ LinkedIn
✓ TechSci Internal
Database
✓ Factiva
✓ Hoovers
Paid End User
Industrys
✓ Company Websites
✓ Company Annual
Reports
✓ White Paper Study
✓ Financial Reports
✓ Investor
Presentations
✓ Regulatory Body
✓ Associations, etc.
Secondary
Research
Primary Research

9. 9
Research Methodology
Baseline Methodology
Our dedicated team of industry experts has monitored and analyzed various aspects of India online nursery market. The team has analyzed the
outlook of various segments of this market, while considering the major influencing factors such as high internet penetration and the
proliferation of smart devices are increasing the accessibility of the consumers to explore the online sales channel. The study includes market
forecasting, which would enable our clients to take better decisions while planning their strategy to achieve sustainability in India online nursery
market.
Methodology Followed for Calculation of Market Size:
• Market Size By Value: Market size, in terms of value, for the year FY2021 was calculated based on information collected through exhaustive
secondary research and primary surveys, with various key opinion leaders/stakeholders, such as online nursery companies, channel partners,
market influencers & end users, industry experts, and other industry participants.
• The team interviewed more than 15 – 20 online nursery companies, 45 – 50 channel partners, 100 – 120 end users, and 15 – 20 industry
experts and other value chain stakeholders in India online nursery market to obtain the overall market size for FY2017-FY2021, which was
validated by the Delphi technique. Taking standard deviation into consideration, the market size was averaged out, to arrive at the market size
data during FY2017-FY2021.

10. 10
Research Methodology
• Respondents were asked about the current and future market growth rates, market shares by type, by end user, by region and by company.
Removing the outlier responses, the geometric mean of growth estimates and supplier wise revenue shares generated across various
segments were considered, to arrive at the final revenue shares. Revenue shares generated across various segments were further
triangulated from other stakeholders.
Methodology Followed for Calculation of Market Shares:
Market shares by type, by end user, by region and by company were calculated based on the responses received through primary surveys with
industry experts, in which the respondents were asked about the market shares or revenue generated from various segments of online
nursery market. The final shares were calculated by taking the geometric mean of the responses gathered from key opinion leaders after
eliminating the outliers.
Methodology Followed for Forecasting:
• TechSci Research performed periodical checks on data collected through the surveys with logic checks and analyzed the survey results in
SPSS/Tableau Software.
• Data triangulation techniques were applied to fill the gaps and to present a more meaningful picture of the market. To forecast India online
nursery market, TechSci Research used various forecast techniques such as:
✓ Moving Average
✓ Time Series Analysis
✓ Regression Analysis
✓ Econometric and Judgmental Analysis

11. 11
Research Methodology
TechSci Research used its own forecast tool, which is based on the growth of various allied industries in respective regions. TechSci Research also
used the impact analysis during short, medium and long term period to estimate the demand and to reach accurate market numbers. It should be
noted that the figures compiled are only for the organized market including market share data.
Partial List of Companies Interviewed Key Secondary Sources
▪ Sunder Nursery
▪ Ugaao
▪ Mera Maali
▪ NurseryLive
▪ myBageecha
▪ Nurturing Green
▪ World Bank
▪ TechSci Research Proprietary Database & Knowledge
Repository
▪ Company Annual Reports
▪ Industry Magazines
▪ Industry Reports
▪ News Dailies
▪ Credible Paid Databases

12. 12
Industry Brief
The growing environment consciousness and the rapid infrastructural development is expected to drive the demand of the India Online Nursery Market
for the forecast period, FY2023-FY2027.
According to TechSci Research report, “India Online Nursery Market By Type (Flowering Plants, Shrubs, Vegetable Seeds, Indoor Plants, Air Purifying
Plants, Others), By End User (B2B v/s B2C), By Region, Competition Forecast & Opportunities, FY2027”, the India Online Nursery market is anticipated
to grow at a rate of steady CAGR for the forecast period, FY2023-FY2027. The Online Nursery provides the customers with ease and convenience of
delivering the plants to the desired location, and the growing accessibility of internet services is boosting the demand for the India Online Nursery
market. Online nurseries provide the customers with additional information about the benefits of particular plants and the methods to make their lives
healthier. The rise in the working population around the country who are also keen on knowing about the condition of the nurseries where the plants are
grown is vital information as buying through the poorly maintained nursery can lead to buying diseased plants which may affect the nearby plants
adversely. People buy the plants from online platforms as a suitable gifting option. The rise in the adoption of green vegetation as a décor item in their
homes, enhancing the environment, and purifying the indoor air is expected to accelerate the India Online Nursery market. The rise in the number of
market players selling plants through the online sales channel and the introduction of a large variety of plants belonging to different segments such as
flowering plants, shrubs, vegetable seeds, indoor plants, and air purifying plants are expected to foster the increased market demand. Market players
such as Nurserylive, myBageecha, Ugaao are adopting attractive marketing strategies and advertising through popular social media platforms such as
Facebook and Instagram to increase the sales of their plants and seeds. They also offer additional facilities like self-watering pots, plants as gift items
and provide moss frames and terrarium pots as a garden décor to fuel the sales through their respective Online Nursery platforms.
The India Online Nursery market is segmented into type, end user, regional distribution, and company. On the basis of type, the market is divided into
flowering plants, shrubs, vegetable seeds, indoor plants, air purifying plants, and others. The air purifying plants are expected to witness significant
growth for the next five years, FY2023-FY2027. Rapid urbanization, owing to improvement in expenditure capacity of the consumers, is fueling the
construction of residential spaces in the urban areas. The houses constructed in the urban areas generally have inefficient air ventilation due to smaller
open areas. Due to the increasing pollution levels and the harmful emissions from automobiles are deteriorating the air quality, which is harmful to
intake. Air-purifying plants suck out the toxins such as carbon monoxide, ammonia, formaldehyde to make the atmosphere breathable. The growing
consumer awareness about the benefits of planting air-purifying plants and the availability of various online platforms selling air purifying plants are
expected to fuel the India Online Nursery market growth. Tulsi, Aloe Vera, Palms are considered great outdoor air purifier plants, and dracaenas,
money plants, sansevierias are popular indoor plants.
On the basis of end user, the market is divided into B2B and B2C. The B2C segment is expected to witness the fastest incremental growth for the next
five years. The rise in consumer awareness about the benefits of planting trees and plants and the supportive government policies promoting tree
plantation is expected to be the key driving factor for the India Online Nursery market. The plantation of vegetables and plants helps the consumer
consume organic food items devoid of chemicals and are healthier. The presence of online nurseries helps consumers buy the plants at affordable
rates directly without facing the hassle of physically visiting the stores.
“The Online Nursery allows the customer to buy an exotic and indigenous variety of seeds and plants along with gardening components ranging from
seeds, online plants, potters at an economical rate on a single platform are expected to boost the demand for India Online Nursery Market. Delivery of
healthy plants in a short delivery time and the growing demand to shop through the E-commerce sector and development of an efficient supply chain is
expected to propel the India Online Nursery Market growth through FY2027” said Mr. Karan Chechi, Research Director with TechSci Research, a
research-based global management consulting firm.

13. 13
Sample Data - Snapshot
India Online Nursery Market Size, By Value (USD Millions), FY2017–FY2027F
FY2017 FY2021 FY2022E FY2027F
CAGR By Value
XX%
CAGR By Value
YY%
India Online Nursery Market Share, By Type, By Value, FY2017–FY2027F
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
20%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
10%
FY2017
FY2018
FY2019
FY2020
FY2021
FY2022E
FY2023F
FY2024F
FY2025F
FY2026F
FY2027F
Flowering Plants Shrubs Vegetable Seeds Indoor Plants Air Purifying Plants Others
North India Online Nursery Market Share, By End User, By Value, FY2017–FY2027F
50% 50% 50% 50% 50% 50% 50% 50% 50% 50% 50%
50% 50% 50% 50% 50% 50% 50% 50% 50% 50% 50%
FY2017 FY2018 FY2019 FY2020 FY2021 FY2022E FY2023F FY2024F FY2025F FY2026F FY2027F
B2C
B2B

14. 14
Report Ordering
Report Name: INDIA ONLINE NURSERY MARKET
FORECAST & OPPORTUNITIES
FY2017 – FY2027
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15. About Us & Disclaimer
TechSci Research is a global market research and consulting company with offices in the US, UK and India. TechSci Research provides market research reports in
number of areas to organizations. The company uses innovative business models that focus on improving productivity, while ensuring creation of high-quality reports. The
proprietary forecasting models use various analyses of both industry-specific and macroeconomic variables on a state-by-state basis to produce a unique ‘bottom-up’
model of a country, regional and global industry prospects. Combined with the detailed analysis of company activity and industry trends, the result is a uniquely rich
evaluation of the opportunities available in the market.
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The contents of this report are based on information generally available to the public from sources believed to be reliable. No representation is made that it is timely,
accurate or complete. TechSci Research has taken due care and caution in compilation of data as this has been obtained from various sources including which it considers
reliable and first hand. However, TechSci Research does not guarantee the accuracy, adequacy or completeness of any information and it is not responsible for any errors or
omissions or for the results obtained from the use of such information and especially states that it has no financial liability whatsoever to the subscribers / users of this
report. The information herein, together with all estimates and forecasts, can change without notice. All the figures provided in this document are indicative of relative market
size and are strictly for client’s internal consumption. Usage of the same for purpose other than internal will require prior approval of TechSci Research.
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