This document provides an overview and scope of a market research report on the Saudi Arabia poultry market from 2016 to 2026 conducted by TechSci Research. The report segments the market by product type (broiler, eggs, others), region, distribution channel, and provides historical data from 2016-2020 and forecasts from 2021-2026. It outlines the table of contents which will include sections on market size and share by segment, key drivers and challenges, industry trends, major players, recommendations, and more. The methodology describes primary and secondary research conducted including interviews with industry experts and analysis of data to form conclusions.
2. Scope of Report
Product of Interest (POI): Poultry
Review Period
2016-2019
Base Year
2020
Estimated Year
2021
Forecast Period
2022 – 2026
Year Range
POULTRYMARKET TYPE
• Broiler
• Eggs
• Others
REGION
• Western Region
• Northern & Central Region
• Eastern Region
• Southern Region
END USE
• Retail
• Institutional
Poultry are domesticated birds kept for their eggs, meat or for their
feathers. These birds are mostly chickens, etc.
Market
Segmentation
DISTRIBUTION CHANNEL
• B2B
• Traditional Retail
• Modern Retail
2
3. S. No. Contents Page No.
1.
Product Overview (A brief description of the category and product inclusions considered
under the scope of the study to give clear picture to the client about the product of interest.)
2.
Research Methodology (Detailed description of the methodology used to conduct the
research, Raw data backup, list of all secondary sources, List of respondents for primary surveys)
3. Impact of COVID-19 on Saudi Arabia Poultry Market
4. Executive Summary
5. Voice of Customer
6.
Saudi Arabia Poultry Market Outlook, 2016-2026F (This chapter includes a brief overview
of the product of interest market such as total market’s growth rate, expected growth rate, key
growth levers, leading region, top grossing product types, etc. It includes more of a qualitative
information about the market.)
6.1. Market Size & Forecast
6.1.1. By Value & Volume (Tons)
6.2. Market Share & Forecast
6.2.1. By Type (Broiler, Eggs, Others)
6.2.2. By End Use (Retail, Institutional)
6.2.3. By Distribution Channel (B2B, Traditional Retail, Modern Retail)
6.2.4. By Region
6.2.5. By Company (2020)
6.3. Product Market Map
3
Table of Contents
4. S. No. Contents Page No.
7. Saudi Arabia Broiler Poultry Market Outlook, 2016-2026F
7.1. Market Size & Forecast
7.1.1. By Value & Volume (Tons)
7.2. Market Share & Forecast
7.2.1. By End Use
7.2.2. By Distribution Channel
8. Saudi Arabia Eggs Poultry Market Outlook, 2016-2026F
8.1. Market Size & Forecast
8.1.1. By Value & Volume (Tons)
8.2. Market Share & Forecast
8.2.1. By End Use
8.2.2. By Distribution Channel
9. Market Dynamics (This chapter assesses the major demand drivers and restraints.)
9.1. Drivers
9.2. Challenges
4
Table of Contents
5. S. No. Contents Page No.
10.
Market Trends & Developments (This section captures recent trends pertaining to
manufacturing or consumption, market movements in terms of points of production and
consumption, advancements and development)
11. Policy & Regulatory Landscape
12. Import/Export Analysis
13. Saudi Arabia Economic Profile
14. Competitive Landscape
14.1. Company Profiles
14.1.1.
Company Details
14.1.2.
Products & Services
14.1.3.
Financials (As Reported)
14.1.4.
Key Market Focus & Geographical Presence
14.1.5.
Recent Developments
14.1.6.
Key Management Personnel
15.
Strategic Recommendations (Based on the findings of the report strategic
recommendations on how to enter and expand market share)
16. About Us & Disclaimer
5
Table of Contents
7. Research Methodology
Identifying Key
Opinion Leaders
Questionnaire
Design
In-depth Interviews
Data
Collectio
n
Developing
List of
Respondents
Formulatin
g
Questionnai
re
Market
Profilin
g
Data
Validatio
n
Data
Analys
is
In-depth secondary
research was
conducted to
determine top players
in the Saudi Arabia
poultry market, overall
marketsize and
segmental marketsize.
In order to
conduct industry
experts’
interviews,
TechSci
formulated a
detailed
discussion
guide.
List of industry
players and
industry
specialists was
developed.
TechSci
conducted
interviews with
industry experts
and industry
players for data
collection and
verification.
Data obtained
asa result of
primary and
secondary
research was
validated
through
rigorous
triangulation.
The data was
scrutinized using MS-
Excel, statistical tools
and internal
proprietary database to
obtain qualitative and
quantitative insights
about the Saudi Arabia
poultry market.
Data
Collection
Data Filter
& Analysis
Research &
Intelligence
Actionable
Insights
Business
Solution
Primary
Research
Desk
Research
Company
Analysis
Recent
Developments
Market
Changing
Aspects/Dynam
ics
Government
Policies
Final Conclusion
Market
Participants
Key Strengths
LinkedIn
TechSci Internal
Database
Factiva
Hoovers
Paid Sources
Company Websites
Company Annual
Reports
White Paper Study
Financial Reports
Investor
Presentations
Regulatory Body
Associations, etc.
Secondary
Research
Primary Research
7
8. Research Methodology
8
Baseline Methodology
Our dedicated team of industry experts has monitored and analyzed various aspects of Saudi Arabia poultry market. The team has analyzed the outlook of
various segments of this market, while considering the major influencing factors such as increase in the demand for animal protein. The study includes
market forecasting, which would enable our clients to take better decisions while planning their strategy to achieve sustainability in Saudi Arabia poultry
market.
Methodology Followed for Calculation of Market Size:
• Market Size By Value & Volume: Market size, in terms of value & volume, for the year 2020 was calculated based on information collected through
exhaustive secondary research and primary surveys, with various key opinion leaders/stakeholders, such as poultry manufacturer & supplier
companies, channel partners, market influencers & end users, industry experts, and other industry participants.
• The team interviewed more than 15 – 20 poultry manufacturer & supplier companies, 45 – 50 channel partners, 80 – 100 end users, and 15 – 20
industry experts and other value chain stakeholders in Saudi Arabia poultry market to obtain the overall market size for 2016 & 2020, which was
validated by the Delphi technique. Taking standard deviation into consideration, the market size was averaged out, to arrive at the market size data
during 2016-2020.
9. Research Methodology
9
• Respondents were asked about the current and future market growth rates, market shares by type, by end use, by distribution channel, by
each region and by company. Removing the outlier responses, the geometric mean of growth estimates and supplier wise revenue shares generated
across various segments were considered, to arrive at the final revenue shares. Revenue shares generated across various segments were further
triangulated from other stakeholders.
Methodology Followed for Calculation of Market Shares:
Market shares by type, by end use, by distribution channel, by each region and by company were calculated based on the responses received through
primary surveys with industry experts, in which the respondents were asked about the market shares or revenue generated from various segments of
poultry market. The final shares were calculated by taking the geometric mean of the responses gathered from key opinion leaders after eliminating the
outliers.
Methodology Followed for Forecasting:
• TechSci Research performed periodical checks on data collected through the surveys with logic checks and analyzed the survey results in
SPSS/Tableau Software.
• Data triangulation techniques were applied to fill the gaps and to present a more meaningful picture of the market. To forecast Saudi Arabia poultry
market, TechSci Research used various forecast techniques such as:
Moving Average
Time Series Analysis
Regression Analysis
Econometric and Judgmental Analysis
10. Research Methodology
TechSci Research used its own forecast tool, which is based on the growth of various allied industries in respective regions. TechSci Research also used the
impact analysis during short, medium and long term period to estimate the demand and to reach accurate market numbers. It should be noted that the figures
compiled are only for the organized market including market share data.
Partial List of Companies Interviewed Key Secondary Sources
Almarai Saudi Arabia
Al-Watania Poultry Company
Al-Fakeih Poultry
Al-Berri United Food Co. Ltd
Alwadi Poultry Farms Ltd, Co.
Arabian Agricultural Services Company
Arabian Farms Dev.Co.Ltd.
Alsalamah Almotatawera Co
BRF S.A
Bayle S.A.
Cargill Incorporated
Cherkizovo Group
World Bank
TechSci Research Proprietary Database & Knowledge
Repository
Company Annual Reports
Industry Magazines
Industry Reports
News Dailies
Credible Paid Databases
10
11. Industry
Brief
11
According to TechSci Research report, “Saudi Arabia Poultry Market By Type (Broiler, Eggs, Others) By Product Type (Raw, Chilled, Frozen) By Nature (Organic,
Conventional) By Distribution Channel (Supermarkets/Hypermarkets, Traditional Stores, Specialized Stores, Online, Others), By region, Company Forecast &
Opportunities, 2026”, The Saudi Arabia Poultry market is expected to witness steady growth in the forecast period. The rapid urbanization of the people to live in
better conditions and search for employment opportunities is contributing to the growth of the poultry market and enhancing the demand for processed and
unprocessed chicken and eggs. Support of the leading authorities for the development of the poultry market in form of relaxation in income tax, direct subsidies for
select food items, interest-free loans, and duty-free imports of raw materials. The leading authorities are providing support to the local manufacturers and taking
significant measures to reduce the mortality rate of the bird. An increase in the preference of the consumers for low-fat and high- protein-containing food items is
fostering the growing demand of the market. The development of the trade channel and the technological advancements to keep the freshness of the food items
and aid in increasing the shelf life of the edible animal food items is fostering the growth of the poultry market. The increase in the demand for frozen and chilled
food items is influencing the demand for poultry-based products in the region. The high demand for the consumption of poultry-based products and the
unavailability of quality animal-based edible items in the country and the need to import the animal-based food items are creating lucrative opportunities for the
growth of the poultry market. The Saudi government is making heavy investments for the infrastructural development of the country in order to develop the retail
and hospitality sector in the country. Under the Saudi Vision 2030, the development of the tourism industry to attract more tourists to the country for religious and
other purposes, the government is aiming to develop the poultry sector to meet the growing food requirements.
The COVID-19 outbreak across the world which has been declared as a pandemic by World Health Organization has affected several countries adversely.
Leading authorities of Saudi Arabia imposed lockdown restrictions and released a set of precautionary measures to contain the spread of novel coronavirus. The
coronavirus pandemic hit the economic status of the country which negatively impacted the growth of the industry. Disruption in the supply chain was observed
which adversely affected the supply of raw materials around the country.
However, the growing cost of the poultry feeds and strict quality checks and norms may hamper the Saudi Arabia Poultry market growth in the forecast period.
Saudi Arabia Poultry market is segmented into type, product type, nature, distribution channel, regional distribution, and company. Based on the type, the market
can be divided into broiler, eggs, and others. The broiler segment is expected to witness growth in the next five years, 2022-2026. The rise in the demand for
whole chicken and its parts and the increasing affordability of the consumers is fostering the growth of this segment. The Hajj pilgrimage attracts a lot of tourists in
the country which is expected to fuel the demand and rapid development of the catering service market. The rise in the development of the construction industry
and the liability of the company to provide three meals a day is contributing to the growth of the poultry market as the normal diet in Saudi Arabia includes the
portion of animal meat or products.
Almarai Saudi Arabia, Al-Watania Poultry Company, Al-Fakeih Poultry, Al-Berri United Food Co. Ltd, Alwadi Poultry Farms Ltd, Co., Arabian Agricultural Services
Company, Arabian Farms Dev.Co.Ltd., Alsalamah Almotatawera Co, BRF S.A, Bayle S.A., Cargill Incorporated, Cherkizovo Group are the leading players
operating in Saudi Arabia Poultry market. Manufacturers are increasingly focusing on research and development process to fuel higher growth in the market. To
meet evolving customer demand with respect to better efficiency and durability, several Poultry manufacturers are coming up with their technologically advanced
offerings.
“Development of the online commerce channels to improve the reach of products and brand image, the market players are investing huge amounts. The offering
of attractive discounts and the facility for home delivery and online payment gateways ate contributing to the growth of the market. The market players are
adopting advanced technologies such as 3-D imaging systems to determine the way for optimal cuts and minimize the per-unit cost for poultry processing. The
use of latest technologies and the development of efficient distribution channels is expected to propel the growth of the Poultry market till 2026” said Mr. Karan
Chechi, Research Director with TechSci Research, a global research-based management consulting firm.
12. Sample Data -
Snapshot
Saudi Arabia Poultry Market Size, By Value (USD Million) & By Volume (Ton), 2016–2026F
5.00 6.00 7.00 8.00 9.00 10.00 11.00 12.00 13.00 14.00 15.00
10.00 20.00 30.00 40.00 50.00 60.00 70.00 80.00 90.00 100.00 110.00
By Volume ( Tons)
2016 CAGR By Value & Volume
XX%
2020 2021E
By Value (USD Million)
CAGR By Value & Volume
YY%
2026F
33% 33%
33% 33%
33% 33%
33% 33%
33% 33%
33% 33%
33% 33%
33% 33%
33% 33%
33% 33%
33% 33%
2026F 34%
2025F 34%
2024F 34%
2023F 34%
2022F 34%
2021E 34%
2020 34%
2019 34%
2018 34%
2017 34%
2016 34%
Saudi Arabia Broiler Poultry Market Share, By End Use, By Value, 2016–2026F
Saudi Arabia Poultry Market Share, By Type, By Value, 2016–2026F
Broiler Eggs Others
50
%
50% 50% 50% 50
%
50
%
50% 50% 50
%
50
%
50
%
50
%
50% 50% 50% 50
%
50
%
50% 50% 50
%
50
%
50
%
2016 2017 2018 2019 2020
2021
E
2022
F
2023
F
2024
F
2025
F
2026
F
Institutional
Retai
l
12
13. Report
Ordering
Report Name: SAUDI ARABIA POULTRY MARKET
FORECAST &OPPORTUNITIES
2016–2026
To View Sample OR Purchase Report
License Type Price
Single User License $3500
Multi-User License $4500
Custom Research License $7500
13
14. About Us &Disclaimer
TechSci Research is a global market research and consulting company with offices in the US, UK and India. TechSci Research provides market research reports in number of
areas to organizations. The company uses innovative business models that focus on improving productivity, while ensuring creation of high-quality reports. The proprietary forecasting
models use various analyses of both industry-specific and macroeconomic variables on a state-by-state basis to produce a unique ‘bottom-up’ model of a country, regional and global
industry prospects. Combined with the detailed analysis of company activity and industry trends, the result is a uniquely rich evaluation of the opportunities available in the market.
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Disclaimer
The contents of this report are based on information generally available to the public from sources believed to be reliable. No representation is made that it is timely, accurate or
complete. TechSci Research has taken due care and caution in compilation of data as this has been obtained from various sources including which it considers reliable and firsthand.
However, TechSci Research does not guarantee the accuracy, adequacy or completeness of any information and it is not responsible for any errors or omissions or for the results
obtained from the use of such information and especially states that it has no financial liability whatsoever to the subscribers / users of this report. The information herein, together with all
estimates and forecasts, can change without notice. All the figures provided in this document are indicative of relative market size and are strictly for client’s internal consumption. Usage
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