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ADVICE FOR USING
A COALITION
AS A
PLATFORM
FOR POLICY CHANGE
SOURCE MATERIAL
WHY ADVOCACY
WHY A COALITION?
WHY? THE NEED
BENEFITS OF A COALITION FOR
ADVOCACY
BUT NOT EASY
LOOK OUTWARDS
STEP ONE – ESTABLISH YOUR AMBITION – AND BE
REALISTIC
FOCUS ON DECISION-MAKERS, BUT
BE CREATIVE AS TO HOW YOU
REACH THEM
DEVELOP AN
INFLUENCE MAP
TIMING IS
CRUCIAL
LOOK INWARDS
BE READY AND
ORGANISED
QUESTIONS YOU WILL NEED TO ANSWER
TAKE A
STEP BACK
CONSIDER HOW YOU CONSTRUCT YOUR COALITION
SOURCES
https://pdfslide.net/documents/lobby-and-guide-icco-international-edukans-icco-
cooperation-kerk-in-actie.html
https://ctb.ku.edu/en/table-of-contents/assessment/promotion-strategies/start-a-
coaltion/powerpoint
https://www.naylor.com/associationadviser/successful-advocacy-
https://drive.google.com/file/d/1wsDzB1wL9ku84D4zybKkRFrKN9Y7v
E35/view

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