1. Tawnya Schoech
5926 Warm Springs Rd. * 713-569-5786
Overview
A proven, dedicated marketing communications professional, with 17 years of experience spearheading print and Web-
based communications projects to create content disseminated to 450 employees, 7,000 providers, and 350,000
members.
Experience
Writer – Community Health Choice – 1/2008 to present
Manage communication projects through their life cycles: conducting analysis meetings and collaborating with company
stakeholders, writing and editing content (including a large percentage of material that must be approved by multiple
regulatory agencies as noted below), obtaining translation, gaining regulatory approval, and coordinating with printers
and those responsible for fulfillment and delivery.
• Member and Provider Marketing Materials: Develop and edit materials such as, invitations, brochures,
program fact sheets, internal quick reference guides, and health plan communications, etc., to ensure consistent
branding standards. Work closely with subject matter experts throughout the organization to obtain information
and develop content. Lead and/or attend initial and follow-up meetings to steer projects to completion. Provide
communications knowledge about scope of the work involved and timelines for completion. Select and
coordinate with in-house developers and/or freelancers to complete. Ensure that all materials are completed
according to both our brand and outside governing body standards: Health and Human Services Commission
(HHSC) for CHIP/STAR, Centers for Medicare and Medicaid Services (CMS) for Marketplace, and Employees
Retirement System of Texas (ERS) and Kelsey-Seybold for KelseyCare powered by Community Health Choice.
• Member Handbooks: Develop and edit content for Community Health Choice Member Handbooks according to
regulatory and company guidelines. This includes managing required content and receiving approval from the
Health and Human Services Commission (HHSC) for CHIP/STAR, Centers for Medicare and Medicaid Services
(CMS) for Marketplace, and Employees Retirement System of Texas (ERS) and Kelsey-Seybold for KelseyCare
powered by Community Health Choice. Establish policy and readiness review of updates prior to printing.
• Member and Provider Newsletters: Solely responsible for writing and sourcing content for the quarterly
Member newsletter. Edit and coordinate the design of the quarterly Provider newsletter. Ensure that both are
completed according to both our brand and Health and Human Services Commission (HHSC) standards.
• Intranet/Internet Sites: Work closely with web developers to edit and manage content on intranet and Internet
sites, which includes determining appropriate content placement, setting a maintenance schedule, and ensuring
that information is current and accurate.
• Other Notable Projects: I have been tapped to work on company-wide projects outside the scope of my duties
that were integral to the success of the company. Recent projects include:
o Request for Proposal (RFP): Served as editor to Project Implementation Manager on a request for
proposal (RFP) for a line of insurance business.
o Action Learning Team: Worked on cross-departmental team to assess and provide solutions for
document retention policy/processes and storage solutions.
Legal Assistant – Quan, Burdette, and Perez – 3/2006 to 1/2008
Processed I-140 employment visa petitions for 20 attorneys:
• Researched and wrote persuasive employment support letters
• Acted as liaison between clients and attorneys
• Tracked and met law firm and government agency deadlines
• Coordinated concurrent or subsequent petitions with other legal assistants
AIM Management – 10/1996 to 10/2005
Senior Technical Writer – 9/1999 to 10/2005
Spearheaded procedure projects for industry-leading investments company. Wrote step/action procedures instructing
departments on how to perform system functions, adhere to compliance regulations, and complete department
processes. Procedure projects ranged in size (from 50 to 500 procedures) and scope (from departmental updates to

2. Tawnya Schoech
5926 Warm Springs Rd. * 713-569-5786
division-wide, system application conversion).
• Conducted content analysis meetings to establish department procedure needs
• Set project completion timelines based on the number of procedures, subject matter expert (SME) availability,
and department deadlines
• Acquired procedure information by shadowing and interviewing the SME
• Converted previously written procedures from prose style to Information Mapping format
• Wrote procedures in HTML software (Dreamweaver and Homesite) for online publication
• Published procedures to intranet
• Assisted coworkers with their writing projects
Other Employment – 1998 to 2005
Education
University of Houston: Bachelor of Arts Degree in Journalism/Public Relations – May 1993
Rice University: Paralegal Certification Course – February 2006
Competencies
Microsoft Office Suite, Basecamp