Taist - full

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Taist - full

  1. 1. SAAS TAILORED FOR YOU
  2. 2.  Every enterprise has unique requirements for SaaS In many cases they can be implemented only by the vendor in the main codebase No vendor wants code branching nightmares and focus loss
  3. 3. TAIST allows clients to customizeSaaS systems by creating add-ons HireBy themselves contractors
  4. 4. Browser Taist serverHow it works Page code SaaS server Original page code Add-on codeMagic! Page view for user• Add-on code is dynamically added to page• Add-on can communicate with original SaaS server just like original page code• Add-on can communicate with any external server to implement server-side logic External server (optional)
  5. 5. Enhance • UsabilityExtend • Existing logic • new logic Add • including server-side logic
  6. 6.  Product: project management service Needed feature: mass reassignment A long tail: a small amount of clients need it much
  7. 7.  Customizations:  Add-ons:  Individual works  Small features by contractors used by many  Large clients with clients many users  Marketplace like  Single payment Appstore for contract  Payments per user/month
  8. 8. Relieve from feature/customization requests Taist SaaS vendor25% ofrevenue Exposure to clients Access to platform & clients ~10% of revenue Access to platform & clients Contractor Add-on author Add-on to SaaS SaaS customization SaaS client Payment per user/month Single contract
  9. 9. • Regain ability to customize Clients software • Get rid of customization Vendors requests • Regain customizationContractors market
  10. 10. Alternative Who uses it Pros ConsAd hoc Most No investment • Code and product becomecustomization vendors needed clutteredby vendor itself Deep level of • Focus gets lost– under clients’ customization and • Disputes with clientspressure configurationProprietary Force.com, Very deep level of • Very expensive toplatform for SAP customization and implementdeep configuration • Expensive to use by thecustomization clientsAPI for Facebook Moderate level of • Main product cannot beembedded apps investment changed – only extendedNo Basecamp No investment • Fits only simple products,customization needed some target customers leaveTaist Most Very small • Core logic cannot be vendors investment needed changed/configured • Maintenance challenges
  11. 11.  $ 14,5 bln has parent market – b2b SaaS 5 – 15% vendors get for customization  (those who customizes) $ 0.7 – 1 bln – start market size 100-150 - our max start revenue
  12. 12. Youscan.ru: social media monitoring Worksection.com: project management2 more vendors in progress – we’restriving for paying clients
  13. 13. Anton Belousov: 8 years – developer / PM in enterprise& startups / junior VC. Previous: Dleex.com(failed), EasyFinance.ru. Olympiads winner:math, physics, programming.Ilya Letunov: 4 years – developer/CTO in banking.Olympiads winner: math, physics, programming.Maxim Sukharenko: 3 years – developer in banking.Olympiads winner: math, physics.Denis Kochergin (mentor): 10 years –PM/Marketing/Sales in IT/Telecom. Cofounder/CEO -Livemaster.ru. Business Champion in Orange.
  14. 14. Let’s discuss it! www.tai.st anton@tai.st

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