The document provides a 10 item wishlist for improvements to LinkedIn. The wishlist includes requests to merge messaging functions, improve LinkedIn groups, allow viewing of company page followers, add an option to block connection invites, enhance search capabilities for connections, add sharing and mention features for engaging leads in Sales Navigator, expand the LinkedIn dashboard with additional metrics, add region filters to company searches, improve data export options to include all content and data, and provide more communication regarding product updates and changes.

1. 2019 Top 10 Wishlist
for LinkedIn
By Teddy Burriss

2. I love LinkedIn but at the same time I have needs
As an unofficial Ambassador of LinkedIn, I publicly admit to you I have a Love & dislike relationship for the application. This
is not so unusual and I’m sure I’m not the only one. However, I can’t do my business without this tool, regardless of the fact
that my business is teaching people how to use this tool.
Here are 10 areas of LinkedIn, that if improved upon, my appreciation for this business tool would be far greater:

3. #1 – Merge Sales Navigator InMails and LinkedIn Messages into a
single page for Sales Navigator users.
It’s difficult sometimes to see all the messages to/from a lead, especially when we
used LinkedIn to send messages to Members before we began engaging with them
in Sales Navigator or if we use both LinkedIn and Sales Navigator to send
messages to these leads now. A single screen of messaging for a lead would be a
beautiful thing

4. #2 – LinkedIn Groups need to either be resurrected or shut down.
I know there’s a roadmap to resurrect LinkedIn Groups. However, this
conversation started nearly a year ago and there have been no serious
improvements in LinkedIn Groups for Group Members. I would prefer to see
LinkedIn Groups survive and create a renewed environment for engagement,
ideation, networking, and collaboration. Here’s a wild idea, maybe buy Slack and
integrate it into LinkedIn instead.

5. #3 – See our Company Page Followers
Give us access to our Followers again. Let us see who they are and engage with
them directly. Either via LinkedIn Messages or InMails. Let LinkedIn Members
opt In or Out for this messaging. Most Importantly, let us see who our followers
are again.

6. #4 – Add Block with Ignore or Accept on LinkedIn Invites.
Many of us who network purposefully will Ignore an invite and then either months
or years later get a new invite from these LinkedIn Members. Today, once we
Ignore an invite we can no longer message with those LinkedIn Members who
have new pending invites to us. We need this changed. One way to do this is to add
Block directly to the LinkedIn Network ‘Manage All’ page like this (Accept | Ignore
| Block).
Put the responsibility back on the LinkedIn Members, rather than having the
application make a decision to block members messaging from the invites we
Ignore. Give us the ability to engage when we want with our new pending
connections.

7. #5 – Searching ‘Connections of’ needs to be improved.
Recently (1/2019) this function of LinkedIn Search has not been working as it
should be. The number of search results of our 1st level connections via
‘Connections of’ is nowhere near complete, or even close to the purported 1000
result limit. The reduced search results are far too extreme to be a result of
LinkedIn Member privacy setting functions. Even with Filtering, I have
experienced search results that appear incomplete with no known reason.

8. #6 – Increased Engagement Features on Sales Navigator.
We can Like or Comment a lead’s content from Sales Navigator. However, there
are no @Mentioning options at all when commenting. Furthermore, there are no
Share functions. Both of these additions would help us engage with our leads at a
higher level, which is important when nurturing the relationship with these
LinkedIn Members from Sales Navigator.

9. #7 – Expanded LinkedIn Dashboard
The LinkedIn Dashboard that displays on our LinkedIn Profile page is useful.
However adding other KPIs such as Network Size, Most engaging Post, Most
engaged LinkedIn Member, Most connected Company, Most connected Role
and/or Industry could give better insights into our actions on LinkedIn and help
us make more informed decisions.

10. #8 – Add Region to Company Search
I know Sales Navigator is the LinkedIn tool we should be using for our
prospecting. However, I never use LinkedIn Search for Companies because it’s
only by name. Adding at least Region to this search page would give us some value
in this search result page.

11. #9 – Data Export needs improvement.
I recently downloaded all of my content using the Data Archive Feature. It was by
no means a Complete download of all of my data. There were no images and no
videos from either Rich Media on my LinkedIn Profile or from Posts. It appeared
to only include a few months of posts and none of my data from Sales Navigator
was included. I hope we can eventually download All of our Content, especially
since the LinkedIn Terms of Services say this is our content.

12. #10 – Share product updates with us.
At the very least it would be great if LinkedIn would give us alerts when they make
permanent changes to the application. Not know why something that worked
yesterday does not work today can be very frustrating for many LinkedIn
Members. It would be a true sign of customer appreciation if we were given even a
little warning of application changes. Heck, even a blog notice about the changes
(beyond huge changes) would be nice.

13. Dear LinkedIn
Please consider some of my ideas and make this application even more powerful
for all of us.
Teddy Burriss
Burriss Consulting, Inc.
LinkedIn Coach & Trainer
336-283-6121
info@burrissconsulting.com