ECU MAS deck

•

0 likes•318 views

Steven Bayley

My presentation to undergraduate advertising students at ECU about Miami Ad School.

Education

What is Planning?
• The Voice of the Consumer
• The Voice of Reason.
• The Asker of Why?
• The Link between Account Management
and Creative

Hands On
• 12 Weeks
• 12 Planners
• 6 cases
• 1 pitch
• 1 job!

The Brands

Account Planning Steven Bayley | Dafna Linden Creatives Molly Prunka | Kara Cohen

What's hot

Maximizing Impact of Analytics TeamsData Con LA

Goal settingSneha Paanchal

SMB NicheVivastream

Exec Forum finalslachance

Idea ValuationHari Pudipeddi

Employability skills for the futureFlt.Lt. Sridhar Chakravarthi Mulakaluri©

Strategically Planning Your Nonprofit's Way to SuccessGrace Dunlap

Optimizing corporate volunteering programs presented by MovingWorlds at ACCPr...Mark Horoszowski

Top reasons nonprofits Fail Grace Dunlap

Developing an effective communication strategy for a difficult causeNatalie Blackburn

Corporate fundraising: how to get started - the pitfalls and the positiveswalescva

Startups: What is a High Growth Startup, Startup Ideas and Traits for Successdwightgunning

Strategic Planning Presentationgbergs75

From Concept to CompanyBetty Kincaid

Energising your businessDavid Bozward

Promoting Your Programs Steve Katz

Fundraising presentationElisabeth Pagliuca

StrengthFinder Summary of Debra LewisDebra Lewis

What's hot (18)

Maximizing Impact of Analytics Teams

Goal setting

SMB Niche

Exec Forum final

Idea Valuation

Employability skills for the future

Strategically Planning Your Nonprofit's Way to Success

Optimizing corporate volunteering programs presented by MovingWorlds at ACCPr...

Top reasons nonprofits Fail

Developing an effective communication strategy for a difficult cause

Corporate fundraising: how to get started - the pitfalls and the positives

Startups: What is a High Growth Startup, Startup Ideas and Traits for Success

Strategic Planning Presentation

From Concept to Company

Energising your business

Promoting Your Programs

Fundraising presentation

StrengthFinder Summary of Debra Lewis

Viewers also liked

Steve Bayley portfolio Steven Bayley

Q.C.S.C. pitch deckSteven Bayley

Ubuntu e ubuntu brAndre Noel

Dn13 u3 a23_yiaaguilaislayazmin

Nokia Microsoft's path to a sustainable position in the United States mobile ...Steven Bayley

Eating wellherickson5

Dn13 u3 a20_yiaaguilaislayazmin

Citi DeckSteven Bayley

Ditp american soccer styleSteven Bayley

CitiBike pitch from Griffin Farley's Beautiful Minds Planning CompetitionSteven Bayley

Situational planningSteven Bayley

Febreze DeckSteven Bayley

Lululemon Athletica Case 1Steven Bayley

Viewers also liked (13)

Steve Bayley portfolio

Q.C.S.C. pitch deck

Ubuntu e ubuntu br

Dn13 u3 a23_yia

Nokia Microsoft's path to a sustainable position in the United States mobile ...

Eating well

Dn13 u3 a20_yia

Citi Deck

Ditp american soccer style

CitiBike pitch from Griffin Farley's Beautiful Minds Planning Competition

Situational planning

Febreze Deck

Lululemon Athletica Case 1

Recently uploaded

Google Gemini An AI Revolution in Education.pptxDr. Sarita Anand

The basics of sentences session 3pptx.pptxheathfieldcps1

Python Notes for mca i year students osmania university.docxRamakrishna Reddy Bijjam

SKILL OF INTRODUCING THE LESSON MICRO SKILLS.pptxAmanpreet Kaur

Mehran University Newsletter Vol-X, Issue-I, 2024Mehran University of Engineering & Technology, Jamshoro

Mixin Classes in Odoo 17 How to Extend Models Using Mixin ClassesCeline George

HMCS Max Bernays Pre-Deployment Brief (May 2024).pptxEsquimalt MFRC

Jual Obat Aborsi Hongkong ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan...ZurliaSoop

Kodo Millet PPT made by Ghanshyam bairwa college of Agriculture kumher bhara...pradhanghanshyam7136

Salient Features of India constitution especially power and functionsKarakKing

Food safety_Challenges food safety laboratories_.pdfSherif Taha

Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...christianmathematics

Vishram Singh - Textbook of Anatomy Upper Limb and Thorax.. Volume 1 (1).pdfssuserdda66b

Accessible Digital Futures project (20/03/2024)Jisc

FSB Advising Checklist - Orientation 2024Elizabeth Walsh

This PowerPoint helps students to consider the concept of infinity.christianmathematics

Single or Multiple melodic lines structuredhanjurrannsibayan2

UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdfNirmal Dwivedi

Holdier Curriculum Vitae (April 2024).pdfagholdier

Graduate Outcomes Presentation Slides - Englishneillewis46

Recently uploaded (20)

Google Gemini An AI Revolution in Education.pptx

The basics of sentences session 3pptx.pptx

Python Notes for mca i year students osmania university.docx

SKILL OF INTRODUCING THE LESSON MICRO SKILLS.pptx

Mehran University Newsletter Vol-X, Issue-I, 2024

Mixin Classes in Odoo 17 How to Extend Models Using Mixin Classes

HMCS Max Bernays Pre-Deployment Brief (May 2024).pptx

Jual Obat Aborsi Hongkong ( Asli No.1 ) 085657271886 Obat Penggugur Kandungan...

Kodo Millet PPT made by Ghanshyam bairwa college of Agriculture kumher bhara...

Salient Features of India constitution especially power and functions

Food safety_Challenges food safety laboratories_.pdf

Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...

Vishram Singh - Textbook of Anatomy Upper Limb and Thorax.. Volume 1 (1).pdf

Accessible Digital Futures project (20/03/2024)

FSB Advising Checklist - Orientation 2024

This PowerPoint helps students to consider the concept of infinity.

Single or Multiple melodic lines structure

UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf

Holdier Curriculum Vitae (April 2024).pdf

Graduate Outcomes Presentation Slides - English

ECU MAS deck

1. Strategic Planning

2. What is Planning? • The Voice of the Consumer • The Voice of Reason. • The Asker of Why? • The Link between Account Management and Creative

4. Be Interesting

5. Be Interested

6. Be Relevant

7. Dont Be Afraid to Take a Deep Dive

8. Be Bout What You Be Talkin Bout

9. Why MAS?

10. Hands On • 12 Weeks • 12 Planners • 6 cases • 1 pitch • 1 job!

11. Learn from Industry Heavyweights

12. The Brands Account Planning Steven Bayley | Dafna Linden Creatives Molly Prunka | Kara Cohen

ECU MAS deck

Recommended

Recommended

More Related Content

What's hot

What's hot (18)

Viewers also liked

Viewers also liked (13)

Recently uploaded

Recently uploaded (20)

ECU MAS deck