Here's what we did for Guwahati College of Architecture

2. • Guwahati College of Architecture
(GCA) was established in 2006 and is
the only architecture college based
in the North Eastern States after West
Bengal for architecture
• Besides offering graduation
architectural courses, they recently
started offering a masters in
Architecture course

3. • To let prospective students know
about the new course offered by
them
• To talk about their 100% placement
record and urge all north eastern
states students to come study in
Guwahati instead of going to Delhi,
Mumbai, etc.

4. • To increase awareness about
the new course
• Maximize the number of leads
which could turn into
admissions

5. • Chose to target only the north-eastern
states and digitally advertised to those
prospective students
• Engage with current students and get
them to talk about the life at GCA,
hence building a healthy aura about the
college
• Content marketing through content that
would be interesting to students

8. • GCA got 900+ enquiries for
their Bachelors and Masters
programme through
Facebook
• Lots of students enquired and
signed up for the new Masters
programme