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C A F É • C E L L A R
Pure is an unadulterated culinary
experience made urban in the
buzzing city of Dubai.
C A F É • C E L L A R
C A F É • C E L L A R
An urban café and cellar that serves fresh wholefoods,
salads, sandwiches, baked goods with single origin coffees
and fine teas during the day, Pure is the perfect place to
enjoy breakfast and lunch experience.
It houses an impressive wine cellar that makes for
excellent pairings with its small and creative dinner
menu in the evenings.
C A F É • C E L L A R
C A F É • C E L L A R
Single origin coffees are brewed by baristas that take pride
in their coffee skills. Mild and strong teas are poured and
sipped either inside or on the deck.
Ready to eat Sandwiches made with Artisanal breads, home
made salads, cakes and baked meals are part of the all day
menu, exposed and showcased on a large display on the
lower level.
Breakfast Sandwiches and guiltless protein rich breakfast options
are served from 8 am to 12 pm.
C A F É • C E L L A R
The upper level houses the wine cellar with oak finishes
in an otherwise starkly pure white, gold and beige
interior. Low ceilings complete the ambience with dim
lights and cozy corners.
C A F É • C E L L A R
The perfect choice for a romantic dinner or cozy get
together, paired with fine wines picked right out of our
cellars for you. The dinner menu is small but focused on
simple robust flavors that satisfy the palate.
C A F É • C E L L A R
As its name and descriptive suggests, Pure is stark,
uncomplicated and unadulterated. Whites, Golds and clear
water best describe it.
Café & Cellar bring warmth, wood tones of oak, granary, produce & food into the ambience.
C A F É • C E L L A R
The Menu
Resident Chef Siobhan Clarke, having spent many happy
years experimenting with creative healthy methods like
Paleo, Gluten free, Banting, creates the purest flavors
and textures for Pure.
C A F É • C E L L A R
We bake our own breads daily. Whole meal, unbleached and
the purest available flour from the organic Dove's Farm of UK
is what goes into our artisanal spread.
Alternate ingredients like spelt, quinoa, rye and oatmeal are healthier options for gluten
free purity. These are used to hand craft our signature sandwiches. No fillers used, only pure
meats, seafood and fresh veggies go into these sandwiches.
C A F É • C E L L A R
Natural, matured and fresh cheeses like ementhal, cheddar,
burrata, brie, gorgonzola and camembert make up our salads
and sandwiches. We make most of our cheeses in-house in
our local cheesery. What we don’t make in-house, we import
from Europe.
We source local produce from local farms and shorten the journey from farm to table to
make sure only pure flavors come through. The meats we use are all sourced from farms and
suppliers that use natural feeds and ethically breed their livestock.
C A F É • C E L L A R
Home made dressings and sauces lend a memorable and
distinctly signature taste to the menu.
Our preserves, relish, dips and dressings are all pure, simply creative recipes that add loads
of robust flavor to everything you taste. Fresh Breakfast jams made with the purest fruits,
chutneys that taste great on meat or seafood, all home made and fresh.
C A F É • C E L L A R
BREAKFAST SANDWICHES & BAKES
Poached eggs & bacon
on rye bread with boursin & aragula. (H)
...................................
The benedict on spelt loaf, smoked salmon & asparagus
with creamy herbed tofu & date chutney. (H, GF, LF)
...................................
Freshly baked toasted country loaf
with home made preserves & jams.
...................................
Assorted breakfast savory & sweet muffins.
...................................
Assorted bakes
C A F É • C E L L A R
SOUPS
Roast carrot wirh Parmesan crackers
...................................
Wild mushroom with grilled shredded chicken
...................................
Broccoli with Stilton Cheese
...................................
Salmon, Leek & Potato
...................................
Caramelised French Onion with goat cheese
C A F É • C E L L A R
CAKES & BAKES
Rustic Amaranth chocolate mandarin cake
...................................
Citrus Olive oil cake with honey drizzle
...................................
Lemon custard cake with sugar drizzle
...................................
Orange polenta with vanilla cream
...................................
Carrot & pineapple cake in a jar
...................................
Chocolate country
...................................
Berry Cheesecake C A F É • C E L L A R
ALL DAY SANDWICHES
Blackened salmon on home made date bread
with creamy horseradish & watercress
...................................
Grilled chicken, roasted Italian veggies on mozzarella & ciabata
...................................
Skirt steak with home made gorgonzola sauce,
frisse & caramelized onions on large whole wheat bun.
...................................
Pan seared tuna in olive oil & keylime,
on fresh cucumber tomato salsa served on olive garlic focaccia
...................................
Grilled Haloumi & Meditatrrenean roasted veggies
with tahini dressing on grilled Panini
C A F É • C E L L A R
ALL DAY SANDWICHES
Lean Angus with 3 pepper sauce on boston lettuce,
sliced onions & tomatoes on home made Portuguese bun.
...................................
Citrus pepper shrimps, grilled peppers & onions
with home made Jalapeno popper sauce in fresh baked Pita .
...................................
Spicy tandoori chicken in mint yogurt dressing
on curry drizzled baguette with skewered chargrilled shallots,
capsicum & cherry tomato
C A F É • C E L L A R
The Dinner Menu
With likes of hearty quinoa, wild rice and pasta-based
courses, the dinner menu serves signature dishes that change
seasonally. Fresh catch, quality meats and veggies are an
essential part of the dinner menu.
All dishes are paired with recommended wines. Resident sommelier provides information
and mingles with guests.
C A F É • C E L L A R
Strategically located in the stylish Conrad Hotel in Dubai,
Pure is being conceptualized and executed by consultants
Restaurant Secrets Inc to be another fine addition to the
hotels growing repertoire of some of the best culinary
offerings in town.
C A F É • C E L L A R
C A F É • C E L L A R
C A F É • C E L L A R

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Pure Brochure 26.01.2015

  • 1. C A F É • C E L L A R
  • 2. Pure is an unadulterated culinary experience made urban in the buzzing city of Dubai. C A F É • C E L L A R
  • 3. C A F É • C E L L A R An urban café and cellar that serves fresh wholefoods, salads, sandwiches, baked goods with single origin coffees and fine teas during the day, Pure is the perfect place to enjoy breakfast and lunch experience.
  • 4. It houses an impressive wine cellar that makes for excellent pairings with its small and creative dinner menu in the evenings. C A F É • C E L L A R
  • 5. C A F É • C E L L A R Single origin coffees are brewed by baristas that take pride in their coffee skills. Mild and strong teas are poured and sipped either inside or on the deck.
  • 6. Ready to eat Sandwiches made with Artisanal breads, home made salads, cakes and baked meals are part of the all day menu, exposed and showcased on a large display on the lower level. Breakfast Sandwiches and guiltless protein rich breakfast options are served from 8 am to 12 pm. C A F É • C E L L A R
  • 7. The upper level houses the wine cellar with oak finishes in an otherwise starkly pure white, gold and beige interior. Low ceilings complete the ambience with dim lights and cozy corners. C A F É • C E L L A R
  • 8. The perfect choice for a romantic dinner or cozy get together, paired with fine wines picked right out of our cellars for you. The dinner menu is small but focused on simple robust flavors that satisfy the palate. C A F É • C E L L A R
  • 9. As its name and descriptive suggests, Pure is stark, uncomplicated and unadulterated. Whites, Golds and clear water best describe it. Café & Cellar bring warmth, wood tones of oak, granary, produce & food into the ambience. C A F É • C E L L A R
  • 10. The Menu Resident Chef Siobhan Clarke, having spent many happy years experimenting with creative healthy methods like Paleo, Gluten free, Banting, creates the purest flavors and textures for Pure. C A F É • C E L L A R
  • 11. We bake our own breads daily. Whole meal, unbleached and the purest available flour from the organic Dove's Farm of UK is what goes into our artisanal spread. Alternate ingredients like spelt, quinoa, rye and oatmeal are healthier options for gluten free purity. These are used to hand craft our signature sandwiches. No fillers used, only pure meats, seafood and fresh veggies go into these sandwiches. C A F É • C E L L A R
  • 12. Natural, matured and fresh cheeses like ementhal, cheddar, burrata, brie, gorgonzola and camembert make up our salads and sandwiches. We make most of our cheeses in-house in our local cheesery. What we don’t make in-house, we import from Europe. We source local produce from local farms and shorten the journey from farm to table to make sure only pure flavors come through. The meats we use are all sourced from farms and suppliers that use natural feeds and ethically breed their livestock. C A F É • C E L L A R
  • 13. Home made dressings and sauces lend a memorable and distinctly signature taste to the menu. Our preserves, relish, dips and dressings are all pure, simply creative recipes that add loads of robust flavor to everything you taste. Fresh Breakfast jams made with the purest fruits, chutneys that taste great on meat or seafood, all home made and fresh. C A F É • C E L L A R
  • 14. BREAKFAST SANDWICHES & BAKES Poached eggs & bacon on rye bread with boursin & aragula. (H) ................................... The benedict on spelt loaf, smoked salmon & asparagus with creamy herbed tofu & date chutney. (H, GF, LF) ................................... Freshly baked toasted country loaf with home made preserves & jams. ................................... Assorted breakfast savory & sweet muffins. ................................... Assorted bakes C A F É • C E L L A R
  • 15. SOUPS Roast carrot wirh Parmesan crackers ................................... Wild mushroom with grilled shredded chicken ................................... Broccoli with Stilton Cheese ................................... Salmon, Leek & Potato ................................... Caramelised French Onion with goat cheese C A F É • C E L L A R
  • 16. CAKES & BAKES Rustic Amaranth chocolate mandarin cake ................................... Citrus Olive oil cake with honey drizzle ................................... Lemon custard cake with sugar drizzle ................................... Orange polenta with vanilla cream ................................... Carrot & pineapple cake in a jar ................................... Chocolate country ................................... Berry Cheesecake C A F É • C E L L A R
  • 17. ALL DAY SANDWICHES Blackened salmon on home made date bread with creamy horseradish & watercress ................................... Grilled chicken, roasted Italian veggies on mozzarella & ciabata ................................... Skirt steak with home made gorgonzola sauce, frisse & caramelized onions on large whole wheat bun. ................................... Pan seared tuna in olive oil & keylime, on fresh cucumber tomato salsa served on olive garlic focaccia ................................... Grilled Haloumi & Meditatrrenean roasted veggies with tahini dressing on grilled Panini C A F É • C E L L A R
  • 18. ALL DAY SANDWICHES Lean Angus with 3 pepper sauce on boston lettuce, sliced onions & tomatoes on home made Portuguese bun. ................................... Citrus pepper shrimps, grilled peppers & onions with home made Jalapeno popper sauce in fresh baked Pita . ................................... Spicy tandoori chicken in mint yogurt dressing on curry drizzled baguette with skewered chargrilled shallots, capsicum & cherry tomato C A F É • C E L L A R
  • 19. The Dinner Menu With likes of hearty quinoa, wild rice and pasta-based courses, the dinner menu serves signature dishes that change seasonally. Fresh catch, quality meats and veggies are an essential part of the dinner menu. All dishes are paired with recommended wines. Resident sommelier provides information and mingles with guests. C A F É • C E L L A R
  • 20. Strategically located in the stylish Conrad Hotel in Dubai, Pure is being conceptualized and executed by consultants Restaurant Secrets Inc to be another fine addition to the hotels growing repertoire of some of the best culinary offerings in town. C A F É • C E L L A R
  • 21. C A F É • C E L L A R
  • 22. C A F É • C E L L A R