The document discusses social media and online marketing strategies. It covers using various platforms like Facebook, YouTube, Twitter and blogs to promote a company's website and services. Metrics like numbers of followers and views are mentioned for different accounts. Tips provided include using nofollow links and focusing on specific topics to engage audiences.

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3. YouTube 500 230 300
×YouTube http://www.youtube.com/ShurinYokota
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4. ( ) 4

5. ( ) 5

6. ( ) 6

7. Facebook
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8. Facebook
( ) 8

9. ←
←
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10. ( ) 10

11. X
http://www.youtube.com/watch?v=qZgL4Ybjt3w
http://www.youtube.com/watch?v=kj9pR_b3u4E http://www.youtube.com/watch?v=1ZrRIkk2XII
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12. X
http://www.youtube.com/watch?v=qZgL4Ybjt3w
http://www.youtube.com/watch?v=kj9pR_b3u4E http://www.youtube.com/watch?v=1ZrRIkk2XII
( ) 12

13. 8 6
6 30 40
500 6
3
8
6
6
4
30 40
3 1
http://markezine.jp/article/detail/10809
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14. Nielsen Global Online Consumer Survey 2009 4
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15. Google ―
Google ――
7 14 Google Effects on Memory: Cognitive Consequences of
Having Information at Our Fingertips Google
Science
Transactive Memory
“ ”
Google Yahoo!
3
3
4 5 1
http://www.itmedia.co.jp/news/articles/1107/15/news062.html
( ) 15

16. SNS
http://www.asahi.com/international/update/0131/TKY201201310469.html
↓
Facebook Google
https://www.facebook.com/Shurin.Yokota/posts/357195887625645
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17. ( ) 17

18. ( ) 18

19. HP
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20. (20%) (20%)
O
40
(80%) (80%)
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21. ( ) 21

22. Facebook Facebook
Facebook
(20%) (20%)
O
40
(80%) (80%)
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23. Facebook
Facebook
https://www.facebook.com/Gaga.Acc https://www.facebook.com/ladygaga
( )
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24. Facebook HP
Facebook
https://www.facebook.com/Shurin.Yokota https://www.facebook.com/enspire.co.jp
HP
http://www.enspire.co.jp
( ) 24

25. Facebook ×
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26. https://www.facebook.com/umeran.chi https://www.facebook.com/arriere.gout
( ) 26

27. × × × × ×
× ××
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28. Facebook twitter
( ) 28

29. Facebook twitter
( ) 29

30. Twitter Facebook
Twitter
Twitter …
Facebook
Facebook
( ) 30

31. ×
twitter
mixi
( ) 31

32. HP …
…
( ) 32

33. https://www.facebook.com/questions/233716886685039/
( ) 33

34. ←
↓
↑
→
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35. ( ) 35

36. ±
( ) 36

37. SEO
SEO
( ) 37

38. ( ) 38

39. Google
<a>
<a> <a>
<a>
<a>
<a> nofollow nofollow
<a> <a>
( ) 39

40. rel=”nofollow”
http://support.google.com/webmasters/bin/answer.py?hl=ja&answer=96569
( ) 40

41. nofollow
http://ameblo.jp/enspire/entry-10964545479.html
<a href="http://www.enspire.co.jp" target="_blank">
http://www.enspire.co.jp</a>
<a rel="nofollow" href="http://
www.facebook.com/ohnobuono"
target="_blank">Masumi</a>
( ) 41

42. nofollow
http://enspire.cocolog-nifty.com/blog/2011/07/facebook-33c8.html
<a href="http://www.enspire.co.jp"
target="_blank">
http://www.enspire.co.jp</a></p>
<a rel="nofollow" target="_blank" title="http://shohei.tenkomori.tv/" href="http://
app.f.cocolog-nifty.com/t/comments?
__mode=red&amp;user_id=1197686&amp;id=84554203"> </a>
( ) 42

43. Twitter nofollow
https://twitter.com/#!/1hansoku/status/162051384919867392
…
<a data-expanded-
url="http://ow.ly/8Fn7B" class="twitter-timeline-link"href="http://t.co/2HP97Md4"
rel="nofollow" class="twitter-timeline-link">ow.ly/8Fn7B</a>
( ) 43

44. Twitter nofollow
http://twitter.com/1hansoku http://twilog.org/1hansoku
https://twitter.com/#!/1hansoku/
status/162051384919867392
Twitter
…
<a href="http://ow.ly/8Fn7B"
target="_blank">http://ow.ly/8Fn7B</a>
( ) 44

45. Facebook nofollow
https://www.facebook.com/enspire.co.jp/posts/366869750006418
Facebook × 100 ○ 100 <br /> <a href="http://ameblo.jp/
enspire/entry-11144568669.html" target="_blank" rel="nofollow nofollow"
onmousedown="UntrustedLink.bootstrap($(this), &quot;FAQGsa5nxAQFM9IM2bgEEh9XnL-
AAaIWokLwiwjXTeKgRrQ&quot;, event, bagof(null));">http://ameblo.jp/enspire/
entry-11144568669.html</a>
( ) 45

46. Facebook facebook.com nofollow
https://www.facebook.com/enspire.co.jp/posts/366869750006418
<a href="https://www.facebook.com/enspire.co.jp" data-hovercard="/ajax/hovercard/
page.php?id=116772171698064"> </a>
( ) 46

47. Google+
https://plus.google.com/u/1/116685031854720807098/posts/D89tSBQQUWX
<a href="http://ameblo.jp/enspire/entry-11144568669.html" class="ot-anchor">
http://ameblo.jp/enspire/entry-11144568669.html</a>
<br> ( )<br>
<a href="http://www.youtube.com/watch?v=vNOE_kZmE2A" class="ot-anchor B-u-Y-j">
Facebook 100 ! 100 ! </a>
( ) 47

48. Google+ +1
https://plus.google.com/u/1/107018739073675723645/posts/hBKxthmqg3b
<div class="B-u-Y"><a href="http://ameblo.jp/enspire/
entry-11144568669.html" class="ot-anchor B-u-Y-j">
Facebook × 100 ○ 100
</a></div>
( ) 48

49. YouTube Google nofollow
http://www.youtube.com/watch?v=FiPgjzp2WJQ
<a href="http://ameblo.jp/
enspire/
entry-11145602782.html"
target="_blank"
title="http://ameblo.jp/
enspire/
entry-11145602782.html"
rel="nofollow"
dir="ltr" class="yt-uix-
redirect-link">http://
ameblo.jp/enspire/
entry-11145602782.html<
/a>
( ) 49

50. Google+
https://www.facebook.com/Shurin.Yokota/posts/269386833079080
Facebook
Google
( ) 50

51. Yahoo (Yahoo )
( ) 51

52. Google (Google )
( ) 52

53. Google ( !goo )
( ) 53

54. Google (mixi )
( ) 54

55. SEO
( ) 55

56. ( ) 56

57. ( ) 57

58. ( ) 58

59. ( ) 59

60. iPhone
iPhone Mophie iPhone Amazon
( ) 60

61. iPhone
( ) 61

62. PLUS( ) http://colopl.jp
2010 12 155 86.6% 13.4%
20 42.8% 30 33.6% 40 8.8% 50 1.1% 60
0.3% ” ”
( ) 62

63. ( ) 63

64. →
PC
→
PC
→ PC
( ) 64

65. Yahoo!
( ) 65

66. HP
PC
2011
2011 12 Google
2012 docomo LTE iPhone
Yahoo!
PC
IT
( ) 66

67. HP
. .
ZOZO TOWN 2
2010 12
11 12 10 12 12 30
Yahoo!
( ) 67

68. 22.9
http://www.impressrd.jp/news/111108/kwp2012
( ) 68

69. http://businessnetwork.jp/Detail/tabid/65/artid/1439/Default.aspx
( ) 69

70. Berry
1984 2006
Web
2006 2
Illustrator Photoshop Dreamwever
Web
2008 6 Berry
2
200 SEO
SEO
SEO WEB
http://www.berryinc.jp
1987 2006 2011
Web
Berry iPhone
SEO EC
2011 Berry
Web
http://www.berryinc.jp/smartphone_blog/
( ) 70

71. http://www.berryinc.jp/
http://www.enspire.co.jp/seminar20120228.html
( ) 71

72. ( ) 72

73. HP
Facebook
YouTube ( )
| USTREAM ( )
|
|
PC
Yahoo!
Google
Google
mixi
Facebook Facebook Facebook
( ) 73

74. https://www.facebook.com/events/114868805259053/ https://www.facebook.com/events/209091745789979/
( ) 74

75. mixi Yahoo!
mixi
mixi ad SEO Yahoo!
Facebook mixi
Twitter YouTube
Facebook Yahoo!
Facebook Yahoo!
PC Yahoo!
Facebook
Facebook Facebook Yahoo!SEO
Facebook
Facebook RSS HP Google Google SEO
Google
Pinterest Google
QR
USTREAM SEO PPC Google+ Google
Google
Google+ Google
Yahoo! Google goo Yahoo! Google
( ) 75

76. ( ) 76

77. ! ! ! A4 1 5 4.7
― ― DM !
http://amazon.jp/dp/4804716858 http://amazon.jp/dp/4478007853 http://amazon.jp/dp/4883377385
A
HP
!
( ) 77

78. URL
http://www.youtube.com/watch?v=S-qYCLFu4D8
( ) 78

79. �
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http://enspire.cocolog-nifty.com/blog/conversion.html
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80. ( ) 80

81. http://www.syaken.biz/shirakawa/
( ) 81

82. mxi http://mixi.jp/show_profile.pl?id=6116333 All About http://profile.allabout.co.jp/pf/yokota-shurin/ ( ) http://enspire.sns-online.net http://enspire.cocolog-nifty.com
Enspire Co.,ltd
: (Soft Bank)
E-mail: yokota-shurin@enspire.co.jp
Skype ID enspire_co_jp
HP http://www.enspire.co.jp
950-0913 1-1-22-1723 HP http://katy.jp/enspire
facebook http://www.facebook.com/Shurin.Yokota youtube http://www.youtube.com/ShurinYokota USTREAM http://www.ustream.tv/enspire twitter http://twitter.com/enspire_co_jp
( ) 82