assignment

1. Management Programme
ASSIGNMENT
SECOND SEMESTER
2016
MS-91: Advanced Strategic Management
School of Management Studies
INDIRA GANDHI NATIONAL OPEN UNIVERSITY
MAIDAN GARHI, NEW DELHI – 110 068
MS-91

2. ASSIGNMENT
Course Code : MS-91
Course Title : Advanced Strategic Management
Assignment Code : MS-91/TMA/SEM-II/2016
Coverage : All Blocks
Note: Attempt all the questions and submit this assignment on or before 31st
October, 2016 to
the coordinator of your study centre.
1. a) Define corporate planning. Describe the process of corporate planning in detail.
b) What are the implementation issues involved in corporate planning?
2. Write a note on the importance of Government initiatives taken to boost good Corporate
Governance.
3. Discuss various market structures and their impact on competition.
4. Briefly discuss e-business and the steps involved in formulating an e-business plan.
5. Present couple of cases / applications of Knowledge Management (KM) and discuss the
KM architecture adopted in those applications. Do you believe that KM can improve
competitiveness of a firm? Give reasons.
6. a) Describe the nature of corporate philanthropy citing examples.
b) Write a note on ethics of consumer production and marketing.