In-vehicle Infotainment Market 2025 - Global Analysis and Forecasts by Operating System (Microsoft, QNX, Linux); Interaction Type (Touch-based, Vice-enabled, Physically Button Controlled and Gestures); & Connectivity Technology (Wi-Fi, Bluetooth and NFC)

1. In-vehicle Infotainment Market 2025 - Global Analysis
and Forecasts by Operating System (Microsoft, QNX,
Linux); Interaction Type (Touch-based, Vice-enabled,
Physically Button Controlled and Gestures); &
Connectivity Technology (Wi-Fi, Bluetooth and NFC)
In-vehicle Infotainment Market 2025 - Global Analysis and Forecasts by Operating System (Microsoft,
QNX, Linux); Interaction Type (Touch-based, Vice-enabled, Physically Button Controlled and Gestures); &
Connectivity Technology (Wi-Fi, Bluetooth and NFC)
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In-vehicle Infotainment market is expected to grow to US$ 33.16 billion by 2025 from US$ 19.66 billion
in 2016. The sales of in-vehicle infotainments is largely influenced by numerous economic and
environmental factors and the global economy plays a key role in the development of in-vehicle
infotainment market. Today, people have been keen on keeping cars for longer times with them than
ever before and therefore, the expenditures on the aesthetics and design of cars are expected to be
more vibrant and vivid than ever before. Similarly, an in-built infotainment system complements the
aesthetics inside a passenger car and adds to the luxuries of the driver like never before. It has been said
that a design of an infotainment system has become one of the critical criteria's for the selection of cars.

2. Mobility is considered to be a desirable luxury and that is why people invest in the purchase of
automobiles.
Various types of interaction technologies between the user and the infotainment system is integrated by
automotive OEMs as per consumer demand, cost and technology penetration in particular region for a
passenger car. Touch-screens are the most popular interfaces used for controlling the operations of in-
vehicle infotainment systems. These touch screen HMIs have become more popular post their success
with smartphones. A large percentage of the global population is aware with regards to the usage of
touch-screens and has hands-on previous user experience with these interaction types that gives these
types advantage over the other systems. However, touchscreens, are not the best interface solutions,
primarily on account of their potentials to distract the driver. The most user-friendly setups are the ones
that offer a touch interface along with physical buttons for common functions as well as voice controls.
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In-vehicle infotainment market by operating system is segmented into Microsoft, Linux, QNX and
Others. The Linux based operating systems are gaining rapid traction in the market on account of being
open-source systems. Although, currently QNX based operating systems account for the largest market
shares, they are anticipated to lose considerable market shares during the forecast period to the open
sources OS. Some of the major automaker OEMs have opted out from using a QNX or a Microsoft based
OS to having a rather open source platform such as Linux OS for their infotainment system. Ford, Honda,
Mitsubishi Motors, Mazda Motors, Toyota and Nissan are some of the major automotive OEMs who
have shown interests for Linux based OS and would launch their Linux based infotainment systems in
the near future.
The overall market size has been derived using both primary and secondary source. The research
process begins with an exhaustive secondary research using internal and external sources to obtain
qualitative and quantitative information related to the market. Also, primary interview were conducted
with industry participants and commentators in order to validate data and analysis. The participants
who typically take part in such a process include industry expert such as VPs, business development
managers, market intelligence managers and national sales managers, and external consultant such as
valuation experts, research analysts and key opinion leaders specializing in the in-vehicle infotainment
industry.
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