Paison Se Badhkar

1. Canara Home Loan
Route : Paison Se Badhkar

2. TVC opens on Shikhar asking a question: Aap ne aaj Home Loan ke liye
apply kiya. Iske bare mein aap kuch bolna chahenge?

3. The camera turns to show a man and his pregnant wife sitting on a couch in
the Canara Bank Lounge.

4. Wife: Jab hum doono ko yeh good news mila…

5. Wife: hum bahut khush huye (she says while touching her belly).

6. Wife: Aur humne sabse pehele socha, ki ab ek bada ghar lene ka time aa gaya hai.

7. Shikhar: Aur aapne iske liye Canara Bank kyon chuna?

8. Husband: Dekho, yeh loans bees (20) saal tak chalte hain.

9. Husband: Toh humne socha ke hum ek aisa bank chunenge, jispe hum bees (20) saal
nahi, sau (100) saal tak tikne ka bharosa kar sake. (He says this with a chuckle and a
wink).

10. Husband: Aakhir, pitaji, aur dadaji dono saalon se yahi pe banking karte aa rahe
hain.

11. Shikhar (in a bubbly manner): Dadaji bhi huh? Hmm…

12. MVO: Hum naye long-term rishton mein bharosa rakhte hain.
Kyonki paison se badhkar bhi kuch cheez hain.

13. We cut back to Shikhar shaking both husband and wife’s hands while saying,
“Welcome”.