2. What is an entrepreneurship ?
And what way the successful
entrepreneur may develop their
ideas & take decisions?
3. Entrepreneurship is the process by which
individual pursue opportunities without regard to
resource they currently control. The essence of
e n t r e p r e n e u r i a l b e h a v i o r i s i d e n t i f y i n g
opportunities & putting useful ideas into practice.
WAY OF SUCCESSFUL
ENTREPRENEUR:
• Passion for the business. Ex: Benjamin
Tregoe
• Product/customer focus. Ex: Steven jobs.
• Failure but to get out from that.
• Execution intelligence. Ex: McDonald’s
• Pursuing their own ideas.
• Realize financial rewards.
4. Profile of Prannoy Roy &
Radhika Roy
Prannoy Roy was born in
kolkata and he completes the
graduation in Queen Mary college,
and later he own scholarship to
Haileybury and Imperial Service
college in the UK as CA and has a
PhD in Economics from the Delhi
school of Economics.Radhika
R o y w a s a s l o b o r n i n
kolkata.After the studies she
married with her school friend
prannoy roy.
5. CAREER OF PRANNOY ROY
P r a n n o y R a o i s a
p r o f e s s i o n a l C A &
Economist & work as a TV
anchor in India.He ha been
t h e l e a d a n c h o r f o r
election analysis & budget
specials on Doordarshan &
f o r B B C W o r l d N e w s
‘Question Time India’.He is
the best known for his
truthful journalist & for
being an active media
personality.
6. CAREER OF RADHIKA ROY
Radhika Roy has
o v e r t e n y e a r o f
e x p e r i e n c e i n p r i n t
journalism, with leading
publications as “Indian
Express” & “India
Today”.She wa expertise
i n e d i t o r i a l &
p r o g r a m m i n g
execellence .
7. ESTABLISH OF NDTV BY PRANNOY&
RADHIKA ROY
After having the
s u c c e s s f u l c a r e e r o f
prannoy & radhika roy they
plan to took a big leap in
news industry by launching
a television production
house called ‘New Delhi
Television’NDTV in the year
1 9 8 8 .
8. Team Building
Prannoy & Radhika Roy create
the team for work, the members are the vice
president is Mr.KVL Narayan Rao and
f u r t h e r m o r e h i s s t a r t e a m o f
broadcaster,journalist, TV anchors including
like of Barkha Dutt, Vikram Chanda, Vnod
dua have effective contributed towards
building the company brand images. These
members are the key persons fo NDTV.
9. COMPANY PROFILE
Type : Public company.
Industry : Media.
Founded : 1988.
Founder : Radhika & Prannoy
Roy.
Key Peoples : KNL Narayan Rao
Vikramaditya (CEO)
Product : Broadcastins,website.
Revenue : US$80 millions 2014
Employs : 1,489.
11. Achievements
Prannoy Roy
w i n n i n g
i n t e r n a t i o n a l &
national awards for
his programming, Roy
has been adjudged
t h e “ T e l e v i s i o n
Personality of the
M i l l a n n i m ” b y a n
Indian Express Poll.
Radhika Roy
R a d h i k a
Roy won thee Ernt &
Young Entrepreneur
of the year award for
i n f o r m a t i o n ,
communication and
Entertainment in the
year 2003
12. Social initiatives
Prannoy’s network focus on a no-of
social issues like;
• Greenathon,
• 7 Wonders of India,
• Save Our Tigers campaigane,
• Support my school,
• Marks for sports etc;