Log your LOA pain with Pension Lab's brilliant campaign
Slideshare
1.
2. INTRODUCTION
• Slide hosting service
• Acquired by linkedIn in 2012
• Originally intended to share slides between employees
• Upload PowerPoint, Keynote, OpenDoc, PDF
• Publish privately or publicly
• 60 million users
• 18 million pieces of content
• 159 monthly pageviews
3. PROS
• No hosting on own site through embedding
• Low-cost, free account option
• Professional, paid account
• User-Friendly (PowerPoint uploads)
• Accessible from everywhere
• Raise awareness for your content through huge member base
• Grow your brand and share detailed content, which cannot be shared
on other channels
4. CONS
• Different languages limit reach of content
• Not usable for internal and classified information
• Since crowd-created, content cannot be fully relied on
• Only available in English, Spanish, French, German, Portugues
• Views cannot be tracked (no view counter)
• No proprietary software to create content
• No smooth transitions possible
• Problems with videos
5. EXAMPLES
• Sales presentation used around the globe
• Dissemination of educational content
• Step-by-step recipes for recipes