Successful work with YouTube. by SeeZisLab

1. Doing
successful
business with
YouTube
Lukashov Maksym
SeeZisLab Project Manager

2. Steps to earnwith YouTube
Create a channel
Make a movie
Download on YouTube
Make profits

3. YouTube Extents
30 mins 300 Million. mins 600 Million. mins

4. Pareto Principle

5. Pareto Principle

6. Pareto Principle

7. Troubles

8. №1 Niche Choice
Categories:
MUSIC
ENTERTAINMENT
PEOPLEANDBLOGS
GAMES
70% OF ALL VIEWS
62% OF ALL CHANNELS

9. №2 Language
70%
60%
50%
40%
30%
20%
10%
0%
EN ES
Ofchannels Views

10. №2 Language
70%
60%
50%
40%
30%
20%
10%
0%
EN RUES
Ofchannels Views

11. Two Youtubers Comparing Incomes
Price for 1000 views
$0,31
Price for 1000 views
$0,75

12. №3 Production capacities
Income for a minute of video
$10

13. №3 Production capacities
Income for a minute of video
$10
30 mins Х 12 months = 360 mins
360 mins Х $10 = $3600
$300 peer month

14. №4 Optimization
OPTIMIZATION
1. The logo of video
2. Title
3. Description
4. Tags
5. Playlists
6. Subtitles
7. Localizations
8. Trailer

16. №5Analytics
Details
in the case

17. CASE
(One of your channels)

18. Types of competitor analysis
Load
factor
Socialization depth
Competitor Analysis
SEO
The optimal video length
Trends
The best load time

19. Competitor analysis:
The optimal video length
60%
50%
40%
30%
20%
10%
0%
0-1 1-2 2-3 3-5 5-10 10-30 mins
Views Subscribers Views depth Likes Dislikes

20. Competitor Analysis: Trends

21. 50
40
30
20
10
0
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Post videos by weekdays
Post videos by the clock
25%
20%
15%
10%
5%
0%
0:00 1:00 2:00 3:00 4:00 5:00 6:00 7:00 8:00 9:00 10:0011:0012:0013:0014:0015:0016:0017:0018:0019:0020:0021:0022:0023:00
Competiror analysis:
The best time for video loading

22. Advertising strategies
Advertising
AdWords
Social media
Youtube channels, cinema online and
Other video hostings
Seeding via services

23. Growth graph

24. Growth graph

25. Growth graph

26. Conclusion Withdrawal
Promotion
Optimization
Optimization analysis
Download YouTube
Analysis of download video time
Create video
Movie analysis
Create a channel
Analysis
Income

27. Experiments

28. №1
File properties optimization

29. Source data
Computer´s
(virtual machines)
Channel´s
Video
2
2 Account´s YouTube
2 3
15 2

30. Movie placement in the search results
after downloading

31. Immediate positions
40%
60%
Title
40%
60%
Description
40%
60%
Tag
With optimization
Without optimization

32. Positions in 2weeks
73%
27%
Title
With optimization
Without optimization
66%
34%
Description
66%
34%
Tag

33. №3
Availability of subtitles and the
search ranging
VS

34. Source data
Computer´s
(virtual machines)
Account´s YouTube
Channel´s
Video15 2
2
2
2 3

35. Immediate positions
53%47%
Title
4K
720p
53%47%
Description
53%47%
Tag

36. Positions in 2weeks
40%
60%
Title
4K
720p
40%
60%
Description
40%
60%
Tag

37. №3
Availability of subtitles and the
search ranging
VS
Author´s subtitles Auto- subtitles

38. Source data
Computer´s
(virtual machines)
Account´s YouTube
Channel´s
Video
2
2
2 3
With subtitles
10 2
10

39. Immediate positions
0%
100
%
Title
0%
100
%
Description
Without subtitles
With subtitles

40. Positions in 2weeks
0%
100
%
Title
0%
100
%
Description
Without subtitles
With subtitles

41. Thank you for your kind attention.
Any questions?
Contacts
Lukashov Maksym
SeeZisLab Project Manager
Skype: intellecthouse
Telegram: @maximusin