Tips for aiding in innovation that any team can begin using today. These come from Design Thinking / Human Centered Design frameworks.

1. Five Simple Tools to
Unlock Innovation
@sarah_shewell

2. Image from the Nordstrom Innovation Lab

3. @sarah_shewell
Design Thinking is about
de-risking ideas,
prototyping early and often,
and learning from users
along the way.
-IDEO

4. 5 Phase Overview
@sarah_shewell
Empathize
Define
Ideate
Prototype
Test
A wealth of resources are available at dschool.stanford.edu

5. “Could a greater miracle take place than
for us to look through each other’s eyes
for an instant?”
- Henry David Thoreau
@sarah_shewell
Empathize

6. Assumed Truths
What gets in your way of
hearing the customer’s truth?
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What types of questions make
you the most uncomfortable?

7. @sarah_shewell
Define
“Our ability to do great things with data
will make a real difference in every
aspect of our lives.”
- Jennifer Pahlka

8. @sarah_shewell
Said
Did
Thought
Felt
Empathy Map
1st Step - Break
into categories
2nd Step -
Identify themes

9. Ideate
@sarah_shewell
“If the first idea isn’t absurd, then
there is no hope for it.”
- Albert Einstein

10. @sarah_shewell
Flair Focus
Make space for both types of
ideation and be clear about which is
your current focus

11. Prototype
@sarah_shewell
“Work doesn’t have to feel like “Work with a
capital W.” You should be able to feel
passion, purpose, and meaning in whatever
you do. And that shift in perspective can open
up a world of possibilities.”
- Tom Kelley
Author of Creative Confidence

12. @sarah_shewell
Invest in prototyping supplies that
would excite a 5 year old. Then let go
of your ego and build to learn.

13. @sarah_shewell

14. Test
“The triumph can’t be had without
the struggle.”
- Wilma Rudolph
@sarah_shewell

15. fall in love with the
@sarah_shewell
not the solution

16. 5 Phase Overview
@sarah_shewell
Empathize
Define
Ideate
Prototype
Test

17. @sarah_shewell
Assumed Truths
Empathy Map
Flair & Focus
Prototyping
Supplies

18. Let’s ideate together- @sarah_shewell