SlideShare a Scribd company logo
1 of 9
2 Strategies to Build
an ENGAGED
Twitter Following
Quick and Dirty
Search for and Reply to content you have
read (rather than share it).
Take part in TweetChats.
Results
August Activity
Push Tweets - 53
Tweet chat tweets - 0
Replies - 11
September Activity
Push Tweets - 45
Tweet chat tweets - 24
Replies - 37
In September I saw:
● 29% increase in followers
● 69% increase in impressions
More Importantly
● 50% increase in Retweets
● 37% increase in people replying to my
tweets
Activity
Search for and Reply to content you have read.
Take part in TweetChats.

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2 Strategies to Build an Engaged Twitter Following

  • 1. 2 Strategies to Build an ENGAGED Twitter Following
  • 3.
  • 4. Search for and Reply to content you have read (rather than share it).
  • 5.
  • 6. Take part in TweetChats.
  • 7.
  • 8. Results August Activity Push Tweets - 53 Tweet chat tweets - 0 Replies - 11 September Activity Push Tweets - 45 Tweet chat tweets - 24 Replies - 37 In September I saw: ● 29% increase in followers ● 69% increase in impressions More Importantly ● 50% increase in Retweets ● 37% increase in people replying to my tweets Activity
  • 9. Search for and Reply to content you have read. Take part in TweetChats.

Editor's Notes

  1. Good afternoon fellow Twitterers! Now before I start I want you to do one thing. Take out your phones, open up your Twitter app, turn to someone who you don’t know and follow each other on Twitter. Great, now at least your followers have gone up by one and more importantly gone up by 1 quality follower because they are here at this event! So what are you going to get out of the next 10minutes? In 10 minutes you are going to know about 2 strategies that will enable you to build an ENGAGED Twitter following. I am putting emphasis on the word ENGAGED because let’s be honest it’s pretty straight board to increase your Twitter followers with any old followers.
  2. SO I’m not talking about the quick and dirty way you get Twitter followers. If you follow 100 people every day guaranteed you are going to get people who follow you back. AND there’s so many tools out there to help you with the numbers game if that’s what you are after. If you just want the quick and dirty way to get more twitter followers just follow more people. You can use tools like ‘justunfollow’, IFTTT, you can even copy and paste some code into developer tools for Chrome and your browser will automatically follow twitter accounts on the screen for you! Those things are gonna get you followers, but these are the 2 strategies I use to get engaged followers.
  3. Because we all what quality over quantity, who agrees? Put your hand up if you agree!
  4. Every time you read a blog reply to someone else’s tweet about it (search for links to posts in the search bar). What I mean by this is most people read an article / or blog post then share that article. Which is fine, but in my experience sharing a link to some content isn’t going to get you many followers from that action or as much engagement as if you did this...
  5. Take part in TweetChats. Who has heard of tweetchats? TweetChats are conversations on Twitter scheduled for a certain time and date, the conversations then happen at the set time and date around the specific hashtag. Finding and taking part in tweetchats regularly is 100% the best way to grow your followers with other super active followers.
  6. September I saw a 29% increase in followers in September isn’t the best metric. Now I wouldn’t say that’s a particularly impressive metric. If I sat in front of my computer everyday following 100 new account a-day I would get more followers but I don’t care about the number, I care about how engaged my followers are. But hey, I still increased my followers by 20% which I am happy with HOWEVER more importantly September’s activity saw a...those are the metrics that make me happy. so 2 things to remember
  7. So 2 things to remember Yes there are people there, yes there is 313 million active users, doesn’t mean any of them are paying attention to you. Search for people reading the same content as you and engage with them. Chat! Take part in chats.