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
Communication Skill
for Salespersons
Strategic Concepts (I) Pvt Ltd1
The 3 C’s
Connect
Before you try to
Communicate
to a customer and finally
Convince him.
Strategic Concepts (I) Pvt Ltd2
What is the
Right Communication?
Strategic Concepts (I) Pvt Ltd3
Strategic Concepts (I) Pvt Ltd4
Situation 1
 Customer:
I don’t like the home page design.
Strategic Concepts (I) Pvt Ltd5
 Account Manager of Harrier
What are the questions that you will ask?
Till when will you ask
questions?
Strategic Concepts (I) Pvt Ltd6
Till you arrive at the
How much should you allow
the customer to talk?
 Customer:
My home page should look great. My home page should have attractive buttons. My home
page should not be very cluttered. Definitely there should be a video on the home page.
The slider on the home page should have all my customer testimonials. Please ensure
that the banner on the homepage has at least 5 -6 visuals. All my latest blogs should
feature on the home page………………………..
Strategic Concepts (I) Pvt Ltd7
 Account Manager of Harrier:
Do you have a Sales Kit handy to ask the right questions to this customer?
Customers can decide only when you give them choices.
All discussions should be minuted in a formal
communication.
Strategic Concepts (I) Pvt Ltd8
Reference Number
Short factual statements. No emotions please.
Stale MOM are not respected by anyone.
Mind the
communication
Gap!
The Greatest Gap in
this world is between
Knowing
&
Doing
Strategic Concepts (I) Pvt Ltd9
Strategic Concepts (I) Pvt Ltd10
No Conclusion is not a good
communication.
Strategic Concepts (I) Pvt Ltd11
Add Value before ending any
communication.
Strategic Concepts (I) Pvt Ltd12
Strategic Concepts (I) Pvt Ltd13

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Communication skills for salespersons

  • 2. The 3 C’s Connect Before you try to Communicate to a customer and finally Convince him. Strategic Concepts (I) Pvt Ltd2
  • 3. What is the Right Communication? Strategic Concepts (I) Pvt Ltd3
  • 5. Situation 1  Customer: I don’t like the home page design. Strategic Concepts (I) Pvt Ltd5  Account Manager of Harrier What are the questions that you will ask?
  • 6. Till when will you ask questions? Strategic Concepts (I) Pvt Ltd6 Till you arrive at the
  • 7. How much should you allow the customer to talk?  Customer: My home page should look great. My home page should have attractive buttons. My home page should not be very cluttered. Definitely there should be a video on the home page. The slider on the home page should have all my customer testimonials. Please ensure that the banner on the homepage has at least 5 -6 visuals. All my latest blogs should feature on the home page……………………….. Strategic Concepts (I) Pvt Ltd7  Account Manager of Harrier: Do you have a Sales Kit handy to ask the right questions to this customer? Customers can decide only when you give them choices.
  • 8. All discussions should be minuted in a formal communication. Strategic Concepts (I) Pvt Ltd8 Reference Number Short factual statements. No emotions please. Stale MOM are not respected by anyone.
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  • 11. No Conclusion is not a good communication. Strategic Concepts (I) Pvt Ltd11
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