In an ever changing and dynamic business environment, every organization goes through phases of uncertainty and challenge. The organization's intrinsic ability to bounce back during this period is its core survival skill also known as Business Resilience. Facilitating leaders and managers with the mindset needed to be resilient and to help the organization cope with trying times. Auraa Image Management and Consulting specializes in facilitating leaders, managers and organizational teams with the proficiency needed to be resilient not just to bounce back but to bounce forward. If your organization is going through a challenging phase or it has witnessed a setback, building resilience will help restore its power. Connect with us and learn how to build resilience and be prepared for future. Contact: +91 9958934766 / +91 7830222285 Email: samira@auraaimage.com / nayanika@auraaimage.com Website: https://auraaimage.com / https://samiragupta.com/

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Resilience:
A Core Survival Value

2. 2
It is the intrinsic ability of a
business or an organization to
adapt to a disruption or a change
in order to thrive.
What is
Business or
Organizational
Resilience?

3. 3
Resilience is an
Attitude
“
”

4. 4
Resilience: Why does a Growth
Oriented workforce need it?
Improves Team Coordination
Helps absorb shocks and turns
them into opportunities
Increases productivity
creativity and innovation
Reduces the impact of crisis
Sustains growth and
competitiveness
Fosters sense of loyalty and
commitment in employees

5. 5
What are the opportunities to be
resilient in a corporate world?
Financial Condition – Bankruptcy, Insolvency, Liquidity issues.
Personnel – Misconduct, Lay offs, Leadership changes and Resignations.
Natural Disaster – Earthquake, Hurricane, Wildfire, Floods.
Product/Service Related – Production, Distributing, Marketing challenges.
Technological Crisis – Data breach/Cyber attack, Outdated Model, Malfunctions.

6. 6
Does your organization have the
following traits?
Collaborative Culture
High Staff Engagement
Strong and Aligned Leadership
Organizational Agility
Effective Decision Making
Strategic Approach
If YES…
Congratulations! Your
Organization is Resilient

7. 7
Disruption is
Inevitable!
How do you want to
respond to it?

8. 8
Steps to create a Business
Resilience Plan
Identify Risks and assess its impact – before creating a plan
consider the possible financial, technological, environmental, legal
and any other internal-external threats or risks the organization has.
Test, Review and Monitor the plan – conducting simulation or trail
runs, updating the required areas and constantly monitoring the plan
considering the situational changes.
Create a plan – develop an in depth plan with tasks delegated to
respective team and the estimated time of completion. Align the plan
with the stakeholders to ensure a successful implementation.

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How to build Resilience in a
corporate world?
Anticipate and prepare: Maintain a state of informed preparedness
in order to forestall compromises in organizational functions.
Respond and recover: Execute response procedures and restore
organizational functions after a major disruption.
Withstand: Continue the functions despite a disruption or critical
outage, limiting significant impact and curtailing downtime.
Sustain: Tap into knowledge from prior disruptive events to
enhance your resilience processes and reduce adverse impacts in
the future
Source: pwc.com

10. 10
Components of Resilience:
7 C’s of Resilience
Resilience
Competence
Confidence
Connection
Character
Contribution
Coping
Control

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1. Competence
Competence is the ability of the business to perform
efficiently. During a crisis the competence can be
regained by focusing on the objectives and goals
and preparing a work culture conducive for growth.

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2. Confidence
Confidence in the product and service offerings,
leadership and employees plays a significant role
in a competitive environment. Confidence can be
rebuilt by learning from best business practices
and planning for adversities.

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3. Connection
Proactively networking with businesses and
individuals that share the same wavelength
ensures fast paced growth.

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4. Character
The impression and the reputation of the business
is a key element of how markets perceive the
products and the management. A good character
helps in reducing the impact of crisis. Transparency
with stakeholders and commitment to the vision
and mission of the organization helps in creating a
reputable and sustainable character.

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5. Contribution
Giving back to the society and environment is
a key element of organization’s corporate
social responsibility. An organization that
regularly contributes is positively perceived by
the stakeholders.

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6. Coping
A coping mechanism is a survival skill in
times of adversity. An organization can
develop its coping mechanism by preparing
for adversity before hand and being agile.

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7. Control
The response a business has towards an adversity
defines the consequences either in terms of success
or setbacks. It is essential to make calculated
decisions and mitigate potential risks. Buying an
insurance helps avoid adverse effects during a crisis.

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Success consists of getting up
just one more time than you fall
“ ”

19. 19
Leveraging challenges for growth
Challenges often are opportunities in disguise, make the most of them by leveraging
them towards the growth of your organization, here is how you can do it.
Adaptability
Skill Development
Innovation
Networking
Embracing change and
learning from setbacks in
order to bounce back
stronger and more resilient.
Setbacks often highlight the
areas of improvement,
developing knowledge and
skills beyond the current
organizational expertise.
Acting as a catalyst for
growth, challenges push
you towards thinking
outside the box and try
newer strategies.
Collaborating and
networking to use synergy
during times of challenge.

20. 20
Leveraging challenges for growth
Challenges often are opportunities in disguise, make the most of them by leveraging
them towards the growth of your organization, here is how you can do it.
Attitude
Leadership
Development
Training
Emotional
Intelligence
Developing and maintaining
a winner attitude throughout
the organization keeps
employee morale high and
fastens bouncing back.
Making decisions under pressure
is a crucial leadership skill that
gets honed during a crisis.
Conducting trainings for
leadership, management
and employees to upskill
them.
Post a setback, taking note of
the transformation phase and
techniques adopted to bounce
back. Becoming ready to face
challenges in the future.

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Models of Resilience
These models can be adopted to create a plan for
organizational resilience to absorb setbacks and not just
bounce back but make your organization bounce forward.
Source: Australian Institute for Disaster Resilience

22. 22
Attributional Resilience Model
Values and leadership in a business is aware of internal and external
changes. This develops a change sensitivity and with the help of
integration with other business dependents in the presence of
awareness and effective communication makes an organization
flexible and promotes resilience.

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The Herringbone Resilience Model
This model aligns the capabilities and characteristics that can
improve resilience. A contribution of the above mentioned depending
on the circumstance accelerates organizational resilience.

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The Resilience Triangle Model
This model highlights the fluidity of the three capabilities
that is determined by assessing if the capabilities are fit for
the purpose, flexible, tenacious and hold the capability to
achieve organizational goals.

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Corporate Resilience
Case Study: Shopify
In May 2020, the Canada-based company announced that it would be “digital by
default” going forward. Shopify’s CEO, Tobias Lütke, stated that it would be taking on
a remote-first hybrid setup that allowed the majority of its workforce to undertake the
requirements of their roles from home. This change is widely lauded as being smooth
and nearly seamless for Shopify. The reason for this is that the elements were
primarily in place already.
Shopify had already faced a similar disruption, when they began to service more
international merchants in wide-spreading time zones. Because of this, many of their
customer support representatives found themselves having to work alternative shifts in
order to cover all the different time zones. However, the company found that working
these graveyard shifts, for example, in an office environment was having a negative
impact on their workforce. Importantly, attrition was on the rise within that segment of
its employee base. So, they adapted to that pressure and implemented remote and
hybrid working arrangements.
Shopify had a risk management framework in place that allowed it to identify the
human resource risk associated with working the graveyard shift. Therefore, they were
able to change their operations to become a more resilient company. This same
adaptability came into play when they faced the much larger and widespread COVID-
19 disruption, which they were then able to manage with skill and ease. Today most of
their employees permanently work remotely, and will likely continue to do so.

26. Contact Us
Phone Number
Website
Email Address
+91 9958934766/ +91 7830222285
samira@auraaimage.com/
nayanika@auraaimage.com
https://auraaimage.com
https://samiragupta.com
For more insights follow us on -
@auraaimageandlife
@coachsamira
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image-management-and-consulting/
https://www.linkedin.com/in/coach-samira-
gupta-pcc

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THANK YOU!
Samira Chandra Gupta
Executive Presence & Leadership Communication Coach, Life
Coach, NLP Practitioner, Image Consultant, Fire-walking
Instructor, Corp Facilitator
+91 9958934766
samira@auraaimage.com