Lincube Customer Insight solution for leisure & travel industry, powered by Birst BI in the Cloud

1. © 2014 LINCUBE AB
AGILE
ANALYTICS
by LINCUBE

2. © 2014 LINCUBE AB
VISUALIZATION HELPS UNDERSTAND YOUR DATA
WHAT HOTELS ARE BETTER
THAN THE MARKET ?

3. © 2014 LINCUBE AB
ANALYZE MY HOTELS
CLICK

4. © 2014 LINCUBE AB
BENCHMARK HOTELS
MY LARGEST HOTEL IS
NOT PERFORMING
LET´S ANALYZE FURTHER
CLICK

5. HOTEL DETAIL DASHBOARD
BOOKINGS ARE OK BUT FOOD & BEVERAGE HAVE
© 2014 LINCUBE AB
NOT THE SAME GROWTH RATE AS BEFORE
HEATMAP OF
ROOMS BY FLOOR

6. © 2014 LINCUBE AB
SIMULATE REVENUE CHANGES
WHAT´S NEEDED
TO COME BACK
ON TRAK FOR
OLD OAK?

7. © 2014 LINCUBE AB
OVERVIEW OF ALL DASHBOARDS
LET´S LOOK AT
CUSTOMER
INSIGHT

8. © 2014 LINCUBE AB
START AT OVERVIEW DASHBOARD
WHAT DO MY CUSTOMERS
LOOK LIKE?

9. WHICH CAMPAIGNS
DRIVES TRAFFIC ?
© 2014 LINCUBE AB
CUSTOMER INSIGHT
GUESTS ARE
YOUNGER THAN
AVERAGE AT OLD
OAK
1153 CUSTOMERS ARE FROM VÄSTRA GÖTALAND AT
OLD OAK HOTEL, MOST ARE NON MEMBERS
CLICK

10. © 2014 LINCUBE AB
ANALYZE CAMPAIGN PERFORMANCE
CLICK
WEBSITE TRAFFIC COMES MOSTLY FROM CAMPAIGNS

11. © 2014 LINCUBE AB
WHAT CAMPAIGN HAD BEST CONVERSION RATE?
TOP10Series IN
MARCH WAS
MOST
SUCCESSFUL