1. SERGIO BECERRA
10333 Gunter Hill Ct. Las Vegas Nv. 89183
760.774-1358 lsbecerra2000@gmail.com
FOOD & BEVERAGE QUALIFICATION SUMMARY
Sales and consulting skills with ability to book events with set menus or custom menus.
Fluent in both English and Spanish with professional and effective written and oral communication skills.
Experience in the use of software programs to block public space, menu selections, forecasts, and budgets
Extensive knowledge of seating charts and room diagrams to scale.
Solid time management skills and ability to prioritize and perform multiple tasks simultaneously.
Builds and maintains relationships with ability to conduct business over the telephone, internet and in person.
Wrote several service manuals with detailed job requirements, descriptions, objectives, order of service,
and standard operating procedures.
Implemented a detailed training program for all positions within the Food & Beverage Department
CORE COMPETENCIES
SALES:
Knowledge of principles and methods of promoting and selling menu products and related
services. Consultative approach to sales and able to make recommendations for a variety of
events.
CUSTOMER SERVICE:
Knowledge of principles and process in providing excellent customer service. This includes
evaluating customer needs, meeting quality standards, assessing customer satisfaction,
customer retention and resolving outstanding issues until completion of service.
LEADERSHIP: Knowledge of principles of management and leadership. This includes interviewing, training
and development, motivation, performance evaluations and implementing company policies.
ACCOMPLISHMENTS
Received several Gold Key awards from Meeting and Convention Magazine at two
properties.
Was banquet director for the first Television Bachelorette Wedding: Tristan & Ryan.
As flagship resort trained and assisted staff at regional properties in planning and
executing significant events
Schedule and supervise 150 Food & Beverage team members for 2007 LG Skins Games
featuring Tiger Woods at Trilogy Country Club
Reach highest rating for overall performance from prestigious groups.
Theme events featured in Special Events Magazine
2. EMPLOYMENT HISTORY
The Club At Morningside
Rancho Mirage, California
Banquet Captain 11/2014 to 5/2015
Supervise weddings ,social events, and in house functions, according to banquet event orders. Coordinate timing and
service with culinary staff, set up and execution annual club functions , and break down of events.
Toscana Country Club
Indian Wells, California
Banquet Captain 10/2013 to 10/2014
Supervise weddings ,social events, and inhouse functions, according to banquet event orders. Coordinate timing and
service with culinary staff, Assigned servers duties pertaining to set up , execution, and break down of events.
Billing inhouse accounts and members charges using Jonas POS.
Hotel ZoSo
Palm Springs, California
Outlet Manager 3/2012- 7/2013
Outlet Manager /Banquet Captain / Catering Coordinator responsible for planing and executing of corporate
meetings,special events in conjunction with Hard Rock Hotels. In charge of purchasing and the day to day operation
for the Food & Beverage Department during the transition from Hotel Zoso to Hard Rock Hotels
Hits Desert Horse Park Thermal California
Manager 1/2012 to 3/2012
Supervise staff serving breakfast and lunch, up to 600 covers in the private members club during a world class.
hunter/jumper equestrian horse show and competition. Responsible for staffing, ordering “ front of the house” food
and beverages assisting in all aspects of VIP service during the six week event.
DESERT DESTINATIONS
Palm Springs, California
Manager / Driver Part Time 2/2005 – 9/2012
Sales, group coordinator, and administrative duties which include, posting revenues, send confirmations, billing,
pulling permits, oversee random drug testing program, pricing reservations/ transfers and driving limousines for
COOPERATE EVENTS,WEDDINGS,QUINCENERAS, AND PRIVATE CLIENTS
Desert Willow Golf Resort Palm Desert, California
Catering Sales /Banquets Manager 2/2007 – 5/2010
Plan weddings, cooperate and social events, block public space, produce event contracts, banquet event orders assist
clients in menu planning and budgeting. Update the banquet menu with pricing and develop custom menus with Chef
and clients. Direct, hire, train and schedule of food servers, bartenders, as well as housemen. Staff and coordinate
holiday special events, concerts and in-house group meetings and banquets. Carried out the daily duties of Banquet
and Catering Manager, held catering staff meetings.
Achievements: Assist cooperate sponsors for the Art of Food and Wine Event (2 years) for The City of Palm Desert,
Kemper Sports, Westin Resorts, and Southern Wine & Spirits
3. The Lodge at Rancho Mirage Rancho Mirage, California
Director of Banquets 2/2002 – 2/2005
Direct, hire, train and schedule up to 70 team members consisting of food servers, bartenders, as well as housemen.
Staff and coordinate holiday special events, concerts and in-house group meetings and banquets. Collaborate special
presentation with Chef and the Catering Department.
Achievements : Reached flagship status for entire hotel group. Off site luncheon For 600 VIP guests at
for The Battle at Big Horn C.C. featuring Sergio Garcia vs. Tiger Woods. Was chosen to train other Banquet Man-
agers and assist other sister resorts in their special events.
Savoury's Palm Springs California
Director of Food and Beverage 3/1999-2/2002
Savoury’s is the purveyor of food & beverage service for the Palm Springs Convention Center. As the Director Food
and Beverage I was responsible for staffing of all personal for events ranging from 10 to 7,000, which may include up
to 250 staff members such as Food Servers, Bussers, Bartenders, Bar backs, Cashiers and Culinary staff. Budgeting
and costing of all events both on site and off site, from corporate meetings, social fundraisers, theme parties, and for-
mal galas.
Achievements: Have received the highest rating for food service and overall performance from groups such as
Nabisco, Palm Springs Film Festival, Intel, Sage Software and other prestigious groups.
Marquis Hotel Palm Springs, California
Banquet Manager 4/1989 - 3/1999
Direct and schedule the activities of a staff of up to 50. Accurately perform weekly/monthly forecasting; some capital
budgeting; coordination of productive food and beverage operations for four outlets. Instrumental in providing excel-
lent client relations resulting in repeat referral business. Responsible for scheduling, set-ups for groups from 10 to
4000, training on finer points of service, and all off-site catering.
Achievements: Two time winner of Meeting & Convention Magazine’s Gold Key award. Theme Parties featured in
an article in Special Events Magazine.
Hotel Presidente Cancun, Mexico
Director of Food & Beverage 6/1988-2/1989
Responsible for the re-opening of 264 seat coffee shop, 100 seat ocean side restaurant, 127 seat gourmet
dining room, 24- hour room service,148 seat lobby bar, and pool bar. Established par stocks for restaurants
and bars, standards for recipes, and presentation of dishes with Chef; cost controls; 1989 fiscal budget; and
established service standards for the Food and Beverage Division. Worked on an 800 page Food and Bever-
age manual, and developed staffing guides.
Pryor Hospitality Experience
Palm Desert Resort and Country Club 4/1986 to 5/1988
Started as Banquet Manager was promoted to Food and Beverage Manager
The Racquet Club of Palm Springs 10/1983 to 4/1986
Started as Banquet Manager was promoted to Food and Beverage Manager
The Canyon Hotel of Palm Springs 12/1974 to 10/1983
Banquet Server, Banquet Captain, Executive Steward (kitchen),Convention Coordinator and Room Service Manager.
EDUCATION
Diploma: General Education John Marshall High School: 3939 Tracy Street Los Angeles, CA 90027
In House Management Training and Seminars: Americana Hotels, Princess Hotels, Kemper Sports, and Rock Resorts.
supervising & motivating staff , costumer service, sexual harassment by a legal firm, CPR, emergency procedures, LEAD by the
Alcoholic Beverage Control of California
COMPUTER SKILLS
Microsoft Office (Word, Excel, Power Point, Publisher) Delphi Jonas