Lotfi is a talented marketer with strong analytical skills. He has a team-oriented approach and takes initiative to ensure objectives are achieved. Lotfi conducts thorough research and builds valuable reports. He also has proficiency in both English and French. His previous manager strongly recommends him and his solid marketing skills coupled with a pleasant personality and strong work ethic.

1. July10, 2015
To Whom this may concern,
It is my pleasure to present this reference letter for Lotfi Seddaoui . I was fortunate to have had Lotfi
report to me on a contract basis when I was the Director of Marketing at Puratos Canada.
Lotfi isa very personable andcollaborative individual. He hasa team-orientedapproachtoeverythinghe
does. He showsgreatinitiative by takingonthe right tasksto ensure objectivesare achieved. He has no
problem rolling up his sleeves and going beyond his specific duties.
Lotfi is a talented marketer. He has an innate passion and understanding of core marketing principles,
primarily for analytics. He is very detailed and methodical when conducting research and subsequently
buildsvaluable reports. He is alsoup to date on many of the digital and social mediaformatsso that he
can provide vital information on current and relevant marketing data.
Lotfi is relatively new to the Canadian work force, yet he was able to assimilate into his role at Puratos
quite well and build good relationships with his co-workers. He has strengthened his English language
skills while working with me, and his proficiencyin French proved to be extremely valuable for many
bilingual projects he worked on.
I strongly recommendthatLotfi be consideredforanynew rolehe maybe seekingwithyourorganization.
He offerssolidmarketingandanalytical skillscoupledwithaverypleasantpersonalityanda strongwork
ethic.
I wish him much success in all his future endeavours.
Best regards,
Luana Guglielmi
luanag@rogers.com
Cell 647-707-1497