Get SERP content using the
Scraper Chrome extension
Use ‘Thruuu’ – a free
SERP analysis tool
By Samuel Schmitt
There are four
ways you can
The Jupyter Notebook is an open-source web
application that allows you to create and share
documents that contain live code, equations,
visualizations and narrative text. Uses include: data
cleaning and transformation, numerical simulation,
statistical modeling, data visualization, machine
learning, and much more.
Jupyter Notebook is an environment on my laptop
where I can learn Python by copying scripts created
by people significantly smarter than me and
breaking them or making them do something
Resources to get started…
Paul Shapiro JR Oakes Hamlet
•Align pages with the motivations of a searcher
•What language will resonate with your target audience
•Use to improve on page optimisation
HOW CAN WE APPLY THIS?
Can we use NLP
in the SERPs?
Topic modelling is an NLP method that assumes a
corpus contains a mixture of topics. It looks at how
words and phrases co-occur in a corpus and attempts
to group them in coherent themes or topics.
OK, computer. Here are some words. Group them.
learning since 2019
the terms our