SlideShare a Scribd company logo
1 of 8
Download to read offline
©2020Rod Hess
in/HesSEO
The map is not
The territory
©2020Rod Hess
in/HesSEO
©2020Rod Hess
in/HesSEO
people
Respond
To their
Experience
two/8
©2020Rod Hess
in/HesSEO
©2020Rod Hess
in/HesSEO
Not
Reality
three/8
©2020Rod Hess
in/HesSEO
Beliefs
we construct a personal
Mapfiltered through our
Senses,
&Experiences
four/8
©2020Rod Hess
in/HesSEO
©2020Rod Hess
in/HesSEO
but no one
Map
Territory
accurately reflects the full
five/8
©2020Rod Hess
in/HesSEO
©2020Rod Hess
in/HesSEO
share your
Mapwith others
six/8
©2020Rod Hess
in/HesSEO
©2020Rod Hess
in/HesSEO
Map
spend time
learning the
of others
seven/8
©2020Rod Hess
in/HesSEO
©2020
Show It
Some Love
Rodney Hess
in/HesSEO
and we’ll all be
one step closer to
seeing the true
territory
Rodney Hess
in/HesSEO

More Related Content

More from Rodney Hess

More from Rodney Hess (10)

The Secret to Productivity
The Secret to ProductivityThe Secret to Productivity
The Secret to Productivity
 
Why Your Company Culture Sucks (and what to do about it)
Why Your Company Culture Sucks (and what to do about it)Why Your Company Culture Sucks (and what to do about it)
Why Your Company Culture Sucks (and what to do about it)
 
Instagram Stories: Are you IN? – Devin Cochran & Sarah Koller
Instagram Stories: Are you IN? – Devin Cochran & Sarah KollerInstagram Stories: Are you IN? – Devin Cochran & Sarah Koller
Instagram Stories: Are you IN? – Devin Cochran & Sarah Koller
 
Creating Content that Never Runs Out – Evan Daniels
Creating Content that Never Runs Out – Evan DanielsCreating Content that Never Runs Out – Evan Daniels
Creating Content that Never Runs Out – Evan Daniels
 
Question Everything: How to Find Out What Content Your Target Audience Actual...
Question Everything: How to Find Out What Content Your Target Audience Actual...Question Everything: How to Find Out What Content Your Target Audience Actual...
Question Everything: How to Find Out What Content Your Target Audience Actual...
 
When Tragedy Strikes: Managing a Crisis on Social Media – April Courville
When Tragedy Strikes: Managing a Crisis on Social Media – April CourvilleWhen Tragedy Strikes: Managing a Crisis on Social Media – April Courville
When Tragedy Strikes: Managing a Crisis on Social Media – April Courville
 
Top of the Newsfeed to You, Sir – Ryan Cazares
Top of the Newsfeed to You, Sir – Ryan CazaresTop of the Newsfeed to You, Sir – Ryan Cazares
Top of the Newsfeed to You, Sir – Ryan Cazares
 
Lead Generation Through Marketing Automation
Lead Generation Through Marketing AutomationLead Generation Through Marketing Automation
Lead Generation Through Marketing Automation
 
The Chicot Aquifer and the I-49 Connector Project
The Chicot Aquifer and the I-49 Connector ProjectThe Chicot Aquifer and the I-49 Connector Project
The Chicot Aquifer and the I-49 Connector Project
 
Understanding SEO and how it can grow your business
Understanding SEO and how it can grow your businessUnderstanding SEO and how it can grow your business
Understanding SEO and how it can grow your business
 

Recently uploaded

Agile Coaching Change Management Framework.pptx
Agile Coaching Change Management Framework.pptxAgile Coaching Change Management Framework.pptx
Agile Coaching Change Management Framework.pptx
alinstan901
 
Abortion pills in Jeddah |• +966572737505 ] GET CYTOTEC
Abortion pills in Jeddah |• +966572737505 ] GET CYTOTECAbortion pills in Jeddah |• +966572737505 ] GET CYTOTEC
Abortion pills in Jeddah |• +966572737505 ] GET CYTOTEC
Abortion pills in Riyadh +966572737505 get cytotec
 
Beyond the Codes_Repositioning towards sustainable development
Beyond the Codes_Repositioning towards sustainable developmentBeyond the Codes_Repositioning towards sustainable development
Beyond the Codes_Repositioning towards sustainable development
Nimot Muili
 

Recently uploaded (15)

International Ocean Transportation p.pdf
International Ocean Transportation p.pdfInternational Ocean Transportation p.pdf
International Ocean Transportation p.pdf
 
Agile Coaching Change Management Framework.pptx
Agile Coaching Change Management Framework.pptxAgile Coaching Change Management Framework.pptx
Agile Coaching Change Management Framework.pptx
 
GENUINE Babe,Call Girls IN Baderpur Delhi | +91-8377087607
GENUINE Babe,Call Girls IN Baderpur  Delhi | +91-8377087607GENUINE Babe,Call Girls IN Baderpur  Delhi | +91-8377087607
GENUINE Babe,Call Girls IN Baderpur Delhi | +91-8377087607
 
Abortion pills in Jeddah |• +966572737505 ] GET CYTOTEC
Abortion pills in Jeddah |• +966572737505 ] GET CYTOTECAbortion pills in Jeddah |• +966572737505 ] GET CYTOTEC
Abortion pills in Jeddah |• +966572737505 ] GET CYTOTEC
 
Call Now Pooja Mehta : 7738631006 Door Step Call Girls Rate 100% Satisfactio...
Call Now Pooja Mehta :  7738631006 Door Step Call Girls Rate 100% Satisfactio...Call Now Pooja Mehta :  7738631006 Door Step Call Girls Rate 100% Satisfactio...
Call Now Pooja Mehta : 7738631006 Door Step Call Girls Rate 100% Satisfactio...
 
internal analysis on strategic management
internal analysis on strategic managementinternal analysis on strategic management
internal analysis on strategic management
 
Day 0- Bootcamp Roadmap for PLC Bootcamp
Day 0- Bootcamp Roadmap for PLC BootcampDay 0- Bootcamp Roadmap for PLC Bootcamp
Day 0- Bootcamp Roadmap for PLC Bootcamp
 
Safety T fire missions army field Artillery
Safety T fire missions army field ArtillerySafety T fire missions army field Artillery
Safety T fire missions army field Artillery
 
Strategic Management, Vision Mission, Internal Analsysis
Strategic Management, Vision Mission, Internal AnalsysisStrategic Management, Vision Mission, Internal Analsysis
Strategic Management, Vision Mission, Internal Analsysis
 
Reviewing and summarization of university ranking system to.pptx
Reviewing and summarization of university ranking system  to.pptxReviewing and summarization of university ranking system  to.pptx
Reviewing and summarization of university ranking system to.pptx
 
Dealing with Poor Performance - get the full picture from 3C Performance Mana...
Dealing with Poor Performance - get the full picture from 3C Performance Mana...Dealing with Poor Performance - get the full picture from 3C Performance Mana...
Dealing with Poor Performance - get the full picture from 3C Performance Mana...
 
Call now : 9892124323 Nalasopara Beautiful Call Girls Vasai virar Best Call G...
Call now : 9892124323 Nalasopara Beautiful Call Girls Vasai virar Best Call G...Call now : 9892124323 Nalasopara Beautiful Call Girls Vasai virar Best Call G...
Call now : 9892124323 Nalasopara Beautiful Call Girls Vasai virar Best Call G...
 
Beyond the Codes_Repositioning towards sustainable development
Beyond the Codes_Repositioning towards sustainable developmentBeyond the Codes_Repositioning towards sustainable development
Beyond the Codes_Repositioning towards sustainable development
 
BDSM⚡Call Girls in Sector 99 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 99 Noida Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 99 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 99 Noida Escorts >༒8448380779 Escort Service
 
Intro_University_Ranking_Introduction.pptx
Intro_University_Ranking_Introduction.pptxIntro_University_Ranking_Introduction.pptx
Intro_University_Ranking_Introduction.pptx
 

The Map is Not the Territory