2. Welcome!
Hello, my name is Rochelle Robnett, I am an
up and coming race car driver. I am from
Eugene, OR,. I plan to race a Super Comp
Dragster in 2017 with my ultimate goal being
to race in either pro stock or top fuel on the
NHRA Mello Yello Circuit. I’ve always believed
in being a hard worker and I want to send the
message out to women and young children to
not be afraid to put the work in. I want young
girls to know that they are the only ones who
can dictate their own world. Don’t be afraid to
be different, don’t let your sport or labels
define you but who you are on the inside
define you. I am passionate about giving back
to where it all started for me. I want to help the
senior Jr. Dragsters drivers with a scholarship
fund that they can use to help them financially
while in college. I want to give to them
something that I didn’t have.
In the following pages you will discover my
race and marketing experience.
3. My quick facts:
Age: 23
Height: 5’3”
Hometown: Eugene, OR
Hobbies: Running, Soccer, Water/Snow
Sports
Years Racing: 10
Current Ride/Car #: Undercover Dragster
Current Tracks/Series: NHRA Division 6
Woodburn Dragstrip, Portland
International Raceway
Interesting Facts: 1st Generation Racer
Formal Education/Skills: Portland State
University Marketing/Advertising Degree
Top Racing Accomplishment: 2016
Woodburn Dragstrip Powderpuff
Championship, 2015 Woodburn
Dragstrip National Dragster Challenge
Sportsman Winner
Career Goals: NHRA Top Alcohol
Dragster to NHRA Mello Yello Pro Stock
4. Focused on my
Mission
My Mission is to show that with hard
work and dedication anything is
possible. I have the drive and the
passion to go after my dreams.
While I go after my dreams, I want to
help young people know they can
go after their dreams as well.
5. My Career Achievements:
2016 - Woodburn Dragstrip
Powderpuff Championship,
3 Wins, 3 Runner-ups
2015 - National Dragster Challenge
Win, 3 Wins, 1 perfect reaction time
2014 - 1 win, 1 runner-up
2013 - National Open Win, 1
Runner-Up
2012 - Moved into Sportsman class - 1
win
2011 - 2nd in NHRA Division 6 National
Open Series Points. 2 Wins
2010 - Semi-Final Finish at Western
Conference Finals Warm-Up race, 3
Wins
2009 - 2nd in Portland International
Raceway Points, 4 Wins
2008 - 1 win, 1 runner-up
2007 - JR. Dragster Rookie Season, 5
Wins, 3rd in Woodburn Dragstrip
Points.
2006 - 4 Races - 1 Runner - Up
6. Out in the community:
Rochelle Robnett Racing is out in the
community at a number of events every
year. The team is very active in a
number of running events benefiting
local charities by participating in 5k and
half marathons throughout the year. It
is important for Rochelle Robnett
Racing to get out in the community
throughout year. In 2017 Rochelle will
be at multiple events in her local
community. Every December Rochelle
creates tie blankets in 2017 a portion of
the proceeds will go to creating tie
blankets to give to the local women and
children’s center.
7. Motivating our future:
Rochelle Robnett Racing can speak
to groups that include: children,
teens and young adults. Rochelle can
talk about a number of topics to your
audience. She can give motivational,
inspirational or about not letting
something define who you are. At
every speaking appearance you will
have the option of having the race car
on display for your group to view, ask
questions and take pictures with the
dragster.
9. I love marketing and
marketing loves me:
Rochelle Robnett has immersed herself
in learning the ins and outs of
marketing over the past few years.
Rochelle has a marketing degree from
Portland State University. Rochelle has
continued her marketing education
through Marketing at Full Speed.
Rochelle is also a Marketing Assistant
in Eugene, OR and is currently working
on consist branding for her employer
across all of their brands. Along with
being a Marketing Assistant Rochelle
works on all of her own marketing. She
works directly with all her partners and
does all of her own social media and
website updates.
10. It’s all about good content:
By Partnering with Rochelle Robnett your company will be featured on
Rochelle Robnett Racing website. You will have the opportunity to
promote your company and your products on both social media and
RochelleRobnettRacing.com
11. Taking it on the road:
Rochelle Robnett Racing will be running
Woodburn Dragstrip Super Pro Points
this year with the goal to qualify for
Summit ET Bracket Finals. We will also
be running some Lucas Oil Super Comp
Divisional/National Open Races along
with some speciality races. You will find
the most up to date schedule on
RochelleRobnettRacing.com
*Subject to Change
Woodburn Dragstrip Schedule:
April 2, 9, 23, 30
May 7
Season Opener - May 20-21
June 4, 18
Rose Festival June 10-11
July 9, 22
August 20
Lucas Oil/National Open Series:
Bremerton Raceway June 17-18
Woodburn Dragstrip July 14-16
Woodburn Dragstrip Sept. 15-17
Speciality Racing Series:
PIR National Dragster - July 5
Halloween Classic XXIV Oct.
11-15
12. Special access:
NHRA has a different type of fan than
other forms of motorsports. NHRA fans
are unique in that they are able to get
up close and personal with their
favorite driver and get their autograph
and talk with them. NHRA fans are very
loyal to their driver. They are going to
support the brands that their favorite
driver supports. By partnering with
Rochelle Robnett Racing you will be in
front of thousands of fans at every race.
Rochelle gets the opportunity to talk
with fans about her car and partners at
every race. Rochelle Robnett Racing
will have a table set up at every race
that will display any literature you may
want to get to her fans.
13. Let’s get co-branded:
- Growing Fanbase
- Advancing in a nationally
recognized sport
- Giving back to the community
- Building name recognition
- All American values
- Inspiring our youth
- Winning attitude
- Focused on the future
- Winning Health & Fitness
- Works on own dragster with
Crew Chief
14. Ways to Partner:
Title Partnership: Title Partnership with Rochelle Robnett Racing for the entire 2017 season.
Your company branding fully represented on dragster, race suit, hauler and team. You will be
able to have a custom designed race suit and wrap for the dragster with your company
colors. Your branding will be represented on team website, social media, crew shirts, team
shirts, hero cards and all other promotional items. Full licensing rights to Rochelle Robnett
Racing incorporated into all of your branding. 4 Driver appearances at your location of choice.
Contact us for Pricing.
Primary:Primary Partnership with Rochelle Robnett Racing for the entire 2017 season. Your
company logo on both sides of dragster as well as race suit, hauler, website, social media,
crew shirts, team shirts, hero cards and all other promotional items. 2 Driver appearances at
your location of choice. Contact us for Pricing.
15. Ways to Partner:
Major Associate: Major Associate Partnership with Rochelle Robnett Racing for the entire
2017 race season. Your company logo get a medium size sticker that will be place either
between front nose cone and where the driver sits, as well as race suit, hauler, website social
media, crew shirts, team shirts, hero cards. 1 Driver appearance at your location of choice.
Contact us for Pricing.
Associate/Product: Entry level Partnership with Rochelle Robnett Racing for the entire 2017
race season. Your company will provide Rochelle Robnett Racing with product or service in
exchange for logo get a bumper size sticker that will be place behind the driver, website and
social media.
16. "Rochelle is a talented marketer as well as racer. She is
very focused on the needs of those she works with and
helping them with the best solutions. I enjoyed working
with Rochelle at the PRI (Performance Racing Industry)
Trade Show in Indianapolis this past year. She was
prepared, organized and confident. She was very
productive in her networking and building new business
relationships. She has a very bright future in the sport of
auto racing and I also see her as being a star in the
marketplace. Any company partnering with Rochelle and
her racing program will reap rewards for many years to
come! "
Annamarie Strawhand
Marketing Coach at Marketing at Full Speed
17. Thank You:
Thank You for taking the time to review
Rochelle Robnett Racing 2017
Marketing Presentation. We have
created a strong social media presence
designed to give you positive marketing
results. We are proud to offer you a
turnkey marketing program - let us do
the work for you. With the support of
companies like (insert company name)
we will be able to grow together in
years to come. We are excited for 2017
and working together to meet the needs
of both (insert company name) and
Rochelle Robnett Racing to have a
successful year.
