8. “Attention is a limited resource” The brain can process on the order of 110 bits of information each second. 16 hours each day + 75 years = 173 billion bits of information.
9. Quality of Life what we pay attention to, and how we pay attention, Psychological Capital
12. In 1930. Playing with friends & Add radio & Pulp magazines & Beginning of cheaper toys for kids.
13. In 1960. Playing with friends & Add radio & Pulp magazines & Beginning of cheaper toys for kids. Now you have T.V
14. In 1970’s & 80’s Playing with friends & Add radio & Pulp magazines & Beginning of cheaper toys for kids. Now you have T.V Music Station ATARI – Video Game
15. In 1990’s Playing with friends & Add radio & Pulp magazines & Beginning of cheaper toys for kids. Now you have T.V Music Radio ATARI – Video Game Computer Game Nintendo & Playstation
16. In 2000’s Playing with friends & Add radio & Pulp magazines & Beginning of cheaper toys for kids. Now you have T.V Music Radio ATARI – Video Game Computer Game Nintendo & Playstation Mobile, I-Pod, Blackberry Online Gaming, Facebook
17. Some facts: Americans Spend at least 8.5 hrs. daily looking at television, a computer monitor or the screen of their mobile phone. Sending or receiving - 2272 texts a month.
19. Testimony …..…I used to find it easy to immerse myself in a book or a lengthy article. My mind would get caught up in the twists of the narrative or the turns of the argument, and I’d spend hours strolling through long stretches of prose. That’s rarely the case anymore. Now my concentration starts to drift after a page or two. I get fidgety, lose the thread, begin looking for something else to do. I feel like I’m always dragging my wayward brain back to the text.
20. Nicholas Carr Executive Editor of the HBR – specialized in editing and writing articles on business, strategy, information technology and the Internet. Pulitzer Prize – Nominated Finalist
21. Scott Karp: - …confesses that he has stopped reading books altogether. "I was a lit major in college, and used to be [a] voracious book reader.” Bruce Friedman: - …."I now have almost totally lost the ability to read and absorb a longish article on the web or in print.” Philip Davis : - "I read a lot—or at least I should be reading a lot – only I don’t. I skim. I scroll. I have very little patience for long, drawn out, nuanced arguments.”
22. The Human attention span as we know diminishes from full attention to zero over a duration of 110 to 15 minutes.
23. “The addictive nature of web browsing can leave you with an attention span of nine seconds – the same as a goldfish,” - 2002. 57% of US teens have a short attention span
24. Twitter-140 characters, 12seconts.tv - twelve seconds. Stimtv – ultra short video clip Average length - Just 2.7 minutes.
26. ROBBERS OF ATTENTION ! Tens of thousands of advertisements on television, websites, billboards, and the radio on a daily basis.
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28. Overflowing Brain Short Term Memory Long Term Memory We’re unable to retain the information or to draw connection….ability to maintain attention depend on working memory
29. British medical journal The Lancet: “A mix of additives commonly found in children’s foods increases the mean level of hyperactivity.” “….that the hyperactivity could increase in as little as an hour after artificial additives were consumed.”
30. One study of 2600 children …..that early exposure to television (around age two) is associated with later attention problems such as inattention, impulsiveness, disorganization, and distractibility at age seven.
36. Poor Listening: Just Keep Talking When you're not talking, think about what you're going to say next Interrupt Frequently Look away Never, ever, ask clarifying questions.
40. Guidelines for Empathic Listening Be attentive. Be interested. Don't ask a lot of questions.. Act like a mirror . Don't discount the speaker's feelings by using stock phrases like "It's not that bad," or "You'll feel better tomorrow." Non judgmental
41. Indicate you are listening by Providing brief, noncommittal acknowledging responses, e.g., "Uh-huh," "I see." Giving nonverbal acknowledgements, e.g., head nodding, facial expressions matching the speaker, open and relaxed body expression, eye contact.
42. Follow good listening "ground rules:" Don't interrupt. Don't change the subject or move in a new direction. Don't rehearse in your own head. Don't interrogate. Don't teach. Don't give advice. Do reflect back to the speaker what you understand and how you think the speaker feels.[9]
Editor's Notes
immediate impression that tend to last only a matter of second.