Gamification and the power of boosting engagement: Steve Sims
Memelabs deck nov 8
1. memela
bs
Beautiful, social ENGAGEMENT by
design
memela
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2. over 6 years working
with the
world’s promotion possiblebrands
the most effective leading - anytime,
We have the insight and experience to help you deliver
anywhere and on any device.
memela
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3. CREATING REAL
RELATIONSHIPS
ENGAGEMEN Couponing
T Newsletter Contests Frequent Special
Flyer offers
TOOLS Sign Up & Sweeps
Features
LO AT FIRSt DAT PROP COMMI
VE SIGHT
Introduction ING
Building
Engagement OSAL
The Act TMENT
Ongoing
Brand
TOols CRM
Integration?
HootSuite
Moderation
Analytics
memela
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4. a Platform Designed for
success
Speed
Build and launch a promotion in 15 minutes.
Speed &
Options Options
Choose from contests, newsletter sign-ups, couponing,
sweepstakes and more.
Anywhere, anytime
Run your promotion on multiple platforms: microsite, website
Any Platform
and Facebook. With responsive web, these promotions are
designed for mobile and look amazing on any device.
Superior Management
memelabs is the only promotional platform with HootSuite
HootSuite moderation. Now you have the tools to engage and
Moderation
communicate with your participants, as well as manage the
entire promotion to ensure its success.
memela
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5. memelabs
from template
builder............
The memelabs template
builder allows you to build
your own promotions quickly
and easily. memelabs offers
the ability to craft the look
and feel of your contest in a
way that conveys your
brand’s personality and
excites your customers.
memela
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6. ...To fully
memelabs
customized
Promotion
memelabs can build and
design a fully customized
promotion for your brand.
Captivating. Consistent.
Compelling.
7. Responsive design, a future-friendly form of
memelabs
development that ensures your contest looks
From any device
amazing no matter the device or platform your
customer chooses.
Extending the reach of your promotion.....at no
extra charge
8. Get more from each campaign. Capture rich insights through
Google Analytics and Facebook Insights. Watermark media and
extend each campaign.
Customer insights
Collect more valuable consumer
insights by customizing your
Generate registration forms to include
Leads information beyond name, age and
geographic location.
Measure Success
Above all else, the tools provided by
memelabs don’t only serve to increase
consumer engagement but are a
High ROI pivotal force in driving conversions
and increasing your bottom line.
Branded content
Watermark user-generated content
with your logo, making your
customers an integral part of your
brand’s visual identity and culture.
Content There’ll be no mistake that you’re a
source of creative inspiration for
consumers.
9. HootSuite allows you to...
Export user
data
select winner
memela track approve entries moderate entries ban entries
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10. SINGL
E
5,7
LADIE
VH1
S
31
Single Ladies Photo Contest we saw:
7,7 photo submissions
18 user generated
comments
76, votes or “likes”
006
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total App installs
11. FRIDAY NIGHT Farm
State
FEATS
Microsite + Facebook video contest app
for Friday Night Feats. In a 6-month
period we saw:
1,876,398 video plays
94,660 VOTES across the site
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12. Vespa
+ KAte
Spade
Vespa-Kate Spade contest. Within 9
days of launch :
4,162 likes
6,439 weekly active users
1,192 shares
14. pricing
Number of Basic Pro Version Pro Monthly
fans 15 day 30 days Subscription
Contest (Up to 5
0- 5,000 FRee CA$500 CA$1,500
Contests)
5,000- CA$200 CA$1,000 CA$2,000
20,000
20,000- CA$300 CA$1,500 CA$3,000
100,000
100,000+ CA$500 CA$2,500 CA$5,000
Pro Version
Includes
Launch on
facebook, Branded Design
Hootsuite integration Rich Analytics
website and (Header & background)
microsite