SlideShare a Scribd company logo
1 of 2
Download to read offline
 
 
 
 
Social Media Management  
And Marketing Plan 
By: Rhona Joliene Roldan 
 
A. Management Plan 
1. Business Branding  
- Completed 
2. Social Media Assessment and Planning 
- Facebook Page - to be created 
- Instagram Page - to be created 
- LinkedIn Page - to be updated  
3. Keyword Research 
- Completed 
​4. Social Media Creation and Optimization 
​5. Social Media Content Creation 
- Create a Biography and Work History  
- Post portfolio samples 
- Create and Post inspirational/successful stories or quotes 
- Post previous Client feedbacks 
​6. Social Media Management 
- Create a spreadsheet in All Social Media accounts Optimizations and Interactions 
​7. Social Media Interaction and Community Growth & Management 
- Join Facebook groups related to Social Media Management, Online 
Businesses/Entrepreneurship and Local/International Blogs related with Social Media. 
​8. Interactions 
- Be active with the joined groups 
- Engaged with the community 
​9. Insights 
- Gathered and study database 
 
B. Marketing Plan 
1. Identifying the target market 
- Online Business Owners 
- Entrepreneurs with Business who would like to promote business through Social Media 
2. Creating a marketing plan 
3. Brand Awareness 
- Grow connections with LinkedIn 
- Join Facebook Groups for Virtual Assistants and Social Media Managers then post 
service offers 
4. Promoting Products and Services 
- 2 to 3 daily post on Social Media Pages 
- Reach out and offer services for clients looking for assistance. 
5. Marketing and Advertising 
- Organic 
- Paid 
6. Networking 
- Media sharing on Social Media Accounts and joined groups 
7. Monitoring and Evaluating Campaigns 
8. Engagements 
- Organic reach out 
- Interactions with Facebook Group Posts 
9. Insights 
- Gathered and study database 
 

More Related Content

What's hot

Studentsdigitalcompany
Studentsdigitalcompany Studentsdigitalcompany
Studentsdigitalcompany Martin Deal
 
Project 1 for Social Media Management
Project 1 for Social Media ManagementProject 1 for Social Media Management
Project 1 for Social Media ManagementUniversity of Florida
 
MBA Career Success - Job Hunting on LinkedIn
MBA Career Success - Job Hunting on LinkedInMBA Career Success - Job Hunting on LinkedIn
MBA Career Success - Job Hunting on LinkedInAlvernia University
 
Jade national meeting - digital marketing for student organization
Jade national meeting  - digital marketing for student organizationJade national meeting  - digital marketing for student organization
Jade national meeting - digital marketing for student organizationAlexis Safarikas
 
Report on smwg vice chair apralo icann67 by shreedeep rayamajhi
Report on smwg vice chair apralo icann67 by shreedeep rayamajhiReport on smwg vice chair apralo icann67 by shreedeep rayamajhi
Report on smwg vice chair apralo icann67 by shreedeep rayamajhiShreedeep Rayamajhi
 

What's hot (6)

Studentsdigitalcompany
Studentsdigitalcompany Studentsdigitalcompany
Studentsdigitalcompany
 
Project 1 for Social Media Management
Project 1 for Social Media ManagementProject 1 for Social Media Management
Project 1 for Social Media Management
 
MBA Career Success - Job Hunting on LinkedIn
MBA Career Success - Job Hunting on LinkedInMBA Career Success - Job Hunting on LinkedIn
MBA Career Success - Job Hunting on LinkedIn
 
Jade national meeting - digital marketing for student organization
Jade national meeting  - digital marketing for student organizationJade national meeting  - digital marketing for student organization
Jade national meeting - digital marketing for student organization
 
Digital strategy - Corporate Brand
Digital strategy - Corporate BrandDigital strategy - Corporate Brand
Digital strategy - Corporate Brand
 
Report on smwg vice chair apralo icann67 by shreedeep rayamajhi
Report on smwg vice chair apralo icann67 by shreedeep rayamajhiReport on smwg vice chair apralo icann67 by shreedeep rayamajhi
Report on smwg vice chair apralo icann67 by shreedeep rayamajhi
 

Similar to Social Media Management and Marketing Plan

SOCIAL MEDIA MANAGEMENT AND MARKETING PLAN
SOCIAL MEDIA MANAGEMENT AND MARKETING PLANSOCIAL MEDIA MANAGEMENT AND MARKETING PLAN
SOCIAL MEDIA MANAGEMENT AND MARKETING PLANRELFreelancingServic
 
Social media management and marketing plan
Social media management and marketing planSocial media management and marketing plan
Social media management and marketing planJacquelineMusong
 
Social Media Management and Marketing Plan
Social Media Management and Marketing PlanSocial Media Management and Marketing Plan
Social Media Management and Marketing PlanUnicyberAideandServi
 
social media marketing plan.docx
social media marketing plan.docxsocial media marketing plan.docx
social media marketing plan.docxKatherine Resma
 
How to grow your business through social media for wharton 2
How to grow your business through social media for wharton 2How to grow your business through social media for wharton 2
How to grow your business through social media for wharton 2Robin Colner
 
How To Grow Your Business Through Social Media For Wharton 2
How To  Grow  Your  Business  Through  Social  Media For  Wharton 2How To  Grow  Your  Business  Through  Social  Media For  Wharton 2
How To Grow Your Business Through Social Media For Wharton 2Robin Colner
 
Social Media Management & Marketing Plan
Social Media Management & Marketing PlanSocial Media Management & Marketing Plan
Social Media Management & Marketing PlanMAAVirtualSolutions
 
Social Media Strategies Summit: How to Create an Effective Social Media Plan ...
Social Media Strategies Summit: How to Create an Effective Social Media Plan ...Social Media Strategies Summit: How to Create an Effective Social Media Plan ...
Social Media Strategies Summit: How to Create an Effective Social Media Plan ...Elly Deutch Moody
 
10 Ways to Make Social Media Work for Your Business
10 Ways to Make Social Media Work for Your Business10 Ways to Make Social Media Work for Your Business
10 Ways to Make Social Media Work for Your BusinessKarla Graves
 
social media strategy
 social media strategy social media strategy
social media strategyKishneet singh
 
The 10 Steps to a Successful Social Media
The 10 Steps to a Successful Social MediaThe 10 Steps to a Successful Social Media
The 10 Steps to a Successful Social MediaCarolyn Pachas
 
10 steps to a successful media marketing strategy - by Jeff Bullas
10 steps to a successful media marketing strategy - by Jeff Bullas10 steps to a successful media marketing strategy - by Jeff Bullas
10 steps to a successful media marketing strategy - by Jeff BullasHoria Tel
 
Social Media Marketing (SMM)
Social Media Marketing (SMM)Social Media Marketing (SMM)
Social Media Marketing (SMM)Naveed Ahmed
 
BCHRMA Social Media = Branding, Engagement & Relationship Building
BCHRMA Social Media = Branding, Engagement & Relationship BuildingBCHRMA Social Media = Branding, Engagement & Relationship Building
BCHRMA Social Media = Branding, Engagement & Relationship BuildingMarc Smith
 
Social Media Marketing for Start-ups
Social Media Marketing for Start-upsSocial Media Marketing for Start-ups
Social Media Marketing for Start-upsAlex Rascanu
 
10 Steps to a Successful Social Media Marketing Strategy
10 Steps to a Successful Social Media Marketing Strategy10 Steps to a Successful Social Media Marketing Strategy
10 Steps to a Successful Social Media Marketing StrategyJeff Bullas
 
Virtual Perfectum Solutions | Social Media Management and Marketing Plan
Virtual Perfectum Solutions |   Social Media Management and Marketing PlanVirtual Perfectum Solutions |   Social Media Management and Marketing Plan
Virtual Perfectum Solutions | Social Media Management and Marketing PlanVirtualPerfectumSolu
 
B2B Social Media: Social media for Business
B2B Social Media:  Social media for BusinessB2B Social Media:  Social media for Business
B2B Social Media: Social media for BusinessThreesides Marketing
 
Become a social media super hero linkedin final
Become a social media super hero   linkedin finalBecome a social media super hero   linkedin final
Become a social media super hero linkedin finalThe Creative Collective
 

Similar to Social Media Management and Marketing Plan (20)

SOCIAL MEDIA MANAGEMENT AND MARKETING PLAN
SOCIAL MEDIA MANAGEMENT AND MARKETING PLANSOCIAL MEDIA MANAGEMENT AND MARKETING PLAN
SOCIAL MEDIA MANAGEMENT AND MARKETING PLAN
 
Social media management and marketing plan
Social media management and marketing planSocial media management and marketing plan
Social media management and marketing plan
 
Social Media Management and Marketing Plan
Social Media Management and Marketing PlanSocial Media Management and Marketing Plan
Social Media Management and Marketing Plan
 
social media marketing plan.docx
social media marketing plan.docxsocial media marketing plan.docx
social media marketing plan.docx
 
How to grow your business through social media for wharton 2
How to grow your business through social media for wharton 2How to grow your business through social media for wharton 2
How to grow your business through social media for wharton 2
 
smm plan.pdf
smm plan.pdfsmm plan.pdf
smm plan.pdf
 
How To Grow Your Business Through Social Media For Wharton 2
How To  Grow  Your  Business  Through  Social  Media For  Wharton 2How To  Grow  Your  Business  Through  Social  Media For  Wharton 2
How To Grow Your Business Through Social Media For Wharton 2
 
Social Media Management & Marketing Plan
Social Media Management & Marketing PlanSocial Media Management & Marketing Plan
Social Media Management & Marketing Plan
 
Social Media Strategies Summit: How to Create an Effective Social Media Plan ...
Social Media Strategies Summit: How to Create an Effective Social Media Plan ...Social Media Strategies Summit: How to Create an Effective Social Media Plan ...
Social Media Strategies Summit: How to Create an Effective Social Media Plan ...
 
10 Ways to Make Social Media Work for Your Business
10 Ways to Make Social Media Work for Your Business10 Ways to Make Social Media Work for Your Business
10 Ways to Make Social Media Work for Your Business
 
social media strategy
 social media strategy social media strategy
social media strategy
 
The 10 Steps to a Successful Social Media
The 10 Steps to a Successful Social MediaThe 10 Steps to a Successful Social Media
The 10 Steps to a Successful Social Media
 
10 steps to a successful media marketing strategy - by Jeff Bullas
10 steps to a successful media marketing strategy - by Jeff Bullas10 steps to a successful media marketing strategy - by Jeff Bullas
10 steps to a successful media marketing strategy - by Jeff Bullas
 
Social Media Marketing (SMM)
Social Media Marketing (SMM)Social Media Marketing (SMM)
Social Media Marketing (SMM)
 
BCHRMA Social Media = Branding, Engagement & Relationship Building
BCHRMA Social Media = Branding, Engagement & Relationship BuildingBCHRMA Social Media = Branding, Engagement & Relationship Building
BCHRMA Social Media = Branding, Engagement & Relationship Building
 
Social Media Marketing for Start-ups
Social Media Marketing for Start-upsSocial Media Marketing for Start-ups
Social Media Marketing for Start-ups
 
10 Steps to a Successful Social Media Marketing Strategy
10 Steps to a Successful Social Media Marketing Strategy10 Steps to a Successful Social Media Marketing Strategy
10 Steps to a Successful Social Media Marketing Strategy
 
Virtual Perfectum Solutions | Social Media Management and Marketing Plan
Virtual Perfectum Solutions |   Social Media Management and Marketing PlanVirtual Perfectum Solutions |   Social Media Management and Marketing Plan
Virtual Perfectum Solutions | Social Media Management and Marketing Plan
 
B2B Social Media: Social media for Business
B2B Social Media:  Social media for BusinessB2B Social Media:  Social media for Business
B2B Social Media: Social media for Business
 
Become a social media super hero linkedin final
Become a social media super hero   linkedin finalBecome a social media super hero   linkedin final
Become a social media super hero linkedin final
 

Recently uploaded

Creating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature SetCreating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature SetDenis Gagné
 
Catalogue ONG NUOC PPR DE NHAT .pdf
Catalogue ONG NUOC PPR DE NHAT      .pdfCatalogue ONG NUOC PPR DE NHAT      .pdf
Catalogue ONG NUOC PPR DE NHAT .pdfOrient Homes
 
Regression analysis: Simple Linear Regression Multiple Linear Regression
Regression analysis:  Simple Linear Regression Multiple Linear RegressionRegression analysis:  Simple Linear Regression Multiple Linear Regression
Regression analysis: Simple Linear Regression Multiple Linear RegressionRavindra Nath Shukla
 
Grateful 7 speech thanking everyone that has helped.pdf
Grateful 7 speech thanking everyone that has helped.pdfGrateful 7 speech thanking everyone that has helped.pdf
Grateful 7 speech thanking everyone that has helped.pdfPaul Menig
 
Sales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for SuccessSales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for SuccessAggregage
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Neil Kimberley
 
A DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A  SALESMAN / WOMANA DAY IN THE LIFE OF A  SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMANIlamathiKannappan
 
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...Lviv Startup Club
 
DEPED Work From Home WORKWEEK-PLAN.docx
DEPED Work From Home  WORKWEEK-PLAN.docxDEPED Work From Home  WORKWEEK-PLAN.docx
DEPED Work From Home WORKWEEK-PLAN.docxRodelinaLaud
 
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Dave Litwiller
 
Monte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMMonte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMRavindra Nath Shukla
 
M.C Lodges -- Guest House in Jhang.
M.C Lodges --  Guest House in Jhang.M.C Lodges --  Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.Aaiza Hassan
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxAndy Lambert
 
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLMONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLSeo
 
RE Capital's Visionary Leadership under Newman Leech
RE Capital's Visionary Leadership under Newman LeechRE Capital's Visionary Leadership under Newman Leech
RE Capital's Visionary Leadership under Newman LeechNewman George Leech
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayNZSG
 
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan CommunicationsPharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communicationskarancommunications
 
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service JamshedpurVIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service JamshedpurSuhani Kapoor
 
Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Roland Driesen
 

Recently uploaded (20)

Creating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature SetCreating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
 
Catalogue ONG NUOC PPR DE NHAT .pdf
Catalogue ONG NUOC PPR DE NHAT      .pdfCatalogue ONG NUOC PPR DE NHAT      .pdf
Catalogue ONG NUOC PPR DE NHAT .pdf
 
Regression analysis: Simple Linear Regression Multiple Linear Regression
Regression analysis:  Simple Linear Regression Multiple Linear RegressionRegression analysis:  Simple Linear Regression Multiple Linear Regression
Regression analysis: Simple Linear Regression Multiple Linear Regression
 
Grateful 7 speech thanking everyone that has helped.pdf
Grateful 7 speech thanking everyone that has helped.pdfGrateful 7 speech thanking everyone that has helped.pdf
Grateful 7 speech thanking everyone that has helped.pdf
 
Sales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for SuccessSales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for Success
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023
 
A DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A  SALESMAN / WOMANA DAY IN THE LIFE OF A  SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMAN
 
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
 
DEPED Work From Home WORKWEEK-PLAN.docx
DEPED Work From Home  WORKWEEK-PLAN.docxDEPED Work From Home  WORKWEEK-PLAN.docx
DEPED Work From Home WORKWEEK-PLAN.docx
 
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
 
Monte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMMonte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSM
 
M.C Lodges -- Guest House in Jhang.
M.C Lodges --  Guest House in Jhang.M.C Lodges --  Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptx
 
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLMONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
 
RE Capital's Visionary Leadership under Newman Leech
RE Capital's Visionary Leadership under Newman LeechRE Capital's Visionary Leadership under Newman Leech
RE Capital's Visionary Leadership under Newman Leech
 
Best Practices for Implementing an External Recruiting Partnership
Best Practices for Implementing an External Recruiting PartnershipBest Practices for Implementing an External Recruiting Partnership
Best Practices for Implementing an External Recruiting Partnership
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
 
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan CommunicationsPharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communications
 
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service JamshedpurVIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
 
Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...
 

Social Media Management and Marketing Plan

  • 1.         Social Media Management   And Marketing Plan  By: Rhona Joliene Roldan    A. Management Plan  1. Business Branding   - Completed  2. Social Media Assessment and Planning  - Facebook Page - to be created  - Instagram Page - to be created  - LinkedIn Page - to be updated   3. Keyword Research  - Completed  ​4. Social Media Creation and Optimization  ​5. Social Media Content Creation  - Create a Biography and Work History   - Post portfolio samples  - Create and Post inspirational/successful stories or quotes  - Post previous Client feedbacks  ​6. Social Media Management  - Create a spreadsheet in All Social Media accounts Optimizations and Interactions  ​7. Social Media Interaction and Community Growth & Management  - Join Facebook groups related to Social Media Management, Online  Businesses/Entrepreneurship and Local/International Blogs related with Social Media.  ​8. Interactions  - Be active with the joined groups  - Engaged with the community  ​9. Insights  - Gathered and study database 
  • 2.   B. Marketing Plan  1. Identifying the target market  - Online Business Owners  - Entrepreneurs with Business who would like to promote business through Social Media  2. Creating a marketing plan  3. Brand Awareness  - Grow connections with LinkedIn  - Join Facebook Groups for Virtual Assistants and Social Media Managers then post  service offers  4. Promoting Products and Services  - 2 to 3 daily post on Social Media Pages  - Reach out and offer services for clients looking for assistance.  5. Marketing and Advertising  - Organic  - Paid  6. Networking  - Media sharing on Social Media Accounts and joined groups  7. Monitoring and Evaluating Campaigns  8. Engagements  - Organic reach out  - Interactions with Facebook Group Posts  9. Insights  - Gathered and study database