What cartooning taught me about
communicating
Shobha Prasad
Drshti Strategic Research Services Pvt Ltd, Mumbai
September 2021
Sponsors
Communication
What cartooning taught me
about communicating
By Shobha Prasad
Drshti Strategic Research Services Pvt Ltd, Mumbai
Cartooning =
simplest form
of storytelling
1. Figure out what you want to say.
DO YOU THINK YOU COULD
FIGURE OUT THE ONE THING
YOU WANT TO SAY?
I DON’T THINK THE WHOLE
THING’S GOING TO REGISTER!!
1.Thou shalt not..
2.Thou shalt
3. Thou shalt..
4. Thou shalt
5. Thou shalt not
6. Thou shalt not..
7. Thou shalt
8. Thou shalt..
9. Thou shalt
10. Thou shalt not
2. Find the Essentials.
Bring the story down to the barest thread.
I HOPE YOU
FOLLOWED THE
THREAD OF MY
TALK !!
3. Simplify. Cut the excess.
Take minimum space and pack maximum punch
4. Find your own
language
Each of us has a
unique
communication
signature. We
need to find it to
communicate
most effectively.
5.Less is more.
Don’t say more
than you have to.
The audience will
meet you halfway!!
6. Disrupt.
Audiences love
audacity and
disruption.
Even if they
disagree with
you they will
remember what
you said.
7. Keep it
Light.
Even if the
content is
serious, keep
the
execution
light and
easy on the
eye.
Altogether
1. Have something to say!
2. Find the essentials
3. Simplify, Cut the excess
4. Find your own language
5. Don’t overstate
6. Don’t be afraid to disrupt
7. Stay lighthearted
But most importantly
Have fun
Let your sense of humour
surface
Be yourself even if others
don’t always get you 🙄🙃😀
Drshti is a full service marketing research and consulting firm based out
of Mumbai India.
For full information on Drshti Strategic Research Services
Visit www.Drshti.com
Access the full updated Shobservatory cartoons on
http://Shobservatory.com
Mail Shobha at
Shobha.p@drshti.com
Q & A
Ray Poynter
Potentiate &
NewMR
Shobha Prasad
Drshti Strategic
Research Services
Sponsors
Communication

What Cartooning Taught Me About Communication

  • 1.
    What cartooning taughtme about communicating Shobha Prasad Drshti Strategic Research Services Pvt Ltd, Mumbai September 2021
  • 2.
  • 3.
    What cartooning taughtme about communicating By Shobha Prasad Drshti Strategic Research Services Pvt Ltd, Mumbai
  • 4.
  • 5.
    1. Figure outwhat you want to say. DO YOU THINK YOU COULD FIGURE OUT THE ONE THING YOU WANT TO SAY? I DON’T THINK THE WHOLE THING’S GOING TO REGISTER!! 1.Thou shalt not.. 2.Thou shalt 3. Thou shalt.. 4. Thou shalt 5. Thou shalt not 6. Thou shalt not.. 7. Thou shalt 8. Thou shalt.. 9. Thou shalt 10. Thou shalt not
  • 6.
    2. Find theEssentials. Bring the story down to the barest thread. I HOPE YOU FOLLOWED THE THREAD OF MY TALK !!
  • 7.
    3. Simplify. Cutthe excess. Take minimum space and pack maximum punch
  • 8.
    4. Find yourown language Each of us has a unique communication signature. We need to find it to communicate most effectively.
  • 9.
    5.Less is more. Don’tsay more than you have to. The audience will meet you halfway!!
  • 10.
    6. Disrupt. Audiences love audacityand disruption. Even if they disagree with you they will remember what you said.
  • 11.
    7. Keep it Light. Evenif the content is serious, keep the execution light and easy on the eye.
  • 12.
    Altogether 1. Have somethingto say! 2. Find the essentials 3. Simplify, Cut the excess 4. Find your own language 5. Don’t overstate 6. Don’t be afraid to disrupt 7. Stay lighthearted
  • 13.
    But most importantly Havefun Let your sense of humour surface Be yourself even if others don’t always get you 🙄🙃😀
  • 14.
    Drshti is afull service marketing research and consulting firm based out of Mumbai India. For full information on Drshti Strategic Research Services Visit www.Drshti.com Access the full updated Shobservatory cartoons on http://Shobservatory.com Mail Shobha at Shobha.p@drshti.com
  • 15.
    Q & A RayPoynter Potentiate & NewMR Shobha Prasad Drshti Strategic Research Services
  • 16.