In this presentation, we've discussed about what is Business Intelligence? How does it work? Why it is Important? Reporting in Business Intelligence, Report authoring in IBM Cognos Analytics, challenges og Report Authoring, solutions to these challenges, how IBM Cognos is helping report authors, Authoring Reports with Cognos.
Category: Education, Business, Engineering
2. What is BI?
The term Business Intelligence (BI)
refers to technologies, applications
and practices for the collection,
integration, analysis, and presentation
of business information.
3. How BI works?
BI is a technology-driven process that
involves various steps: data mining,
analytical processing, querying and
reporting.
Business intelligence works by acquiring
information from any system and then
recording it in a database and then
presenting it for your business.
5. Customer Satisfaction
Better ROI
Risk Management
Boosts Efficiency
Helps gain competitive edge
Why BI is important?
6. Business Intelligence (BI) reporting
provides a vehicle for analyzing
data and presenting information to
help corporate executives, business
managers and users make more
informed business decisions
Reporting in BI
8. Report authoring with Cognos
o Creating complex reports
o Can create reports with a full range of visuals
and objects
o Provides powerful ways to view and
communicate business performance
o Address challenges of Report Authoring
9. Challenges of Report Authoring
o Accessing relevant information quickly and easily
o Data consistency
o Vendor-specific security models
o Multi-lingual reports
10. Solution to these Challenges
Provide complete coverage for all types of reports
Access all enterprise data, regardless of the source
11. How Cognos BI can help authors?
Provide complete coverage for all types of reports
Access all enterprise data, regardless of the source
12. Authoring reports with Cognos BI
o Lists
o Crosstabs
o Charts
o Maps
o Relational reporting
Agenda
What is BI?
How BI works?
Why BI is important?
Reporting in BI
Report authoring in IBM Cognos
Challenges of Report authoring
Solutions to these challenges
How Cognos helps BI authors?
Authoring reports in Cognos
The purpose of Business Intelligence is to support better business decision making. Essentially, Business Intelligence systems are data-driven Decision Support Systems (DSS). Business Intelligence is sometimes used interchangeably with briefing books, report and query tools and executive information systems.
Customer Satisfaction
Business intelligence can help boost your company’s ability to analyse consumer trends. With the help of business intelligence tools, it is easy to identify the demand and supply trends amongst your target audience, and specifically in your industry. This is beneficial since getting such great insights into consumer behavior can help a business plan out it's strategy, production, manufacturing, and budgeting accordingly.
The reason this helps increase customer satisfaction is based on past and current trends, businesses offer products and services to their customers the way they like it. Business intelligence is helping improve relationships between businesses and customer, thus affecting customer relationship management.
Better ROI (Return on Investment)
Business intelligence brings a better return on investment for businesses. The reasoning behind this is simple. The more businesses get an insight into the workings, trends and analytics of their business processes, the more aware they are. This strategic awareness leads to faster reporting, lowering the operating costs etc and can help produce products that match the requirements of the consumers.
BI helps kick in a more effective process or way of working for the business. This in turn directly affects the revenue generation of a business.
Reduce & Manage Risks
BI enables a business to get access to details insights and analytics about the business. This data helps them identify risks and elements that set them back or are not efficient in growing the business. Once you are able to identify the risks to your business and the things they are associated with, it becomes easy for the management to eliminate and effectively manage these risks.
Although this can be time-consuming, it can have fruitful results over a longer period of time. In the bigger picture, identifying and analyzing risks can help make better and more informed decisions.
Increases Efficiency
As we get a greater insight into the data recorded and analyzed by BI, we can also expect an increase in the efficiency of the business, products, and services offered. Why? Because the more we understand our business needs, the more we can detect early mistakes.
Greater insight into these faults is bound to clear the bottlenecks in the sales funnel, thus improving the efficiency of your business services/products. This in turn also helps attract more leads and build a strong foothold in the market.
Gaining Competitive Edge
Apart from being an important contributor in the decision-making process, BI also helps you gain a competitive edge over competitors in your market by keeping you constantly updated on the current market trends. By knowing the trends that are prevalent in your industry, your business and make informed decisions that will ensure that you stay on top and ahead of your competitors.
BI is an excellent analytical tool that is used by businesses to succeed. Business intelligence is a blessing for businesses by identifying not only the effective bits of the strategy in question but also faults that are affecting your business.
Business intelligence enables organizations to manage vital business information in a smart way. After going through this article you must have known the benefits of business intelligence. This clearly reflects why business intelligence is needed.
Initially, BI tools were primarily used by data analysts and other IT professionals who ran analyses and produced reports with query results for business users. Increasingly, however, executives and managers are using BI reporting tools themselves, thanks partly to the development of self-service BI and simpler data authoring tools.
BI reporting for Project Server encompasses a variety of tools that enable organizations to collect data from the Project Server database and prepare it for analysis by creating reports, dashboards and data visualizations to make the analytical results available to corporate decision makers.
The potential benefits include improved decision making on project staffing, raised awareness on potential budget overruns, and improved reaction times in addressing delays to key milestones and deliverables. Using reporting tools that allow you to visualize and analyze relevant data help you better understand the status of your projects so you can make fact-based and insightful decisions that will improve your project performance.
Professional report authors produce professional quality content for others to assimilate. They want to dig deeper into the data and build complex reports. Reporting solutions should meet these requirements with advanced report building and capabilities that enable enhancement, customization and management of professional reports.
With Cognos Business Intelligence, professional report authors can create reports with a full range of visuals and objects. These include visualizations, charts, cross tabs and lists, along with other components such as images, logos and live embedded applications that can be linked to the information.
Cognos Business Intelligence extends the boundaries of traditional reporting, providing professional authors with powerful ways to view and communicate business performance and address the challenges of report authoring.
Report authors need to create reports that the business users can use to work with information the way they want to. Accessing relevant information quickly and easily is paramount, as is the confidence that the numbers you see are the same that others are seeing. The reports you receive should be presented in context so you can make informed decisions rather than lose time debating what action to take.
This can be a challenge for a number of reasons. For eg., many companies use separate reporting tools for different capabilities and styles of reporting and each application can have its own underlying data structure. These different metadata structures and data architectures can make it difficult to ensure data consistency. Maintaining multiple reporting applications means higher costs in the long run.
vendor-specific security models limit scalability and network performance.
Each reporting application has its own performance limits, which forces networks to work at the lowest common denominator. This means other enterprise components such as ERP systems, databases or application servers aren’t being used to their full value and users need to move back and forth between applications to answer a single question. IT struggles with a constant backlog of requests for new and modified reports because most reporting solutions have an all-or-nothing approach to functionality, or because business users cannot update reports themselves.
Multi-lingual reports
If reports are needed in different languages, authors must produce a series of reports or translate them afterwards.
Cognos Business Intelligence embodies more than 30 years of experience working with the largest companies in the world. With Cognos Business Intelligence, report authors can develop any and all types of reports—from simple inventory lists to high-volume billings and high-impact business dashboards. It offers complete reporting from a single environment, provides advanced authoring abilities that match user needs and operates on a proven, web services architecture.
Cognos Business Intelligence features a web-based report authoring environment that professional report authors and developers can use to build sophisticated, multiple-page, multiple-query reports from multiple data sources. With Cognos Business Intelligence, authors can create any report an organization requires, such as invoices, statements and weekly sales and inventory reports.
Maps
Cognos Business Intelligence provides a set of maps that authors can use to represent tabular data in a spatial context. For example, on a map of the world, countries can be colored to represent the level of revenue.
Relational reporting
In relational reports, authors can summarize data by using headers and footers in lists, summary functions and in detail aggregation. The relational reporting style is recommended for relational data sources. Relational data is best represented by lists. Cognos Business Intelligence organizes this data by query items. Authors can focus data in relational reporting with summary or detail filters. Authors can also use Cognos Business Intelligence Query to work with relational data.