My redesign of Zara's website for a college final assignment.

1. USERINTERFACE
Ranusha Velavan
2015100380
New Media Design

2. • Zara is a Spanish clothing and accessories
retailer that caters to men, woman and children.
• It is the main brand of the Inditex group,
the world's largest apparel retailer.

3. Market
• Young, price-conscious, and highly sensitive to the latest fashion
trends.
• 60% Woman’s clothing
• 25% Men’s clothing
• 15% Children’s clothing

4. Competitors

5. VISUALS

8. OLD MEETS NEW

9. OPENING PAGE
ORIGINAL

10. OPENING PAGE
NEW DESIGN

11. CATEGORY MENU
ORIGINAL

12. CATEGORY MENU
NEW DESIGN

13. Analysis
I didn’t like how the menu overlaps the
pictures and it feels messy and unorganized

14. Font too small

15. NEW DESIGN MEETS COMPETITORS
GAP

16. HnM

17. Mobile Version

18. DESKTOP VERSION

19. PROTOTYPE