How M2M solutions can help industrial companies to improve their operations. Context and statistics of M2M adoptions in other industries

1. M2M in industrial
sectors_
M2M
10.2015

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1. How M2M is benefiting companies

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M2M Adoption by industry and purpose
Energy and utilities
Automotive
Retail
Consumer Electronics
eHealth
Transport
Manufacturing
New devices
More connected
Data Analytics
New channels
New revenue streams
Customer contact
Geo-expansion
Test-bedding
37%
32%
32%
29%
28%
19%
17%
55%
53%
48%
45%
44%
42%
41%
37%
“The energy sector is very active in the adoption of M2M services to enhance
the control over their infrastructures”

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Main benefits from adopting M2M solutions
Process optimisation
Improve customer opps
Expedite decision-making
Cost Reduction
Competitive advantage
Innovation
Automating processes
Gathering extra data
Enabling new products
Process transformation
Enabling business model
Safety
Measuring Quality
52%
47%
46%
44%
43%
42%
72%
66%
59%
52%
50%
40%
27%
By…
“Companies are not only reducing cost but improving the quality delivered
and enabling new services”

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Areas involved in M2M projects
CIO
63%
“Since benefits from M2M solutions are wide, areas involved in the
developments are wide as well”
CEO
41%
StrategyDirector
36%
COO
35%
CFO
32%
R&D
24%
CMO
21%
ProductD.
20%
Product.M
17%
Transf.
15%
B.Dev
15%
Companies with multiple leaders involved in M2M developments
P.Dev
12%
63%

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Funding in M2M projects
“IT Budget is leading but business and end customers also involved in funding
M2M projects”
IT Budget
46% 42% 30% 29% 28%
Beneficiary
department
Cost of Sales End Customer Risk Sharing
Company-supplier
Multiple options allowed

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What companies need from M2M?
High speed
Two-way communications
Reliable connections
Big volume of data
Low cost
Low power
59%
52%
50%
40%
27%
“Low costs are not any more the main buying driver as more companies are
relying on M2M for new businesses”
Coverage
Companies using m2m to enable new
business
50%
66%
72%

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Areas improved with M2M applications
Productivity
52%
“From productivity to performance more than 8 out of 10 companies have
seen their operations improved with m2m solutions”
Customerservice
47%
Businesssteering
46%
Costs
Competitiveness
43%
Innovation
42%
Servicesdelivery
39%
Sustainability
38%
Costprediction
37%
Revenueoptim.
37%
Performance
37%
Companies which found improvements after embracing m2m solutions

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Barriers observed when adopting M2M in businesses
Security
33%
“Telefonica has strive to deal with these barriers creating specialized teams
and building dedicated infrastructure”
Confidentialitybreaches
31%
DisappointingROI
29%
Lackofexpertise
26%
Unprovenreliability
25%
Nostandards
24%
Globaleconomy
21%
implementation
20%
Costprediction
20%
Regulation
20%
M.Reactivity
20%

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2. Trends and services in the M2M world

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Vertical integration
Expand your business reach
by performing additional
tasks in the value chain
New Sales Channels
Develop additional ways to
do business with your
customers, to sell existing
products or new ones
New Business Model
Discover a new way to do
business or a new industry
Creating
New
Revenue
Streams
Environment & Regulation
Modify and optimize your
processes in order to decrease
resources consumption and
minimize environmental impact
Security & Surveillance
Implement new ways of
keeping your assets security or
improving current
methodologies
Operation & Logistics
Achieve more visibility of your
logistic process in order to adjust
them and improve efficiency
Optimizing
Costs Product Enhancement
Provide your products or
services with additional
functionalities which
increase their value
Optimizing
Revenues
Customer Intelligence
Know more about your
clients, their behaviours and
their needs to enhance
engagement
Fraud Prevention
Control financial or stock
flows in order to manage
fraud and assure revenues
Long story short: where M2M can improve industrial
companies’ businesses

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APPLICATION
INTEGRATION
CONNECTIVITY
DEVICE
M2M ecosystem
IoT Platfroms Fleet M. Machinery M. Tank Telemtry Asset T. Energy Efficiency
Global SIM
Business Servers IntegrationSystem integratos ERP Integration
Network of PartnersManaged ConnectivityLPWA
Billing
Device ManagementDevicesModules

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Advanced ControlAdvanced Monitoring
Integration and Automation
Global Scale
• Real time visibility:
• Subscription status
• Subscription consumptions
• Issue detection
• Reports generation
• Lifecycle control
• SIMs blocking
• Service activation /
deactivation
• User profiles definition
• Notifications and alarms
definition
• Consumptions
• Fraud prevention
• API integration
• Batch support
• Global integrated
communications operator
• Own network in 18 countries
• Global SIM with service in
footprint + +650 international
networks
Telefónica’s state of the art m2m solution can
improve our customers’ business operations

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Telefonica is #1
or #2 in almost
every country in
Latam
Telefonica is #1
in 3 of the 5
largest markets
in EU
Ownmobile networkin15 countries Carefully craftedassemblyofindustryallies
One global solution for world wide connectivity

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IoT in the mining industry
Comprehensive
inventory
Device
setup
Monitoring
Alarms
Diagnosis
Tools
Remote
Troubble-
shooting
Firmware
Updates
Fraud
Prevention
Advance
Monitoring
Connectivity
Control
Business Rules
&
API integration
Global
Coverage
Advance
KPI Dashboard
Historical
Data
Real-time
Information
Statistics Reports

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 Optimize logistics processes by
integrating the remote telemetry
information with the corporate ERP
 Improve the customer experience
and service quality by avoiding stock
outs
 Reduce the operating and
maintenance costs by optimizing the
refuelling routes, tank maintenance,
TCO, etc.
 Potentially invoice customers based
on consumption creating a new
business model (converting your
product into a service)
Tank Telemetry: optimize logistics with real-time
info on distributed assets

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Upstream TransformationRaw
materials
transport
Stockage
Customer processesIndustrial
Logistics
Connected Factory
Fleet Management
Refilling process
optimisation
KPIs Telemetry (temperture,
pressure, geo-location
Fraud
Prevention
Demand
forecast
Route
Optimisation
Let’s think about the logistic chain…

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Description
How it works
sms
Data Center
Interface
Alarms
m2m
Conectivity
Telemetry
platform
APP
Business info
m2m
API
HW
Tanks
Tank Telemetry solution overview
Telefonica’s tank telemtry solutions involves telemtry hardware, managed connectivity and a
vertical application which provides remote monitoring with advanced dashboards with all the
needed information.
The information retrieved from the tanks can be customized.

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Product levelsTank geo-location Hitory of dataBusiness rules Hardware
status
Comprehensive customized dashboardsReal-time alarms
Vertical solutions focused on materializing ROI
Tank Telemetry solution benefits

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 Optimize logistics processes by
saving fuel in deliveries
 Improve the customer experience
and service quality by knowing the
precise time when the good arrives
 Reduce the operating and
maintenance costs by optimizing
routes
 Potentially reduce risk by improving
the driving the behaviour of your
drivers
Fleet management: Enhance your supply chain and
reduce costs

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* EM função da mercadoria transportada
Good needs
ETA prediction
Fuel control
Route
optimisation
Vehicle
identification
Driving behaviour
Load
protection
Vechicle
tracking
Detour alert
Preventive
maintenance
Milage control
Planning
Let’s think about the challenges of managing a
large fleet

23. Description
Como funciona?
A solução de Gestão de Frotas é baseada em um dispositivo
instalado nos seus veículos e que permite conhecer, entre outros:
• Localização da frota em tempo real
• Detecção de estilos de condução
• Hodômetro
Aproveitando esta informação convenientemente se pode gerenciar e
mitigar muitos dos problemas anteriores para otimizar o seu negócio
Dispositivo
Módulo
Rastreador
Conectividade
Conectividade
Celular m2m
Plataforma
Acesso
Web/ API
Gestores
de Frotas
Seu negócio
Fleet management solution overview

24. AlamrsPoI ReportsGPS Positioning Driving behaviour
Easy to use and full of
features
Vertical solutions focused on materializing ROI
Milage Remote engine lock
Fleet management solution benefits

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Industrial machinery management: control its usage
and location
 Locate the asset with at-a-glance
geographic information
 Trigger alarms in case of unexpected
movements or boundary breach
 Manage customer expectations with
predictable ETA
 Control door openings and
potentially monitor the temperature
of the asset

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The Track and Trace Manager
with integrated Business
Intelligence Tool
 Web based system interface for optimal Fleet
Management overview and reporting
 Driver identification
 Individual design, specific reports according to
actual needs
 Report historic/current data for top-management
decisions
Industrial machinery management solution overview

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 Locate the asset with at-a-glance
geographic information
 Trigger alarms in case of unexpected
movements or boundary breach
 Manage customer expectations with
predictable ETA
 Control door openings and
potentially monitor the temperature
of the asset
Asset tracking: Track assets around the world and
react in real time to any unexpected behaviour

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 Complete: real time and remote,
control and management system, in
a global solution (devices +
connectivity + platform)
 Simple: Telefónica will do a energy
survey and install all the needed
devices and actuators
 Management: the customer then
connects to the web application and
manages its office buildings energy
efficiently
 Cost-efficient: provides efficiency
financial model aligned with
agricultural industry
Energy Efficiency: reduce your energy bill and go
greener

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3. How Telefonica can enhance Vale value
chain

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Mining
• Real-time data transmission
from exploration spots
• Expedite results with cloud
processing
• Heavy machinery telemetry
and use control
• Proactive maintenance of
drilling and excavator
remote devise
• Personnel security with
hazardous areas beaconing
• Fleet management for
mining trucks
• Sensorize processing
facilities to co wireless in
production areas

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Logistics
• Truck telemetry and fleet
management in mining spot
• Asset tracking for costly
mining machinery
• Track load along the
railroad
• Control and real-time
interaction with signalling
devices along the railroad
• Train engine telemetry
• Control load and unload
operations
• Telemeter load machinery
• ePoD for port taskforce
• Intermodal container
tracking to improve ETA
estimation

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4. Success stories

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Rafael Cabrera Rodríguez
Global M2M Business Development Manager
Telefónica Sales Specialist
rafael.cabrerarodriguez@telefonica.com
rafaelm.cabrerarodriguez@yahoo.com
@rafacabrerarod
es.linkedin.com/in/rafaelcabrerarodriguez
Let’s keep in touch