A short and simple presentation on Globalisation that will make them understand the simple meaning of this event.

1. GLOBALIZATION OF
MARKETS
P R E S E N T E D BY - A B D U L M OY E E D

2. WHAT IF-MARKET IN THE WORLD WAS
NOT GLOBALISED..
LOCALISED
• An iPhone would’ve cost way more
than what you can buy it for.
• Choice of goods would’ve been too
limited.
• Local Brand Recognition takes place.
GLOBALIZED
• A latest iPhone costs just a lakh
rupees.
• Today we have a wide variety of
makes to choose from, in buying
almost any type of a good.
• International Brand awareness takes
place here.

3. IMPACT OF
GLOBALISATION

4. ACCESS TO MARKETS
Globalization gives businesses access to markets
that would have been difficult to reach in the
past. Because of the Internet, customers from
anywhere in the world can order products from
companies anywhere else in the world.
This is naturally a tremendous advantage to
businesses, who stand to increase their
potential customer base by millions by reaching
out to foreign buyers.

5. LABOUR FACTORS
Globalization allows businesses to access labour at cheap
prices.
Out sourcing and off-shoring allow businesses to hire
employees in foreign countries, where labour and real estate
costs may be lower than in the business' home country.
While these practices can have negative effects on workers
looking for full-time jobs, there is no doubt that they
decrease costs for businesses.

6. PARTNERSHIP
Globalization allows corporations to form partnerships
with companies all around the world..
For example, Sony-Ericsson MP3 players are the result of a
partnership between the Japanese Sony company and the
European Ericsson company.
These kinds of partnerships minimize costs and maximize
quality by playing to the strengths of teams all around the
world.

7. TAX EFFECTS
Globalization gives multinational corporations the ability to seek out foreign countries for their
investments when their current country adopts a tax policy they find to be unfavourable.
Countries with low corporate tax rates are sometimes called "tax havens," as they allow
corporations and individuals to lower their tax rates by moving assets offshore.
These counties include Bermuda, Belize and Switzerland.

8. COORDINATION CHALLENGES
Multinational corporations may have a
difficult time coordinating activities in a
globalized economy.
E.g.: A company that operates in America,
Japan and Europe will need to hire employees
who speak many different languages, as only
a few might speak that particular language.

9. THE GROWTH OF MNCS
The rapid growth of big MNCs such as Microsoft,
McDonalds and Nike is a cause as well as a
consequence of globalisation.
The investment of MNCs in farms, mines and factories
across the world is a major part of globalisation.
Globalisation allows MNCs to produce goods and
services and to sell products on a massive scale
throughout the world.

10. FREE TRADE AGREEMENTS
MNCs and rich capitalist
countries have always
promoted global free trade as
a way of increasing their own
wealth and influence.
International organisations
such as the World Trade
Organisation and the IMF
also promote free trade.

11. WORLD TRADE ORGANIZATION
World Trade Organization (WTO), international organization established to supervise
and liberalize world trade.
The WTO is the successor to the General Agreement on Tariffs and Trade (GATT),
was created in 1947 in the expectation that it would soon be replaced by a specialized
agency of the United Nations (UN) to be called the International Trade Organization
(ITO).

12. REASONS FOR FORMATION OF WTO:It is found that
countries try to
protect their
domestic markets
by discouraging
imports and
exports in the
form of higher
customs duties on
imported
products,
Non-tariff Barriers by
imposing higher quality
norms for imported
products. When every
country does this , it
worsens trade and
causes production
minimisation and
unemployment.
So there needs to be a
consensus on trade related
issues among the countries
in order to facilitate smooth
trade. That's the reason
was set up.

13. LIMITATIONSThe trade
reform
process is
incomplete
in many
countries.
There appears to have
been at least some
reversals in the overall
liberalisation process
in some developing
countries.
of increasing
anti-dumping
measures,
selective tariff
increases and
investment
related
measures.
The WTO has also
not been sensitive
enough to the
development of non-
tariff barriers to
imports from the
UDCs, such as anti-

14. THANK YOU!F E E D B A C K I S W E L C O M E