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Submitted By :- Pankaj Modi
class :- MBA 1st
Roll No. :- 5521
Submitted To :- Prof. Ishtpreet
COMMUNICATION IS THE ART OF TRANSMITTING
INFORMATION, IDEAS AND ATTITUDES FROM ONE
PERSON TO ANOTHER.COMMUNICATION IS THE
PROCESS OF MEANINGFUL INTERACTION AMONG
HUMAN BEINGS.
“COMMUNICATION IS THE PROCESS OF PASSING
INFORMATION AND UNDERSTANDING FROM ONE
PERSON TO ANOTHER”- KEITH DAVIS
I. It involves at least two persons.
II. Message is must.
III. Communication must be written & oral.
IV. Communication is a two way process.
V. Its primary purpose is to motivate a response.
VI. Communication may be formal or informal.
VII. It flows up & down and also from side to side.
VIII.It is an integral part of the process of exchange.
The basic elements of communication
are :
Sender
Channel
Receiver
Feedback
Channel
Encoding
Decoding
MessageNoise
Barrier
 Lasswell Model,
 Gerbner’s Model,
 Shannon-Weaves Model,
Berlo Model,
 Transactional Process Model,
 Westley and Maclean Model,
Managerial communication Model.
On the basis of Organizational Structure or
relationship :
a) Formal communication ;
b) Informal communication or grapevine.
 On the basis of flow or direction :
a) Downward Communication ;
b) Upward Communication ;
c) Horizontal or lateral or sideward communication
d) Diagonal communication ;
e) Interactive communication.
 On the basis of methods or media used or
expression :
a) Written communication
i. In written communication,
written signs or symbols are
used to communicate.
ii. In written communication
message can be transmitted
via email, letter, report,
memo etc.
iii. Written Communication is
most common form of
communication being used
in business.
b) Oral communication :
i. In oral communication,
Spoken words are used.
ii. It includes face-to-face
conversations, speech,
telephonic conversation,
video, radio, television,
voice over internet.
iii. Communication is influence
by pitch, volume, speed and
clarity of speaking.
1. Physical Barriers 2. Personal Barriers
3. Language Barriers 4. Status Barriers
5. Organizational Barriers
6. Emotional Barriers 7. Cultural Barriers
8. Gender Barriers 9. Other Barriers
I. Clarity & Completeness.
II. Proper Language.
III. Sound organization structure.
IV. Orientation of Employees.
V. Empathic Listening & Avoid premature
evolution.
VI. Motivation and Mutual Confidence.
VII.Consistent Behavior.
VIII.Use of Grapevine.
IX. Feedback.
X. Gestures and Tone.
• Be Brief
• Manners
• Using “I”
• Be Positive
• Good listener
• Spice up your words
• Clarity
• Pronunciation
17
Communication

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Communication

  • 1. Submitted By :- Pankaj Modi class :- MBA 1st Roll No. :- 5521 Submitted To :- Prof. Ishtpreet
  • 2. COMMUNICATION IS THE ART OF TRANSMITTING INFORMATION, IDEAS AND ATTITUDES FROM ONE PERSON TO ANOTHER.COMMUNICATION IS THE PROCESS OF MEANINGFUL INTERACTION AMONG HUMAN BEINGS. “COMMUNICATION IS THE PROCESS OF PASSING INFORMATION AND UNDERSTANDING FROM ONE PERSON TO ANOTHER”- KEITH DAVIS
  • 3. I. It involves at least two persons. II. Message is must. III. Communication must be written & oral. IV. Communication is a two way process. V. Its primary purpose is to motivate a response. VI. Communication may be formal or informal. VII. It flows up & down and also from side to side. VIII.It is an integral part of the process of exchange.
  • 4. The basic elements of communication are :
  • 6.  Lasswell Model,  Gerbner’s Model,  Shannon-Weaves Model,
  • 7. Berlo Model,  Transactional Process Model,  Westley and Maclean Model, Managerial communication Model.
  • 8. On the basis of Organizational Structure or relationship : a) Formal communication ; b) Informal communication or grapevine.  On the basis of flow or direction : a) Downward Communication ; b) Upward Communication ; c) Horizontal or lateral or sideward communication d) Diagonal communication ; e) Interactive communication.
  • 9.  On the basis of methods or media used or expression : a) Written communication i. In written communication, written signs or symbols are used to communicate. ii. In written communication message can be transmitted via email, letter, report, memo etc. iii. Written Communication is most common form of communication being used in business.
  • 10. b) Oral communication : i. In oral communication, Spoken words are used. ii. It includes face-to-face conversations, speech, telephonic conversation, video, radio, television, voice over internet. iii. Communication is influence by pitch, volume, speed and clarity of speaking.
  • 11.
  • 12. 1. Physical Barriers 2. Personal Barriers
  • 13. 3. Language Barriers 4. Status Barriers 5. Organizational Barriers
  • 14. 6. Emotional Barriers 7. Cultural Barriers 8. Gender Barriers 9. Other Barriers
  • 15.
  • 16. I. Clarity & Completeness. II. Proper Language. III. Sound organization structure. IV. Orientation of Employees. V. Empathic Listening & Avoid premature evolution. VI. Motivation and Mutual Confidence. VII.Consistent Behavior. VIII.Use of Grapevine. IX. Feedback. X. Gestures and Tone.
  • 17. • Be Brief • Manners • Using “I” • Be Positive • Good listener • Spice up your words • Clarity • Pronunciation 17