Social media can help you engage with your customers and find out what people are saying about your business. You can also use social media for advertising, promotional giveaways and mobile applications.
2. 01
Pertains to all online marketing activities,
which includes all digital assets, channels,
and media, spanning not just online but
also social media and mobile marketing.
02
Show the growth of social
media over the years.
Table of contents
Digital Marketing Growth tracker
4. Engage Your Social Media
Values
Take an Interest
in Social Media
Simple, but a necessary first step.
Do you love social media, or do you
find it all a little baffling? If you
aren’t interested in it, then how can
you expect people to be interested
in what you have to say?
Create Fresh, Unique
Content
You need to get your content noticed, but
how do you do this? Social media users are
much like the Google algorithm, if slightly less
secretive. They want to see fresh, unique and
informative content.
Get as Many
Friends as Possible
Social media is no place to be anti-
social. Follow, like, or link up with
as many people as possible. Social
media is like a snowball near the
top of a hill.
Show Your Personality
Be bold, be sassy, be loud and proud.
Most of all, be yourself. When using
social media, you need to up your
personality to the max.
01 02
04
03
6. Our target
On social media
2h 27m
Time spent per user
Content interests
Instagram has grown since
2019
23%
Main countries
50%
Lifestyle
20%
Arts
30%
Business
80%
Brazil
90%
USA
94%
Canada
