The Global Ecotourism Market size was worth US$ 225.1 billion in 2021 and is anticipated to have a value of US$ 356.7 billion by 2027 and to reach the register a CAGR of 14.5% during 2022-2027.

1. Ecotourism Market to reach US$ 356.7 billion by the
year 2027
The Global Ecotourism Market size was worth US$ 225.1 billion in 2021 and is anticipated to
have a value of US$ 356.7 billion by 2027 and to reach the register a CAGR of 14.5% during
2022-2027.
Ecotourism is a kind of travel that places a strong emphasis on protecting the environment.
This kind of travel falls under the category of sustainable travel, which aims to have a minimal
negative impact on the environment. Ecotourism includes activities like homestays, eco-
tours, national parks, and wildlife sanctuaries. The ecotourism sector of the global tourism
business is rapidly growing and has established itself as one of the most significant subsectors.
Ecotourism is traveling to a remote, undeveloped area where the local fauna and flora, as well
as history and culture, are the main attraction. The appeal of travel and tourism to unusual
locations has increased globally. Tourism to distinctive eco-destinations is growing in
popularity in places like Iceland, Kenya, Palau, and Nepal. The growth of the ecotourism
industry is credited to rising environmental protection awareness, alluring vacation packages,
sustainable development, and low prices. Ecosystem conservation through sustainable
tourism in natural areas. These qualities are linked to market growth and significant
possibilities for travel agencies and tour operators worldwide. It financially benefits the local
host.
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Market Drivers:
Due to increased urbanization and rising income levels, outdoor leisure activities, solo travel,
and immersion travel are becoming increasingly popular, which is fuelling the global
ecotourism market's expansion. In addition, the top hotel companies are implementing novel
and creative ways to build eco-lodges and camps, plan trails and excursions, and spend money
on social media marketing efforts. In addition to analysing the environmental and cultural
aspects of ecotourism, they are also working on projects that support recycling, put an
emphasis on energy efficiency, and reuse water, all of which help to provide local populations
with economic opportunities. This in turn is promoting market expansion. The governing
bodies of several nations are also promoting ecotourism through outreach, instruction,
information services, and partnerships with private businesses, which is projected for global
ecotourism market growth.
Market Restraints:
The major restraints to the growth of ecotourism include insufficient support infrastructures
at ecotourism sites, such as poor air, train, and road access to various ecotourism destinations
in emerging and undeveloped countries. The inadequate availability of quality and hygienic
restaurants, food outlets, and accommodations at the destination, especially in developing
nations, hinders the expansion of ecotourism tourists' arrival. The risk of exploiting tourists is

2. further increased by the monopoly of a select few tour operators and the scarcity of certified,
trained guides.
Market Segmentation:
Global Ecotourism Market - By Traveler Type:
Solo, Group.
Group travel is a factor in this global ecotourism market's expansion because more than 50%
of the world's population always travels in groups of two or more. The industry is constantly
expanding because the cultures and histories of every nation constantly describe the attitudes
of people who travel, which begins with finding groups for their exploration of locations for
ecotourism. Many nations are making larger contributions to group travel. For instance, the
market for group travel has grown by 10% to 15% a year, which presents an opportunity for
the major players to set up certain packages for groups for ecotourism vacations.
Global Ecotourism Market - By Sales Channel:
Travel agents, Direct.
Direct travelers hold a dominant position in this segment because everyone now has access
to technological advancements for themselves, they try to save money by exploring more by
searching in that location only according to their requirements, and visitors do not have to be
constrained by having only one option for themselves. However, there is an opportunity for
the players in this market.
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Market Regional Analysis:
The Global Ecotourism Market Report includes the segmentation of Regions:
• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa
The region that is leading these markets with a CAGR of 16.8% in 2021 is anticipated to
increase by 8.9% annually over the foreseeable period in North America. The main criteria
influencing how quickly people are using digital media to research travel to new places and
how many of them are environmentally conscious travelers are used to predict this region's
market growth.
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