The art of selling with elegance

1. www.businesswomenaustralia.com.au
Welcome
Thank you for joining our
Success Circle today.
It is our intention to leave
you with a fabulous
experience, influential
connections,
great conversations and
something to discuss!
ELEVATE | COLLABORATE | CELEBRATE

2. Pauline Bright

3. Customers for Life

4. Marketing does the Lifting
Selling starts the Journey

5. Selling too soon
Selling too late
Not asking for the sale
Feeling icky about sales
Underselling
Overselling
Lack of knowledge
Unclear process
No Offer

6. Branding:
Perception
+
Reputation

8. Price – can’t afford it
Competition – can get it cheaper
Timing – not right now / not yet
Need another person’s input
(Not sure I trust you / like you)
Not sure I need it
Fear - don’t like change
What if it doesn’t work
Too busy / No time
Need to think about it
Send me some info
No thanks

10. STEP 4
MARKETING
It’s NOT Random

11. 7 Steps to
Making a Sale
#2
MAKE
APPOINTMENT
or REFER ON
#1
PHONE
CALL
#7
MAKE SALE
EXAMPLE

12. 7 Step Post-Sale
Follow up
#2
PRE-WORK
#1
INVOICE
#8
DROPBOX &
TRELLO SET UP
#7
MEET TEAM
EXAMPLE

13. What went well What didn’t
Ideas for next time Score out of 10

14. Remember the Magic Formula:
The right audience
+ the right promise
+ the right time
= OFFER YOU CAN’T REFUSE

16. Freestyle in a Framework

18. Download the
Free eBook at
BrightBusiness.net.au

19. Web: BrightBusiness.net.au
Email: pauline@paulinebright.com
Phone: 0413 739 196
Pauline Bright