How Big Data is Revolutionizing Business (Keynote for Big Data World Convention, Busan, South Korea))
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How Big Data is Revolutionizing Business (Keynote for Big Data World Convention, Busan, South Korea) - Wednesday 22nd Oct, 2014
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How Big Data is Revolutionizing Business (Keynote for Big Data World Convention, Busan, South Korea))
- 1. How Big Data Is Revolutionizing Business Paul Marriott SVP, SAP Platform Group, @pmmarriott
- 2. Data is the new oil… $300 Billion in potential annual value to US health care $600 Billion in potential annual consumer surplus from using personal location data globally Harnessing Big Data can grow retail operating margins by 60% Connect Big Data insights to real-world issues to become a real time enterprise 2 At least 200 Terabytes of stored data per company with more than a 1000 employees* * McKinsey report on Big Data http://bit.ly/YbD2m1 © 2014 SAP AG or an SAP affiliate company. All rights reserved. Customer 2
- 3. Big Data is not just about integrating with…. Real value from Big Data can be only be obtained by… Credit Card Data Risk Customer Care Core Banking CRM BTRS Trading Email/Doc Mgm © 2014 SAP AG or an SAP affiliate company. All rights reserved. Customer 3
- 4. RETAIL Big Data gives shoppers fashion advice to fit their style Retailer can use the purchase history and the items in the basket along with social profile to create personalized offers and incentives right at the point of sale to increase basket size MENU
- 5. HEALTHCARE A future with less pain SAP is enabling Seoul National University Hospital to accelerate the analysis of Big Data for clinical proceses. This helps doctors decide faster on the most effective therapies to use and reduce adminstration of unneeed medication MENU
- 6. AGRICULTURAL MACHINERY Enabling innovation previously infeasible Helping customers enhance productivity, improve crop yield and reduce costs as well as help dealers provide value added services – all while increasing profitability and brand loyalty MENU
- 7. HIGHER EDUCATION & RESEARCH Increasing student retention University of Kentucky, with 28,000 students, is using SAP HANA to help identify student services and improve student retention to 70%, while saving $250,000 year over year MENU
- 8. © 2014 SAP AG or an SAP affiliate company. All rights reserved. Customer 8
- 9. The SAP Big Data Platform – Powered by HANA Store Analyze Predict Geospatial Text Sense HANA © 2014 SAP AG or an SAP affiliate company. All rights reserved. Customer 9
- 10. Thank you