JEA Adviser Institute 2017

1. LikeLikeBurnBurn
WHAT
itFEELS
the
BOX
to
patrick johnson,
antioch community high school
@pr_johnson // patrick.johnson@chsd117.org
R MJE

2. LikeLikeBurnBurn
WE
REALLY
the
BOX
to
give voices to the voiceless
Our Motto
find ways to do it out of the ordinary
Our Goal

3. • “The moment you
doubt whether you
can fly, you cease
forever to be able to
do it.”
• “Second star to the
right and straight on
'til morning.”
BurnBurnWHY

4. BoxesBoxes
THEY’RE CALLED
WICKED PROBLEMS
BurnBurn
ARE THEwe
like
to
WHAT

5. What were ourwicked problems
* Jay Rosen: journalism must tackle problems and provide answers
* They change all the time, and they should based on student
interest and audience investment.
* Some students continue to pursue these obsessions because
they feel they just aren’t done, others pose a new question.
* They take a lot of forms: infographics, columns, news stories,
lifestyles pieces, sports features, ONE|SEQUOITs, WIFLs, and
more.
* Essentially… we did whatever we could to do what wasn’t
expected and what was pure
our
imaginationimagination

6. WishWish
EXPLORING BURNING
QUESTIONS OF WORTH
THE WHAT I WISH I KNEW
ISSUE
* A number of obsessions last
spring involved students
looking at controversial content.
Four students meet with the
EIC and decided they wanted
to propose an obsession-driven
theme magazine rather than
the originally planned “Dreams”
magazine.
* What resulted was this: What
I Wish I Knew
*Team wished they spent more
time developing it beyond the
magazine, but… the senior
issue had arrived!
KnewKnewWE
we
WHAT

7. WantedWanted
SHOWING THAT THE HIGH
SCHOOL EXPERIENCE ISN’T
THAT EASY
THE TOM TOM TRIES
SERIES
*We wanted to get in
the action, but didn’t
want to disrupt the
integrity of journalism.
* Borrowed aspects of
“new journalism” and
iconic works of
journalists like Hunter S.
Thompson.
* Athletes, actors, etc.
enter the arena in the
place most
uncomfortable: print,
online, social, video
TryTryWE
to
WHAT

8. CAPTURING VOICE,
POWER, AND FEELING
THE WHAT IT FEELS LIKE SERIES
* Mike Sager and Esquire partnership
* First person narrative, written in the
voice of another by the journalist
* 800-1,200 words (can certainly be
shorter; it’s just our approach)
*Driven by narrative principles and the
five senses
* First edition: February 2015: So
successful we added it as a permanent
feature in every magazine the following
year, which are then posted online.
* Expect possibly extreme responses
* Second edition: February 2017 (116
pages in two weeks)
LikeLikeitFELT
WHAT

9. MAKING THE
UNORIGINAL ORIGINAL
AGAIN
THE 2016-17 MAGAZINES
* We sought out to understand
what makes our student body and
our community different. Instead of
focusing on difference, we decide
we need to look at what makes us
originals.
* Magazines, cliches, shirts
(“Originals don’t make excuses,
they make things happen”)
* What resulted was this:
issuu.com/achstomtom
facebook.com/achstomtom
* We ran with it and it is the coolest
idea we may have ever had.
OriginalOriginalIT MEANT
to
be
an
WHAT

10. EXPLAINING
THE SPECTRUM
THE 2017-18 MAGAZINES
* Our new theme… and it’s a crazy
one, but if you can’t tell already we
like to blow up the box a lot: “we
don’t see things in black and white.”
* How we’re going to do it?
* Each magazine is
monochromatic and the theme
is based on the dominant hue
* All feature content is based on
that hue and the impacts it has
* Magazines will be all grayscale
(including images) with the
exception of the use of the
monochromatic color scheme
* Senior magazine will be in full
color
SeeSeeIT WILL MEAN
to
not
WHAT
things in black
and white

11. LikeLikeBurnBurn
WE
REALLY
the
BOX
to
And……... now it's your turnAnd……... now it's your turn

12. Questions?Questions?

13. LikeLikeBurnBurn
WHAT
itFEELS
the
BOX
to
patrick johnson,
antioch community high school
@pr_johnson // patrick.johnson@chsd117.org
R MJE