FA27 Assignment #7

1. Theme
Olivia Kinigson Digital Design
Professional Presenting with Media

2. Objectives
Olivia Kinigson Digital Design
• How do you present effectively?
• With different types of media?
• In different presentation settings?

3. Presentation: Planning
Olivia Kinigson Digital Design
• First step
• Audience
o Who?
o How many people?
o Expectations?
• Purpose: inform? persuade?
• Establish clear beginning,
middle, end structure

4. Presenting effectively
Olivia Kinigson Digital Design
• Introduce yourself
• Don’t just read slides
• Have clear objectives
• Preparation is key
• Interaction w/ audience

5. Professional design
Olivia Kinigson Digital Design
For slideshows:
• Create unique theme
• Consider font choice
o Don’t mix fonts
o Large size = readability
• Avoid ”busy” slides
https://www.managers.org.uk/insights/news/2015/july/5-steps-to-the-perfect-business-presentation

6. Power of interaction
Olivia Kinigson Digital Design
• Speaker presents message
through audience
participation
• Audience engaged: laughing
• Ask questions, drawing, use
objects https://www.youtube.com/watch?time_continue=611&v=7TXEZ4tP06c&feature=emb_title

7. Good speaking
Olivia Kinigson Digital Design
• Social phobias: one of the
most common fears
• Public speaking
o Eye contact
o Don’t be monotone
o Confidence
o Voice control
https://online.husson.edu/business-presentation/
https://online.husson.edu/business-presentation/

8. Olivia Kinigson Digital Design
The goal is to be engaging while
conveying your message.
Media can help accomplish this.
https://blog.polleverywhere.com/presentation-advice/https://journals.plos.org/plosone/article?id=10.1371/journal.pone.0178774

9. Media: Slideshows
Olivia Kinigson Digital Design
• PowerPoint vs. Prezi: study
reveals Prezis are more
effective
• Not too much info
• Professional design
• Tools: handouts, whiteboard
https://journals.plos.org/plosone/article?id=10.1371/journal.pone.0178774
https://blog.prezi.com/conversational-presenting-conversational-selling-ebook/

10. Media: Images
Olivia Kinigson Digital Design
• Visuals play role in design
• Evidence that images make
audience draw their own
conclusions, keeping them
actively engaged
https://link.springer.com/article/10.1007/s10503-013-9296-9
https://www.forbes.com/sites/alejandrocremades/2018/07/14/the-7-best-presentation-software-tools-for-
entrepreneurs/#72a442542eac

11. Media: Videos
Olivia Kinigson Digital Design
• Videos should enhance,
not replace
• Keep it short
• Talk about it before and
after to guide audience
https://www.forbes.com/sites/carminegallo/2017/01/31/four-easy-tips-on-using-video-to-make-your-presentation-stand-out/#620152cb6e3a
https://eddl.tru.ca/wp-content/uploads/2019/08/EDDL5101_W5_Fisherman_2016.pdf
https://wistia.com/learn/marketing/does-length-matter-it-does-for-video-2k12-edition

12. Presenting yourself
Olivia Kinigson Digital Design
Interviews are a different type of
professional presentation.
• Confidence
• Practice beforehand
• Delivery: physicality + speech
• Leave lasting impression
https://www.theguardian.com/careers/2016/aug/23/ultimate-top-tips-for-job-interview-success

13. Presenting remotely
Olivia Kinigson Digital Design
• Same public speaking rules apply
• Get creative
• Differences
o Engagement
o Interactive elements
• Study: initial struggle w/ online, quick adaptation
https://ieeexplore.ieee.org/abstract/document/6481483?casa_token=jYLMVaOeAZIAAAAA:D5FtnBVhJzBujQHL3Far2SyKrM4q27zYpb4Y6jOL8wHeIqxgxcQRswPKzQijz_KaBtCTW9kywgWoXQ

14. Zoom presentations
Olivia Kinigson Digital Design
• Use share-your-screen tool
• Breakout sessions to encourage
participation
• Helps with interactive challenge
o Polls
o Surveys
o Chats
https://www.forbes.com/sites/forbesbusinesscouncil/2020/05/06/how-to-make-your-virtual-event-stand-out/#6a8f0a459a72
https://technologyadvice.com/blog/information-technology/best-zoom-alternatives/

15. Professionalism online
Olivia Kinigson Digital Design
Virtual job interviews
• Maintain professional dress
• Balance of comfortable +
prepared
• Differences
o Location/background
o Eye contact
https://www.forbes.com/sites/josephliu/2020/05/06/virtual-job-interview-kevin-parker-hirevue/#1ca116771d05
https://www.forbes.com/sites/forbesbusinesscouncil/2020/05/06/how-to-make-your-virtual-
event-stand-out/#6a8f0a459a72

16. Google Scholar References
Olivia Kinigson Digital Design
• Fisherman, E. 2016. How long should your next video be? [Web log post]. Educational Technology for Learning.
https://eddl.tru.ca/wp-content/uploads/2019/08/EDDL5101_W5_Fisherman_2016.pdf
• Kjeldsen, J.E. 2013. Strategies of Visual Argumentation in Slideshow Presentations: The Role of the Visuals in an Al
Gore Presentation on Climate Change. Argumentation, 27: 425-443.
(https://link.springer.com/article/10.1007/s10503-013-9296-9)
• Mason, G.S., T.R. Shuman, K.E. Cook. 2013. Comparing the Effectiveness of an Inverted Classroom to a Traditional
Classroom in an Upper-Division Engineering Course. IEEE Transactions on Education, 56(4): 430-435.
https://ieeexplore.ieee.org/abstract/document/6481483?casa_token=jYLMVaOeAZIAAAAA:D5FtnBVhJzBujQHL3F
ar2SyKrM4q27zYpb4Y6jOL8wHeIqxgxcQRswPKzQijz_KaBtCTW9kywgWoXQ
• Moulton, S.T., S. Türkay, S.M. Kosslyn. 2017. Does a presentation’s medium affect its message? PowerPoint, Prezi,
and oral presentations. PLOS ONE, 12(10): e0186673
(https://journals.plos.org/plosone/article?id=10.1371/journal.pone.0178774)

17. Other references
Olivia Kinigson Digital Design
• https://www.theguardian.com/careers/2016/aug/23/ultimate-top-tips-for-job-interview-success
• https://online.husson.edu/business-presentation/
• https://www.youtube.com/watch?time_continue=611&v=7TXEZ4tP06c&feature=emb_title
• https://www.forbes.com/sites/forbesbusinesscouncil/2020/05/06/how-to-make-your-virtual-event-stand-
out/#6a8f0a459a72
• https://www.forbes.com/sites/josephliu/2020/05/06/virtual-job-interview-kevin-parker-hirevue/#1ca116771d05