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from Thailand 4.0 …
… to Tourism 4.0
Faculty of Communication Arts
University of the Thai Chamber of Commerce
by Mr. Watcharakrit Yaemot
Tourism Authority of Thailand
December 7th , 2016
Skills Soft Industrial Machine
Hard Industrial Machine Creative / Innovation
Tools for Thailand 4.0
Tools for Thailand 4.0
Soft Industry Hard Industry
What is “Tourism”?
What is Identity of Thailand?
How to step into Tourism 4.0?
How to step into Thailand 4.0?
Thainess Concept
Production Concept
Business Concept
Sustainable Concept
Case Study: Tourism Campaign
Case Study: Consumer Product
Case Study: Consumer Product 2
Case Study: Tourism Service
Case Study: Tourism Service 2
Case Study: Destination Design
Case Study: Thai Cuisine
Case Study: Tourism Sustainability
Case Study: Others Thai
Ways to Tourism 4.0
Mark your identity
Product/Service Creative Design
Content Marketing
Marketing Segmentation
Marketing Communication
Feedback Hearing
CRM
CSR
Branding
Q&A
Faculty of Communication Arts
University of the Thai Chamber of Commerce
by Mr. Watcharakrit Yaemot
Tourism Authority of Thailand
December 7th , 2016

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Tourism 4.0