The “So What” of    Big Data                    Strata + Hadoop World                           Tim Estes                 ...
DILBERT ©2012 Scott Adams. Used By permission of UNIVERSAL UCLICK. All rights reserved.
DILBERT ©2012 Scott Adams. Used By permission of UNIVERSAL UCLICK. All rights reserved.
ps- It is more than just a framework :)DILBERT ©2012 Scott Adams. Used By permission of UNIVERSAL UCLICK. All rights reser...
Thesis:The Big Data Story is Not About Data
It’s about People understanding data   to change and improve their lives
Growth in (mostly unstructured) Data                                                            Unstructured              ...
Creates the Ever-Increasing Understanding GapHuman Attention          2010      2011          2012         2013         20...
Creates the Ever-Increasing Understanding Gap                                                      Understanding          ...
Big Understanding > Big Data
Three Key MeansMachine Learning   Bare Metal   Applications
People > Data
Supporting National Security                           and safeguarding freedomPhoto: Courtesy US Army
Saving Underage Kids                       from Exploitation                     (and catching other bad guys)Photo: iStoc...
Protecting Financial                       Institutions from                      Surprise and RiskPhoto: iStockphoto
Mission > Consumerism
Three Key Missions    Security and       Financial Risk   HealthFreedom of the World
Big Data isa Means To An End
Understanding      is a great causewith greater consequences
“This only gets fixed from     inside the city.”    Commissioner Jim Gordon
“[Society] is a partnership not only between             those that are living,          but between those living,        ...
“Is everything sad going   to become untrue?”      Samwise Gamgee
Digital Reasoning_Tim Estes_Strata NYC 2012
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Digital Reasoning_Tim Estes_Strata NYC 2012

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This is Tim Estes', CEO of Digital Reasoning, keynote speech for Strata NYC 2012. In this presentation, Tim makes the case that Big Data is less about data and more about people. It is about positively affecting the lives of those around us through the moral application of technology.

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  • Digital Reasoning_Tim Estes_Strata NYC 2012

    1. 1. The “So What” of Big Data Strata + Hadoop World Tim Estes CEO of Digital Reasoning
    2. 2. DILBERT ©2012 Scott Adams. Used By permission of UNIVERSAL UCLICK. All rights reserved.
    3. 3. DILBERT ©2012 Scott Adams. Used By permission of UNIVERSAL UCLICK. All rights reserved.
    4. 4. ps- It is more than just a framework :)DILBERT ©2012 Scott Adams. Used By permission of UNIVERSAL UCLICK. All rights reserved.
    5. 5. Thesis:The Big Data Story is Not About Data
    6. 6. It’s about People understanding data to change and improve their lives
    7. 7. Growth in (mostly unstructured) Data Unstructured +62% TODA Y Structured +22%Human Attention 2010 2011 2012 2013 2014 2015
    8. 8. Creates the Ever-Increasing Understanding GapHuman Attention 2010 2011 2012 2013 2014 2015
    9. 9. Creates the Ever-Increasing Understanding Gap Understanding GapHuman Attention 2010 2011 2012 2013 2014 2015
    10. 10. Big Understanding > Big Data
    11. 11. Three Key MeansMachine Learning Bare Metal Applications
    12. 12. People > Data
    13. 13. Supporting National Security and safeguarding freedomPhoto: Courtesy US Army
    14. 14. Saving Underage Kids from Exploitation (and catching other bad guys)Photo: iStockphoto
    15. 15. Protecting Financial Institutions from Surprise and RiskPhoto: iStockphoto
    16. 16. Mission > Consumerism
    17. 17. Three Key Missions Security and Financial Risk HealthFreedom of the World
    18. 18. Big Data isa Means To An End
    19. 19. Understanding is a great causewith greater consequences
    20. 20. “This only gets fixed from inside the city.” Commissioner Jim Gordon
    21. 21. “[Society] is a partnership not only between those that are living, but between those living, those that are dead, and those who are to be born.” Edmund Burke
    22. 22. “Is everything sad going to become untrue?” Samwise Gamgee

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