Статья экотуризм

1. PROBLEMS IN THE
DEVELOPMENT OF
KAZAKHSTAN
ECOTOURIZM
Omirzak Nurtore, 1st year Master student
Kitaibekova Sara, supervisor
Forest Resources and Forestry Department
S. Seifullin KATU
Astana, 2022

2. Purpose of the study
To analyze some of the problems that are
relevant in the opinion of the author and
hinder the development of Kazakhstan
tourism.

3. Introduction

4. In the context of global
economic and natural shocks,
tourism has proved its valuable
role not only in stimulating the
country's economic growth, but
in preserving natural
resources, the national
historical and cultural heritage
of the peoples and the
qualitative improvement of the
well-being of people around
the world.
Therefore, at the highest
political level, ecotourism is
recognized as a significant
contribution to the
sustainable development of
countries and its value in
implementing the concept of
inclusive economic growth
has been proven.

5. DEVELOPING
DESTINATIONS
MAKE EFFORTS TO
INCREASE THEIR
COMPETITIVENESS
AND
ATTRACTIVENESS
AS A TOURISM
DESTINATION.
ACCORDING TO THE
GLOBAL TRAVEL AND
TOURISM
COMPETITIVENESS
REPORT THE ROLE
OF TOURISM IS
INCREASING IN
EMERGING
ECONOMIES
BECOMING MAJOR
PLAYERS IN THE
WORLD TOURISM
MARKET.

6. Its strategic importance is due to the entry of Kazakhstan
into the ranks of the 30 developed countries of the world,
the diversification of the economy and the transition to the
"green path" of the country's development. Within the
framework of the developed Concept for the Development
of Domestic Tourism, Kazakhstan should become a globally
recognizable tourist destination. In order to improve the
image of Kazakhstan by increasing the competitiveness of
the country's regions and offering them effective tourism
products, a cluster approach to the development of five
regions of Kazakhstan was chosen.
The issue of developing
competitive and
attractive ecotourism is
updated every year for
modern Kazakhstan.

7. Among them are such cities as:
ALMATY AND ASTANA EASTERN, SOUTHERN AND
WESTERN KAZAKHSTAN
Through the development of tourism clusters, the
competitiveness of the tourism industry as a whole will be
formed and, subsequently, more successful integration into
the global tourism market will be carried out.

8. TODAY, THE
CONTRIBUTION OF
ECOTOURISM TO THE
COUNTRY'S ECONOMY
REMAINS MINOR.
The main part
Over the past 10 years (from 2010 to 2020) amounted to
1.5%. In 2020, the GVA generated by ecotourism amounted
to 791.6 billion tenge, and its share in the country's GDP
reached 2%. The current situation testifies to the low
profitability and non-competitiveness of Kazakhstani
ecotourism. Especially because of the pandemic.

9. Many Kazakhstanis prefer other countries for
recreation, travel, entertainment, leisure activities
and personal goals. Therefore, a characteristic
feature of domestic tourism is the predominance
of outbound tourism over inbound and domestic.
In 2016, the share of outbound tourism was 47%,
inbound - 31% and domestic - 22%.
Insufficient work on the
qualitative improvement of
the eco-tourism
infrastructure had a
negative impact on the
attractiveness of
Kazakhstan as a tourist
destination.

10. 36th place
HOWEVER, KAZAKHSTAN HAS TAKE
SOME MEASURES WHICH HAVE MADE A
POSITIVE CONTRIBUTION TO THE
DEVELOPMENT OF THE COUNTRY'S
ECONOMY, THE ATTRACTIVENESS OF
TOURISM INCLUDING, AND THE WELL-
BEING OF THE POPULATION.
Thus, according to the Travel and Tourism
Competitiveness Index in 2019, among 136
countries of the world, especially among
the CIS countries, Kazakhstan excelled in
two indicators, taking a decisive step in
creating the best conditions for
maintaining and improving the health of
the country's inhabitants - 6th place and
beneficial basics for doing business in the
eco-tourism industry - 36th out of 136
countries.
0 50 100 150
2015
2016
2017
2018
2019

11. Lastly, these are the problems of
developing ecotourism in Kazakhstan,
which remains relevant, first of all, for
residents of the country who have the
right to outdoor recreation, and for foreign
guests who want to see wildlife that is
different from the nature of their country.

12. DESPITE THE FACT THAT ECOTOURISM IS NOT
PRIMARY FOR THE STATE, ITS ROLE AND VALUE
IS PARAMOUNT FOR KAZAKHSTAN TOURISM AND
THE COUNTRY AS A WHOLE, DUE TO THE
POSSESSION OF A RICH AND DIVERSE NATURAL
POTENTIAL, SOME OBJECTS OF WHICH ARE
ALREADY INCLUDED IN THE UNESCO WORLD
HERITAGE, AND A SMALLER INVESTMENT OF
FINANCIAL, HUMAN AND OTHER RESOURCES.
THEREFORE, WE BELIEVE THAT ECOTOURISM
SHOULD BE PRESENT AMONG SUCH TOURIST
PRODUCTS AS MICE TOURISM AND CULTURAL
TOURISM, AS EVIDENCED BY THE LARGE-SCALE
ACTIVITIES CARRIED OUT BY THE STATE IN
THESE AREAS.
Ecotourism